Delo Lidu 1308 Embalaža za alkoholne pijače avtorja Junjian Wan je izjemno cenjeni dobitnik prestižne nagrade 2026 Zlata nagrada A' Design Award v tekmovalni kategoriji Oblikovanje embalaže.
ZlataEmbalaža· 2026
Lidu 1308 Embalaža za alkoholne pijače
avtor/ica: Junjian Wan
Naročnik: Jiangxi Zengpintang Cultural Creativity Co., Ltd.
Dobitnik nagrade Zlata nagrada A' Design Award v kategoriji Embalaža
Potrjeni dobitnik nagrade
Preverite status nagrade za #176216Dizajn
O dizajnu Lidu 1308 Embalaža za alkoholne pijače
Lidu 1308 je oblikovanje embalaže za kitajsko žgano pijačo. Zasnova združuje porcelanovo obrt iz Jingdezhena in tradicijo varjenja Lidu. Keramična steklenica drži 500 ml in nosi modro-bele zmajeve motive iz dinastije Yuan s podglazurno poslikavo in vgrajenim zlatim pečatom. Zamašek iz kovinske zlitine je graviran z znaki, navdihnjenimi s tiskom s premičnimi črkami. Zunanja škatla je izdelana iz toge lepenke, ovite v material s svileno teksturo, okrašena z dvojnima zmajema v modrem reliefu in zlatim tiskom. Vrtljiva odpiralna struktura razkrije steklenico za razstavljanje.
Priznanje
O nagradi Zlata nagrada A' Design Award
Lidu 1308 Embalaža za alkoholne pijače je prejemnik Zlate nagrade A' Design Award, neizmerno prestižnega priznanja, ki se podeljuje prvovrstnim, čudovitim in izvrstnim oblikovanjem. Prejemniki Zlate nagrade so izjemno inovativne, vizionarske in bleščeče osupljive stvaritve, ki odražajo genij, modrost in mojstrstvo svojih oblikovalcev. Od Lidu 1308 Embalaža za alkoholne pijače se pričakuje, da bo zelo hvaljen, trende postavljajoč in monumentalen izum, ki prinaša brezprecedenčno vrednost. To oblikovanje, nagrajeno z Zlato nagrado A' Design Award, je spektakularno, spoštovano delo, ki v veliki meri koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Lidu 1308 Embalaža za alkoholne pijače ustvarja intenzivna čustva želje, prebuja strast, spodbuja ustvarjalnost in nas prevzame.
V ozadju dizajna
Komplet za medije
Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.
- Edinstvene lastnosti
- Lidu 1308 Dual World Heritage Tribute Edition unites Jingdezhen porcelain craft and Lidu brewing tradition, both UNESCO heritage applicants. The bottle features Yuan Dynasty blue and white dragon motifs with underglaze effects and a golden seal for collectible value. The cap references movable type printing, engraved with text to record its story. A silk textured case with twin dragons and a rotating display structure enhances prestige, transforming the spirit into a vessel of culture.
- Dimenzije in embalaža
- Bottle capacity is 500 ml. width 82 mm x Depth 82 mm x Height 270 mm. Material is high grade ceramic body with underglaze blue dragon motifs and embedded golden seal. Cap is metal alloy, engraved with movable type inspired text. Package is rigid board case, width 165 mm x Depth 120 mm x Height 310 mm. Wrapped in silk textured material, decorated with twin dragons in blue relief and gold stamping. Rotating opening structure enhances display, stability and collectible value.
- Oznake
- Heritage Packaging, Cultural Design, Chinese Culture, Collectible Bottle, Movable Type Printing, Ceremonial Design, Cultural Storytelling, Limited Edition
- Proizvodna tehnologija
- The bottle is crafted in high grade ceramic with underglaze blue painting to evoke Yuan Dynasty porcelain. A golden seal is embedded on the body for prestige. The cap is made from metal alloy, engraved with movable type inspired characters to preserve the story. The outer case uses rigid board wrapped in silk textured material, decorated with blue dragon reliefs and finished with gold stamping. A rotating opening structure enhances both display and durability.
- Oblikovalski izziv
- The challenge was to merge two UNESCO heritage applications, Jingdezhen porcelain and Lidu brewing, into one cohesive design. Research focused on Yuan Dynasty blue and white motifs, underglaze techniques, and movable type printing to authentically integrate cultural elements. Balancing artistic detail with usability required engineering precision, especially for the engraved alloy cap and rotating case. The goal was to create packaging that feels both luxurious and functional, serving as a cultural bridge between tradition and modernity.
- Raziskave
- Online research, documentary materials, collection studies, cultural documentaries, and cultural interviews
- Inspiracija
- Inspired by the dual UNESCO heritage applications of Jingdezhen porcelain and Lidu brewing craft, the design celebrates the union of two timeless traditions. The bottle features Yuan Dynasty blue and white dragon motifs, symbolizing strength and prosperity, with underglaze porcelain aesthetics. The cap references movable type printing, turning cultural memory into design detail. The silk textured case with twin dragons conveys protection, prestige, and ritual.
- Trajanje projekta
- The project was initiated and completed in Nanchang in January 2024.
- Potek delovanja
- The packaging is designed to create a ceremonial experience. The rigid case with a rotating opening reveals the bottle like a showcase, enhancing display value. The ceramic body, decorated with blue and white dragon motifs, offers a tactile connection to heritage. The metal cap, engraved with movable type characters, provides both grip and storytelling detail. From opening the case, unveiling the bottle, to pouring the liquor, each step is infused with cultural symbolism, turning consumption into ritual.
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