Alu sa'o i le anotusi
Benjamin Moore Fale Faʻaaliga Vali i Totonu e Ni Dongbo

O le mamanu Benjamin Moore Fale Faʻaaliga Vali i Totonu e Ni Dongbo o se manumalo maualuga tele o le fa'ailoga mamalu 2022 A' Design Award Apamemea i le Vaega Tauva Mamanu Totonu.


ApamemeaTotonu· 2022

Benjamin Moore Fale Faʻaaliga Vali i Totonu

na mamanuina e Ni Dongbo

Tagata Fa'atau: NDB Design Studio

Manumalo o le A' Design Award Apamemea i le Vaega Totonu

28,181

Lanu

Le Mamanu

E Uiga ia Benjamin Moore Fale Faʻaaliga Vali i Totonu

Benjamin Moore o se fale faʻaaliga vali ma se avanoa faʻataʻitaʻiga i Jinhua, Itumalo o Zhejiang, Saina. O le totonu e aofia ai le 100 mita fasitasi ma faʻafefiloi mea faʻatau ma faatufugaga. O le mamanuga e teʻa ese mai auala masani o faʻaaliga faʻatau ma toe faʻafouina le avanoa mo faʻataʻitaʻiga, faʻatauga ma fesootaiga. O le vali e faʻaaogaina i luga o mea faʻaoga ma mea eseese nai lo le faʻaaogaina naʻo i luga o puipui. O mea masani e pei o laupapa, maʻa, pa'u, ipu uʻamea ma le acrylic e tuʻu i se tulaga afa-faʻagasolo, lea e faʻaalia ai le eseesega i le va o foliga o mea faufau ma lanu vali.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Benjamin Moore Fale Faʻaaliga Vali i Totonu, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Benjamin Moore Fale Faʻaaliga Vali i Totonu e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Benjamin Moore Fale Faʻaaliga Vali i Totonu e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
The designer adopted an experimental approach to conceive the space by capturing random occurrences and sudden flash of ideas. The design was taken as a process of experiment and discovery.
The design broke the conventional display modes of showrooms, but tried to combine products and art in an experimental way and reshape the overall spatial scenes for experience, purchasing and communication, thereby turning the 100sqm space into a place with attitudes and full of "impromptu" surprises.
Fua & Fa'apipi'i
Category: Showroom
Area: 100 square meters
Fa'ailoga
Paint, Experimental way, Impromptu, Infinite possibilities for use, Diversified experience
Tekonolosi Gaosiga
The light bulb that provided lighting for painting process on the site, the masking tape tore off from the painted ceramic tiles, and the structural parts cut from the curved wall for length control, harmonize with each other in this space.
Common materials such as wood, stone, leather, steel tube and acrylic are presented in a touchable manner in combination with paint. Their semi-processed state shows the dramatic fusion and contrast of material textures and paint colors.
Lu'itau o le Mamanu
Uncertainty posed the greatest challenge to the design. As we combined distinct materials and paint, we had no idea if each combination would achieve an excellent result. The design needs not only to be practical in application, but also to create a certain aesthetic relationship. When we looked for props, we were not limited to a particular form, did not predict the final result, and did not know whether they fit into the aesthetic concept either.
Su'esu'ega
Though the paint showroom is small, it showcases the application of paint and its impact on life. When entrusted with the project, we felt excited, not because of the influence of brand Benjamin Moore, but about how to present paint in an interesting way, so as to change people's perception of paint.
This space is shaped by both design and life. The overall design shakes off presets, but instead adopts an experimental approach to embrace uncertainties and return to the simplicity of life.
Fa'aosofia
American paint brand Benjamin Moore commissioned NDB DESIGN STUDIO to conceive a showroom and experiential space in Jinhua, China, hoping to convey its brand values and image.
The designers doubted why paint could only be attached to walls but not for making props? This became the starting point of the design. The design team hoped to shake off the conventional practice and process, and to fully showcase the excellent performance of the brand's paint products.
Umi o le Poloketi
Start time: February 2021
Completion time: May 2021
Location: 2#103 Eco-Creative Valley, Wucheng District, Jinhua City, Zhejiang
Fa'agasologa o Galuega
Located in Jinhua, Zhejiang Province, China, the client Benjamin Moore commissioned NDB DESIGN STUDIO to conceive a showroom and experiential space. The design team broke the conventional display modes of showrooms, but tried to combine products and art in an experimental way and reshape the overall spatial scenes for experience, purchasing and communication, thereby turning the 100sqm space into a place with attitudes and full of "impromptu" surprises.
Sui o le 'Au
Chief Designer: Ni Dongbo
Design Team: Wu Yi, Shen Chenwei
Fa'aaloaloga o Ata
yuuuunstudio

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