O le mamanu Yo,verde Suauu Olive e Antonio Cuenca o se manumalo maualuga tele o le fa'ailoga mamalu 2020 A' Design Award Apamemea i le Vaega Tauva Mamanu Afifi.

ApamemeaAfifi· 2020

Yo,verde Suauu Olive

na mamanuina e Antonio Cuenca

Tagata Fa'atau: Yo, Verde

Manumalo o le A' Design Award Apamemea i le Vaega Afifi

14,103

Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #91926

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Yo,verde Suauu Olive

O se tuufaatasiga faamalositino mo lenei fausaga na musuia e le klasik suavai fagu. O le igoa o le faʻailoga o le oloa e faʻamaonia le lanu lanumeamata o le suauu totonu. I le pito i luma, o le tagavai o loʻo fausia mai le vailaʻau kolosi o loʻo fausia se fatu pixelated. O le mataʻutia ma le leiloa o ata e faʻaaoga ai le feʻau e fesoʻotaʻi ma le soifua maloloina ma mea e aofia ai.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Yo,verde Suauu Olive, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Yo,verde Suauu Olive e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Yo,verde Suauu Olive e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: The product design is emphasized by its strong green colour over white, and its concept about health as the principal brand attributes. Naming, graphic design and finishing work together showing a powerful & consistent product, which breaks the usual design concepts about olive oil.
Fua & Fa'apipi'i: This bottle is manufactured into glass with rounded shapes, a capacity of 500ml. Its measurements are 20cm height and 7,5cm wide.
Fa'ailoga: packaging, extra virgin olive oil, oil, food packaging, graphic design, package, packaging design
Tekonolosi Gaosiga: Glass. This bottle is painted in white, and printed in two colours.
Lu'itau o le Mamanu: Our challenge was to design a new visual language in olive oil world, unconventional and fresh, in order to connect to a public which needs to feel healthy. At the same time, this design must work all over the world, and look updated, healthy and simple, according to its cost.
Fa'aosofia: Yo, verde produces early harvest oil collected in the month of October. The family that collects and produces the oil are farmers and pharmacists. They wanted both disciplines to be perceived in their packaging with an iconic, modern design and using visual codes little used in the olive oil sector.

Starting from this brief, it was studied which visual formula was the most appropriate to convey a message that would unite the territory of the oil and the pharmaceutical sector. The bottom line was that a good idea was to make the bottle look like a classic syrup pot. Three key elements were synthesized, the appearance of the bottle, the name and the logo. In search of simplification in the message, a simple bottle with shapes similar to that of the syrup bottle was used, painting it white, with a sober stopper without artifices. The name of the product justifies the green color of the oil inside. The logo is constructed from the pharmaceutical cross forming a pixelated heart. All these elements are integrated and linked, bringing coherence to the idea.
Umi o le Poloketi: The project started in November 2016 and finished in February 2017 in Úbeda.
Fa'agasologa o Galuega: The bottle is easy to handle because of its reduced measurements. The screw cap is a non-refillable and anti-drip one, which allows to have a comfortable and delightful experience while serving. This Extra Virgin Olive Oil just can be bought in pharmacies, health stores, and own website.
Fa'aaloaloga o Ata: Fotógrafo: Balta fotografo