Snow Time L Mvinyo na Evan Chen and Ziming Guo

Muundo Snow Time L Mvinyo na Evan Chen and Ziming Guo ni mshindi mashuhuri wa tuzo ya kifahari ya 2021 Tuzo ya Fedha ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Ufungashaji.

FedhaUfungashaji· 2021

Snow Time L Mvinyo

na Evan Chen and Ziming Guo

Mteja: Lascaux Design Institute Inc.

Mshindi wa Tuzo ya Fedha ya A' Design Award katika Kategoria ya Ufungashaji

26,442

Mshindi wa Tuzo Aliyethibitishwa

Thibitisha Hali ya Tuzo kwa #110335

Tazama kwenye A' Design Award Taarifa kwa Vyombo vya Habari Beji ya Tuzo

Rangi

Muundo

Kuhusu Snow Time L Mvinyo

Gu Yue Long Shan ndilo kundi kubwa zaidi la divai ya jadi ya manjano nchini China, iliyoanzishwa mwaka wa 1664. Bidhaa mpya waliyounda kwa ajili ya Gu Yue Long Shan, inatoa wazo la kufurahia wakati wa polepole. Muundo wa picha unatokana na dhana za maji, theluji, mchele na wakati, ambazo ni muhimu katika divai ya manjano, na huonyesha milima na maji ya eneo hilo ili kuunda picha kamili. Kwa watumiaji wa kike walitengeneza kifungashio chembamba, kwa kutumia filamu ya kukandamiza majimaji, na kuunganishwa na mchakato wa kupenyeza, ili kutoa hisia ya kukunja theluji.

Utambuzi

Kuhusu Tuzo ya Fedha ya A' Design Award

Snow Time L Mvinyo ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Snow Time L Mvinyo inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Snow Time L Mvinyo ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.

Nyuma ya Muundo

Vifaa vya Habari

Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.

Sifa za Kipekee: Guyue Long Shan is the largest yellow wine group in China, started in 1664, is a popular traditional yellow wine brand in China. It has many classic yellow wine products, and a loyal customer base of middle-aged and elderly people. It needs to develop some new products to cater to the younger consumers.
Vipimo na Ufungashaji: The size is 275mm*68mm*68mm, and the paper seal at the bottle mouth simulates the dynamic opening of yellow rice wine, increasing the sense of ceremony.
Lebo: logo，packaging，illustrations，graphics
Teknolojia ya Uzalishaji: Glass bottle model development, paper embossed hot stamping, solid wood and cork combination.
Changamoto ya Ubunifu: Grasp the relationship between traditional brands and emerging markets to guide packaging design.
Utafiti: We combine the Chinese yellow wine culture with the local city culture of Shaoxing, and the yellow wine brewing process to form the bottle label illustration. Time/lake water/glutinous rice/snowflakes form the auxiliary graphics. This is our attempt to expand the image of Huangjiu.
Msukumo: We created a young new product for Guyuelongshan, Falling Snow, to convey the idea of enjoying slow times. Water, glutinous rice and time are essential in making yellow rice wine, while the lees of Fragrant snow wine are as white as snow. So we use abstract snowflakes to express time/water/glutinous rice, and draw the local mountains and water to form a complete picture. For female users developed a thin packaging, using pulp press film, and combined with the indentation process, to produce a snow wrap feeling.
Muda wa Mradi: The project was launched in Shaoxing in July 2020.
Mtiririko wa Uendeshaji: When customers get their Snow Time Wine, they will touch the special crafted pawn paper bottle sticker. Tear off the top seal, open the cork, pour yourself a glass of aged yellow wine and enjoy Slow Time.
Wanatimu: Evan Chen
Ziming Guo
Leti Liu
Suheng Yao
Yoga Zhai
Fan Zhang
Min Fang