Alu sa'o i le anotusi
Granovita Galuega Autu: Afifiga o le Granola e Olga Takhtarova

O le mamanu Granovita Galuega Autu: Afifiga o le Granola e Olga Takhtarova o se manumalo maualuga tele o le fa'ailoga mamalu 2022 A' Design Award Ario i le Vaega Tauva Mamanu Afifi.


ArioAfifi· 2022

Granovita Galuega Autu: Afifiga o le Granola

na mamanuina e Olga Takhtarova

Tagata Fa'atau: Sot B&d

Manumalo o le A' Design Award Ario i le Vaega Afifi

32,771

Lanu

Le Mamanu

E Uiga ia Granovita Galuega Autu: Afifiga o le Granola

Granovita o se mamanu afifiga mo le granola. O se pusa pepa mafiafia e suitulaga i le taga fetu'una'i e masani ona fa'aoga mo cereal, ma tu'uina atu ai le pulea sili atu i le auala e fa'aali ai le oloa i luga o fata fa'atau. O le foliga malolo o le pepa mafiafia e lagolagoina ai le autu o le olaga malolosi. O ata fa'ata'ita'i o fua ma saito e fa'amatalaina ai le tofo o ituaiga taitasi. O fa'ailoga, mataitusi fa'aalia ma lanu susulu e feavea'i ai se fe'au lelei. E mafai ona palapala le pepa mafiafia, o lea e tumau ai le fofo e sa'olotoina i le si'osi'omaga ma maualalo le tau. E fua le pusa taitasi i le 160 i le 120 i le 40 milimita.

Le Fa'ailogaina

E Uiga i le A' Design Award Ario

O le A' Design Award Ario na manumalo ai Granovita Galuega Autu: Afifiga o le Granola, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Granovita Galuega Autu: Afifiga o le Granola e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Granovita Galuega Autu: Afifiga o le Granola o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
To have more control over how the packaging "lives" on the shelves, the designer suggested using a cardboard box instead of a flexible doy-pack. The idea behind using the rough surface of the box as the sides of the packaging is to help express "healthy living". The use of delicious images of fruits and grains in the design encourages consumers to buy Granovita granola even more.
Fua & Fa'apipi'i
1 boxes 160mm x 120mm x 40mm
Fa'ailoga
Granola, Granola packaging, Fruit Granola, Ukraine
Tekonolosi Gaosiga
Two important trends in grain packaging: flexible packaging and environmentally friendly materials. This is why cardboard, which can be composted, was used. An environmentally friendly packaging solution that still keeps costs down.
Lu'itau o le Mamanu
The main goal was to create a package design that would express appetite, naturalness, and healthiness. It was necessary to emphasize that this is a product of an active person, attentive to his health.
Su'esu'ega
The illustrations on the packaging not only describe the taste of each product, but also represent a happy and healthy lifestyle. Icons and expressive inscriptions, bring the product to life. The bright colors convey a positive message.
Fa'aosofia
Over the past few years, the general trend towards a healthy lifestyle has been changing in the Ukrainian market. Gradually, unhealthy snacks on store shelves are being replaced by healthy analogues. Among them is granola. Granovita is a young Ukrainian brand founded in 2016. The brand positions itself as a product for breakfast and energy during the day. The company's mission is to promote healthy and balanced nutrition. At the moment the line is represented by Aktiv, Fitness, Unior, Tropic.
Umi o le Poloketi
This project started in January 2021 and finished in 2021 July in Dnipro. Ukraine
Fa'agasologa o Galuega
By combining granola packaging with modern design, the designer has created an image that invites customers to rediscover breakfast. The new granola brand wants to bring change to the cereal market. Granola packaging should reflect the brand message. It should also connect with customers and stimulate sales.

Lagolago Tau Tupe

Su'esu'e i Tua Atu o le Designers.org

Su'esu'e oloa, auaunaga ma avanoa mai a matou pa'aga fa'asalalauga.

E Tatau i Mamanu Lelei Ona Maua le Fa'ailoga Maualuga

O le A' Design Award o se fa'ailoga fa'ava-o-malo, fa'amasinoina mo mamanu lelei. Auai i le A' Design Award e maua ai se avanoa e maua ai le fa'ailoga agava'a, ta'uta'ua, mamalu ma le fa'asalalauga mo lau galuega. Tuu atu lau galuega mo le A' Design Award ma tauva mo le fa'ailoga sili o le A' Design Prize.

Fa'ailoga