Alu sa'o i le anotusi
Animate Afifiina e Hsiaojou Huang

O le mamanu Animate Afifiina e Hsiaojou Huang o se manumalo maualuga tele o le fa'ailoga mamalu 2023 A' Design Award Uʻamea i le Vaega Tauva Mamanu Afifi.


UʻameaAfifi· 2023

Animate Afifiina

na mamanuina e Hsiaojou Huang

Tagata Fa'atau: Yin Bao Pet Health Enterprise Co., Ltd.

Manumalo o le A' Design Award Uʻamea i le Vaega Afifi

12,157

Lanu

Le Mamanu

E Uiga ia Animate Afifiina

Animate na mamanuina e faʻafeiloaʻi pusi & #039; natura fiailoa ma le fiafia mo su'esu'ega, lea e atagia i le fa'ailoga & #039; O le afifiina o le macaron-lanu e le gata ina manaia i le va'aiga ae o mea o lo'o i totonu o lo'o faia mai mea fa'anatura e fa'aolaina ai le soifua maloloina atoa ma le soifua manuia o le pusi. O le fa'aogaina o ata lanu mata'utia ma le manino e fa'apitoa ai le afifiina o le Animate, e tu'u ese ai mai isi mea'ai pusi e masani ona fa'aalia ata o pusi. E mafai ona faigofie ona iloa tagata faʻatau ma le fua saʻo mo a latou pusi, faʻapea foʻi ma manaʻoga talafeagai mo a latou pusi.

Le Fa'ailogaina

E Uiga i le A' Design Award Uʻamea

O le A' Design Award Uʻamea na manumalo ai Animate Afifiina, o se faamaoniga mamalu e tuuina atu i mamanu lelei e faataunuu ai manaʻoga faapolofesa ma pisinisi e faamoemoeina mai galuega ua mamanuina lelei. O ē manumalo i le Uʻamea e faaalia ai le tomai tele, le faapitoa maualuga, le malamalama o tagata poto ma le mafai fatufatuaʻi o ē na faia. E faamoemoeina Animate Afifiina e avea ma mea ua matuā vivii, mataʻina ma pelepelea e aogā ma fou. O lenei mamanu na manumalo i le A' Design Award Uʻamea e tuufaatasia ai faiga sili o le pisinisi ma e iai uiga faatekonolosi mafai ua fesoʻotaʻi ma le poto ma le taleni. Ona o lona faatuatuaina, e tatau ai Animate Afifiina ona faaaloalogia ma ua mamanuina e tuuina mai ai faaleleiga o le olaga e fesoasoani e faia ai e le lalolagi se nofoaga e sili atu ona lelei.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
Most cat food packaging features real photos of cats in order to attract buyers' attention. But Animate uses strong and vivid contrasting colors and illustrations to differentiate the formulas and even the suitable cats range. Making it easier for buyers to quickly identify their needs.
Fua & Fa'apipi'i
400g / 170mm*250mm*38mm
1.5kg / 240mm*330mm*90mm
4.5kg / 270mm*460mm*120mm
Fa'ailoga
Illustrations, Colorful, Pet Food, Cat Ration, Cat, Packaging, Cat Food
Tekonolosi Gaosiga
The packaging is made of a non-transparent aluminum bag, which can maintain the kibbles' freshness after opening. We also designed parts of the package with transparency, allowing the inner vibrant color to shine through with the metallic aluminum foil bag.
Lu'itau o le Mamanu
Due to the color different principles performed between screens and print out, we took time on selecting the colors.
Su'esu'ega
Blue Bay is committed to designing a healthy diet for pets. In order to differentiate each formula, we search for the common postures and preferences of cats and discuss and identify which color is most suitable for each formula.
Fa'aosofia
Cats are the world's most curious animals, they love to explore things. That's why we came up with vibrant macaron colors, just like a joyful playground exclusively for cats. Here, they can enjoy their life with natural ingredients.
Umi o le Poloketi
This project was started in Jul 2022, and it was shown in public in Dec 2022 in Taiwan.
Fa'agasologa o Galuega
People who have pets now are getting younger and younger, and living with pets has become a part of society. With the modern and unique design of this package, we aim to show that generation and quality can be on the same path. Giving pet owners an exceptional choice.
Pateni
Yin Bao Pet Health Enterprise Co., Ltd.
Fa'aaloaloga o Ata
Yin Bao Pet Health Enterprise Co., Ltd./
Lucky Chihao photography studio/
Ponde, Pocky, Poppy and Gummy

Lagolago Tau Tupe

Su'esu'e i Tua Atu o le Designers.org

Su'esu'e oloa, auaunaga ma avanoa mai a matou pa'aga fa'asalalauga.

E Tatau i Mamanu Lelei Ona Maua le Fa'ailoga Maualuga

O le A' Design Award o se fa'ailoga fa'ava-o-malo, fa'amasinoina mo mamanu lelei. Auai i le A' Design Award e maua ai se avanoa e maua ai le fa'ailoga agava'a, ta'uta'ua, mamalu ma le fa'asalalauga mo lau galuega. Tuu atu lau galuega mo le A' Design Award ma tauva mo le fa'ailoga sili o le A' Design Prize.

Fa'ailoga