O le mamanu Daikure Brand Identity Posita e JBBC Branding Consultancy o se manumalo maualuga tele o le fa'ailoga mamalu 2020 A' Design Award Apamemea i le Vaega Tauva Mamanu Fa'alauiloa.

ApamemeaFa'alauiloa· 2020

Daikure Brand Identity Posita

na mamanuina e JBBC Branding Consultancy

Tagata Fa'atau: JBBC Branding Consultancy

Manumalo o le A' Design Award Apamemea i le Vaega Fa'alauiloa

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Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #101065

Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Daikure Brand Identity Posita

Tala o le Tusi: O le Daikure Brand Identity o se faasologa posita na faia mo se kamupani gaosiga o Iapani i le pisinisi tele. O tagata faigaluega moni o le kamupani e faaali mai o ni faataitaiga. O mata manino ma mautu e faaalia ai le taulaʻi atu ma le tomai faʻapitoa. O le tulaga o le tino o faataitaiga e faaalia ai le lototele i le galuega faapitoa. O foliga o mata e fautua mai ai le popoto umi ma le faamaoni. O le eseesega i le va o le malamalama pupula ma le lanumoana pogisa e lagolagoina ai tulaga taua o le fa'ailoga e pei o le tomai fa'apitoa, gauai atu i faʻamatalaga laiti, ma le poto masani. O ata ua mamanuina ina ia tuʻuina atu ai se malosi mausalī ma malosi.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Daikure Brand Identity Posita, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Daikure Brand Identity Posita e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Daikure Brand Identity Posita e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: The posters expressed the craftsman attitude from Japanese culture and show Japanese heritage attitude, innovation for high technology and superb performance and amazing welding technique.
Fa'ailoga: Daikure, Manufacturing, Poster, Japan, JBBC
Tekonolosi Gaosiga: The clear and steadfast eyes expressed the attitude of focus and craftsmanship, and posture of models expressed the breakthrough and boldness in profession. In addition, the facial expression showed the experience from old heritage regarded as trustworthy and depended. Contrast of the light arrangement and dark blue were in consistent with the brand values as professional, detail-oriented and craftsmanship. The picture was designed to reveal with strong and solid energy.
Lu'itau o le Mamanu: One challenge was to take perfect shot with these two gentleman who were real staffs in Daikure but they did wonderful job. The other challenge was to show the craftsmanship and welding technique in the same design.
Su'esu'ega: Jbbc conducted many deep interviews with employees and clients of Daikure in Japan. The design concept was developed from the feedback from both parties.
Fa'aosofia: "Though people may regard us as old school, for the past 60 years, this is the way we work, insisting in every detail and making every machinery product as the only handmade craft piece in the world. The attitude is in our blood as a Japanese and that's the reason why we can keep Daikure in the position as one of the world leading company in this category" said by Chief Officer of Operation in Daikure.
Pateni: Copyrights belong to Jblossom Branding Consultancy Co., Ltd., 2019
Fa'aaloaloga o Ata: Jblossom Branding Consultancy Co., Ltd