Vintagience Afifiga o Fagu Sake e Hisamichi Kasai

O le mamanu Vintagience Afifiga o Fagu Sake e Hisamichi Kasai o se manumalo maualuga tele o le fa'ailoga mamalu 2024 A' Design Award Ario i le Vaega Tauva Mamanu Afifi.

ArioAfifi· 2024

Vintagience Afifiga o Fagu Sake

na mamanuina e Hisamichi Kasai

Tagata Fa'atau: Shunbin inc.

Manumalo o le A' Design Award Ario i le Vaega Afifi

30,841

Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #157708

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Vintagience Afifiga o Fagu Sake

O le Vintagience o se mamanu afifiga mo se sake Iapani tuai ua fa'amatuaina e ala i metotia fa'asaienisi. O le foliga o le fagu e fa'amanatu mai ai fagu vaila'au tuai, e feso'ota'i ai le faiga fa'amatua ma le saienisi. O se felanulanua'i susulu i luga o le fa'ailoga, na gaosia e ala i le lolomiga prisma, e fa'aalia ai le tu'ufa'atasiga o tausaga umi, metotia fa'asaienisi o le fa'amatuaina ma le tausiga a le fai sake. O mata'itusi e fa'amaufa'ailoga i le foil, a'o le fa'ailoga fa'atusa ma lima o le uati e fa'apupula i luga. O lima o le uati e fa'atusa i le fealua'i pea o le taimi i le taimi o le fa'amatuaina. O le pusa malō e fa'aaogā ai le foil holographic e suia lona lanu e tusa ai ma le tulimanu o le malamalama.

Le Fa'ailogaina

E Uiga i le A' Design Award Ario

O le A' Design Award Ario na manumalo ai Vintagience Afifiga o Fagu Sake, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Vintagience Afifiga o Fagu Sake e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Vintagience Afifiga o Fagu Sake o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: This vintage sake is aged using scientific methods by a sake brewery in Iga (a ninja village in Japan). Sake of various qualities are aged, and the flavors of different storage methods are monitored. Changes in flavor caused by water pressure and vibrations are meticulously analyzed in pursuit of flavors not found in conventional aged sake. The design aims to challenge unexplored territories of sake by fusing the aging process with science, to create and develop a new sake culture.
Fua & Fa'apipi'i: Bottle size: 100mm (W) x 224mm (H) x 69mm (D)
Box size: 132mm (W) x 239mm (H) x 103mm (D)
Fa'ailoga: Sake, Japanese Sake, Vintage Sake, Package design
Tekonolosi Gaosiga: To beautifully showcase the gradient on the label, a special printing technique called prism printing was used to create a luminous effect. The letters are all foil-stamped, and the symbol mark and clock hands are embossed to create a sense of luxury. The rigid box uses holographic foil that changes color depending on the angle from which light hits it, expressing the design concept of "gradation of aging."
Lu'itau o le Mamanu: For the sake breweries, they found it challenging to convey the value of their excellent quality aged sake, which had been aging for decades. To solve this, we devoted much time on developing our brand. We focused on how Japanese aged sake was crafted based on scientific principles and developed the brand concept "Vintage x Science." This concept allowed us to create a design that can convey the product's value.
Su'esu'ega: The conventional design of Japanese sake typically features a tall 720ml bottle with labels bearing the brand name written in Japanese calligraphy. We aimed to break away from such stereotypes and pursue a new form of sake. We strive to enrich the value of Japanese sake by creating an innovative design that overturns the traditional image of Japanese sake, developing bottles that embody our concept, using sophisticated typography, and utilizing visual expressions that evoke the mystery of aging.
Fa'aosofia: To encapsulate the aging process and science, we opted for a bottle reminiscent of antique medicine bottles. The gradation on the label embodies the unpredictable changes that occur in aging. It represents the blend of long years, scientific aging methods, and the brewer's passion. The clock hands symbolize the continuous passage of time during the aging process. The design incorporates Japanese aesthetics into the product's name and the symbol, which is inspired by traditional patterns.
Umi o le Poloketi: This brand launched in Iga, Japan, in November 2023.
Fa'agasologa o Galuega: This vintage sake, presented in elegant packaging, offers a special moment when poured slowly into a glass after uncorking. Whether enjoyed during a meal with loved ones at a restaurant or while relaxing alone at home, it's perfect for any occasion. It pairs well with various meat and fish dishes, enhancing the dining experience.
Pateni: Trademark: 2023 Carrier Car Service Co., Ltd.
Sui o le 'Au: Creative Director: Hisamichi Kasai
Art Director: Hisamichi Kasai
Designer: Hisamichi Kasai
Project Manager: Hisashi Kobayashi
Producer: Takahide Toyonishi
Planner: Kenji Nakajima
Copywriter: Aki Kamei
Photographer: Katsumi Nakao, Yoshihiro Yamamoto
Fa'aaloaloga o Ata: Shunbin Co., Ltd.