Alu sa'o i le anotusi
Appetisi Afifiga o Sisi e Fanny De Bray

O le mamanu Appetisi Afifiga o Sisi e Fanny De Bray o se manumalo maualuga tele o le fa'ailoga mamalu 2020 A' Design Award Apamemea i le Vaega Tauva Mamanu Afifi.


ApamemeaAfifi· 2020

Appetisi Afifiga o Sisi

na mamanuina e Fanny De Bray

Tagata Fa'atau: APPETISI by Granarolo

Manumalo o le A' Design Award Apamemea i le Vaega Afifi

13,268

Lanu

Le Mamanu

E Uiga ia Appetisi Afifiga o Sisi

O Appetisi o se mamanu afifiga mo se faasologa o sisi ua uma ona tipiina mo le sauniuni. O le faasologa e aofia ai fasi sisi tetele, sisi ua olo, ma fasi mozzarella. O afifiga taitasi e faia i le palasitika ma e i ai se faamalama manino, ina ia mafai ai ona iloa sa'o le sisi o totonu. O ata lolomi ua tuuina atu i mea taitasi se uiga faapitoa ma faaalia manino le auala e faaaogaina ai sisi taitasi. O le igoa Appetisi e tuuiloa ai manatu se tolu: le fia'ai, se meaai laitiiti, ma le faaaogaina faaletonu. O le mamanu e faaalia ai le sisi o se malolo vave ma faigofie, ma o loo faatauina afifiga i supamaketi Europa.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Appetisi Afifiga o Sisi, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Appetisi Afifiga o Sisi e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Appetisi Afifiga o Sisi e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
The Granarolo group launched a new brand of cut out cheeses. They wanted to highlight that unique expertise, as they meet customer’s needs, providing a quick, practical and gourmet break.
« Appetisi » promotes a practical and gourmet product. 3 ideas, one word: Appetite, Amuse bouche and Practical. The clear see-through area allows to see the cheese in a smart and amusing way. The embodiment of the products gives it that fun aspect, and aims to clearly define the different use of each product.
Fua & Fa'apipi'i
Dockpack : 150mm x 190 mm
Slice of cheese : 127mm x 220 mm
Fa'ailoga
Cheese, personification of cheese, fun, shift, desecration of cheese
Tekonolosi Gaosiga
Plastic packaging with a transparent window to see the cheese.
Lu'itau o le Mamanu
The most difficult was found. Whether it's cheese cubes, grated cheese or mozzarella dice, the cheeses are not yet wrapped.
Su'esu'ega
1) brand platform
2) Naming
3) Logo
4) Packagings
Fa'aosofia
While conceiving this packaging we were inspired by plenty of other works such as the pasta packaging proposed by the russian agency Nikita. We appreciated the use of transparency. In the same way, the doodled snack packaging of J. Lally inspired us with their way of playing with the product's shape.
Umi o le Poloketi
The project started in July 2017 and ended in February 2018.
Fa'agasologa o Galuega
This product is sold in supermarkets in Europe.
Fromage product in France.
Pateni
Copyrights belong to Fanny de Bray
Sui o le 'Au
Fanny de Bray (Creative director)
Amandine Lantelme (Brand strategist and Copywriter)
Fa'aaloaloga o Ata
Illustration : Fanny de Bray

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