Wan Shan Jiu 5696 Afifiga o le Baijiu e Zhang Yanhui

O le mamanu Wan Shan Jiu 5696 Afifiga o le Baijiu e Zhang Yanhui o se manumalo maualuga tele o le fa'ailoga mamalu 2023 A' Design Award Ario i le Vaega Tauva Mamanu Afifi.

ArioAfifi· 2023

Wan Shan Jiu 5696 Afifiga o le Baijiu

na mamanuina e Zhang Yanhui

Tagata Fa'atau: Wuhan Pufine Creative Technology Co., Ltd.

Manumalo o le A' Design Award Ario i le Vaega Afifi

25,798

Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #141116

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Wan Shan Jiu 5696 Afifiga o le Baijiu

O le Wan Shan Jiu 5696 o se mamanu afifiga mo se ava Baijiu Saina maualuga e faamoemoe mo le maketi faavaomalo. O le fagu e iai le foliga tafatolu e mausalī ma mautu. O le foliga tafatolu e tuufaatasia ai teuteuga o le tufugaga anamua a Sisifo ma le manatu a Sasaʻe e faapea o le tolu e afua mai ai mea uma o le lalolagi. O ata faʻatolu-itu o nofoaga taʻutaʻua o le lalolagi ua siʻomia ai le fagu ma faʻaalia ai se malaga faataamilo i le lalolagi. O se pine uʻamea ua vaneina e faailoga ai le lelei o le oloa. O le pusa meaalofa ma le fagu e mafai uma ona teuina ma faʻaalia.

Le Fa'ailogaina

E Uiga i le A' Design Award Ario

O le A' Design Award Ario na manumalo ai Wan Shan Jiu 5696 Afifiga o le Baijiu, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Wan Shan Jiu 5696 Afifiga o le Baijiu e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Wan Shan Jiu 5696 Afifiga o le Baijiu o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: As a high-end Chinese Baijiu with a purpose for overseas, it combines cultures of eastern and western together. The triangular bottle, solid and stable, which reveals the blend of the triangle decorative elements of western architecture and "Three begets all things of the world" of eastern thought. The beliefs of both western "Knight" and eastern "gentleman" are presented by a 3D metal badge, reflecting its high quality. To be surrounded by the images of worldwide landmarks on the bottle, which express the hope to spread abroad and communicate with the world.
Fua & Fa'apipi'i: Gift Box Size:325*155*115mm
Bottle Size:248*82mm
Fa'ailoga: Shanghai, Chinese Baijiu, Classical Building, Packaging Design, Triangular Bottl
Tekonolosi Gaosiga: The triangular bottle, solid and stable, full of infinite possibilities. To be surrounded by three-dimensional relief of the world-famous landmarks on the bottle, it produced a visual and emotional association of travelling around the world, highlighting the theme of globalization. The stereoscopic carved metal badge reflects the quality and grade of the product.
Lu'itau o le Mamanu: As a high-end Chinese Baijiu that starts from Shanghai and promotes to the international market, the biggest challenge is to explore the differences in similar products and combine the characteristics of Shanghai urban culture to find a way to integrate the different cultural fields of the East and the West.
Su'esu'ega: It is easy to arise homogeneous competition in Baijiu market of China. As a global oriented high-end product, the new breakthrough and direction are required to find out. When we see western triangular patterns are found on ancient Chinese pottery of 3000 years ago, while the Louvre Museum adopts the design of the Pyramid, all of them crossed the boundaries of time, space, culture and art, and brought inspiration as well as the bold attempts and challenges of the design.
Fa'aosofia: There are fifty-two classical foreign-built buildings with a history of more than one hundred years standing on Shanghai Bund, which prove that the cultures, arts and products of different countries and regions can be integrated with each other. Get inspiration from western classical architecture while integrate eastern and western cultures, this product would start its journey from this eastern city and get a worldwide market.
Umi o le Poloketi: The project started in Nov.,2021 in Wuhan and finished in June,2022 in Wuhan.
Fa'agasologa o Galuega: It would naturally arouse the attention and emotional resonance of the users as it combined the landmark with the product, which could boost the spread and promotion when it associated with urban culture, architectural environment, art exhibitions, commemorative activities and tourism. Both the packing box and bottle could be used for display and present as a work of art or collection with little discard and waste.
Sui o le 'Au: Creative Director: Zhang Yanhui
Designer: Xiang Shasha
Illustration：Wang shijie
Technical director: Zhou Xiaoli
3D Scene Rendering：Luo Kang
Fa'aaloaloga o Ata: Xiang Shasha
Wang shijie