Alu sa'o i le anotusi
Moutai Galuega Autu: Afifiga o le Ava Malosi e Yu Kai Liu

O le mamanu Moutai Galuega Autu: Afifiga o le Ava Malosi e Yu Kai Liu o se manumalo maualuga tele o le fa'ailoga mamalu 2020 A' Design Award Apamemea i le Vaega Tauva Mamanu Afifi.


ApamemeaAfifi· 2020

Moutai Galuega Autu: Afifiga o le Ava Malosi

na mamanuina e Yu Kai Liu

Tagata Fa'atau: Shenzhen yoto Packaging Technology Co.,Ltd.

Manumalo o le A' Design Award Apamemea i le Vaega Afifi

17,708

Lanu

Le Mamanu

E Uiga ia Moutai Galuega Autu: Afifiga o le Ava Malosi

Tusitusiga o le Tusi: O Moutai o se mamanu afifiga mo se ava malosi baijiu Saina. O le pusa o le mea muamua lea na fa'aogaina ai le mataupu faavae o le suiga o ata e ala i le toso o pepa (pull-card) i totonu o se fausaga afifiga. Pe a tosoina se pepa, e suia ai le ata lomia, ma fa'aalia mai ai manu e sefulu lua o le tausaga faasinomaga Saina (Chinese zodiac) faapea ma tagata talafaasolopito ua faapotopoto mo se taumafataga i le Taulaga o Maotai. O ata nei e faasino i aganuu ma matagofie masani a Saina. O le fagu e faia i le tomai fai omea (ceramic). Ua fa'aaogaina pepa vaepefu maulalo le vevela e faatolutolugofie (three-dimensional low-temperature embossed paper) ina ia tumau ai le faamaoni o mamanu. O le pusa e fua i le 140 i le 125 i le 300 milimita.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Moutai Galuega Autu: Afifiga o le Ava Malosi, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Moutai Galuega Autu: Afifiga o le Ava Malosi e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Moutai Galuega Autu: Afifiga o le Ava Malosi e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
The packing box skillfully uses the pull change pattern principle to combine the pattern, breaks the conventional packaging, can change the fairy pattern, and expounds the fairy trace of Maotai wine more vividly. Unique illustration style and different shapes of the zodiac gathered in Maotai Town, opened a grand feast.
Fua & Fa'apipi'i
Box size:140( mm)X125( mm)X300( mm)
Ceramic bottle capacity:500ml
Bottle height diameter
Fa'ailoga
maotai, baijiu, illustration, zodiac, packaging design
Tekonolosi Gaosiga
It is the first to apply the principle of drawing and changing card in the box shape of packaging. Ceramic technology is an important embodiment of Chinese art. Three-dimensional low-temperature embossed paper can better reflect the pattern fidelity.
Lu'itau o le Mamanu
The relationship between the zodiac and Maotai,How to apply the changing pattern of drawing to the packing box
Su'esu'ega
Create a new moutai twelve zodiac wine, after thinking about how the twelve zodiac, make the grand scene. Illustrator is a kind of test, through a variety of ways to try, the final formation of the current style of illustration. Packaging box is the principle that changes a design from an Angle, let a person have a kind of immersive feeling. The design adopts a novel approach and combines the Chinese zodiac, traditional culture and aesthetics. The legend of making wine with twelve Chinese zodiac animals and gods set off the unprecedented grand banquet in maotai town.
Fa'aosofia
Pull the changing fun card to awaken the memory of childhood, change the new Maotai Town 12 zodiac signs and fairies in tasting wine, creating a feast belonging to our younger generation. Different morphological characteristics represent Chinese women's Ode to Joy together
Umi o le Poloketi
The project started in shenzhen in October 2019 and was completed in shenzhen in February 2020.
Fa'agasologa o Galuega
Skillfully use the concept of changing patterns, fully embodies the vivid picture, let people have a kind of impulse to try. Elaborate drawing of the twelve zodiac patterns, a heavenly feast, people linger.
Sui o le 'Au
Designer:Yu Kai Liu
illustrator:Cheng Tian Sheng
Art Director:Su Yong
Dsign Directo:Li Yu Chun

Lagolago Tau Tupe

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E Tatau i Mamanu Lelei Ona Maua le Fa'ailoga Maualuga

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