Muundo Love Art Kampeni na Daniel da Hora ni mshindi mashuhuri wa tuzo ya kifahari ya 2024 Tuzo ya Shaba ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Utangazaji, Masoko na Mawasiliano.

ShabaUtangazaji· 2024

Love Art Kampeni

na Daniel da Hora

Mteja: Dahlstedt Holding SL

Mshindi wa Tuzo ya Shaba ya A' Design Award katika Kategoria ya Utangazaji

82,144

Mshindi wa Tuzo Aliyethibitishwa

Thibitisha Hali ya Tuzo kwa #119665

Tembelea Tovuti Tazama kwenye A' Design Award Taarifa kwa Vyombo vya Habari Beji ya Tuzo

Rangi

Muundo

Kuhusu Love Art Kampeni

Katika kampeni yake ya kwanza, Winghook inaanza jitihada jasiri na ya kisanaa inayolenga kutoa tamko lenye mvuto. Kwa kutumia mchanganyiko wa makini wa udhibiti wa kidijitali na utafsiri upya wa kisanaa, Winghook inajumuisha kazi mashuhuri bora kutoka Historia ya Sanaa katika simulizi yake. Kupitia udhibiti mahiri, kampeni hii inawatoza watazamaji kutambua kutofautiana, kwa usahihi na uangalifu wa kina. Kwa kulinganisha kazi maarufu za zamani na mageuzi ya ubunifu, Winghook sio tu inaalika kutafakari bali pia inadhibitisha ujuzi wake katika kulinda uadilifu wa hazina za kisanaa.

Utambuzi

Kuhusu Tuzo ya Shaba ya A' Design Award

Love Art Kampeni ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Love Art Kampeni inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Love Art Kampeni hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.

Nyuma ya Muundo

Vifaa vya Habari

Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.

Sifa za Kipekee: For the first campaign of Winghook, it was needed a bold and artistic approach to make a statement. Winghhok has a Swedish design DNA, and is neither a nail, nor a screw. It’s better than all of those old fashioned things, and it holds your art on the wall in a fast, clean, easy-to-install, and safe way. By using famous paintings of Art History in a new, surprising way, it's clear that, if things are not in their right place, you will notice in a minute.
Vipimo na Ufungashaji: Posters: 480 X 640 mm
Magazine: 200 X 280 mm
Lebo: Art, Creative, Museum, Paintings
Teknolojia ya Uzalishaji: More then 400+ hours of digital treatment and manipulation work over Procreate, Blender, Photoshop, and Illustrator. Almost 10 Giga bytes of data for each project, including ultra-high resolution images of the original files (up to 600 Megapixels).
Each painting had a sketch over it before we ímplement the final digital manipulations, so we could take càre over the color and líght aspects of the original, using the tools of the software. The final "new" paintings also took into consíderation what elements were erased or moved on the scene, and in some cases we even needed to change the whole painting lightening, shadowing, and physics.
Changamoto ya Ubunifu: By digitally editing some masterpieces, replacing elements, rearranging known visuals, or simply taking off the scene other parts, we created whole new paintings, full of meanings, that relate directly to the usage and the efficiency of the product. Now, your challenge is to find out whats is missing or different on all of those images. Can you do that? If you really love art, you can.
Utafiti: For the first campaign of Winghook, we needed to be bold and make a statement. Winghhok has a Swedish design DNA, and is neither a nail, nor a screw. It’s better than all of those old fashioned things, and it holds your art on the wall in a fast, clean, easy-to-install, and safe way. So, by using famous paintings of Art History in a new, surprising way, we make clear that, if things are not in their right place, you will notice in a minute.
Paintings names:
Las meninas, Diego Velazquez (public domain);
Nude Maja, Francisco Goya (public domain);
Painter’s Mother, James Whistler (public domain);
Composition 2, Piet Mondrian (public domain);
A Bigger Splash, David Hockney (Gerety);
Soup Cans, Andy Warhol (MoMA);
baking the Bread, Anders Zorn (public domain).
Msukumo: By digitally editing some masterpieces, replacing elements, rearranging known visuals, or simply taking off the scene other parts, it was created whole new paintings, full of meanings, that relate directly to the usage and the efficiency of the product.
Muda wa Mradi: The project started in Dec 2021 in Stockholm SUE and it’s still running.
Wanatimu: Creative Director / Designer: Daniel da Hora
Haki za Picha: Image #1 to #5: Creator Daniel da Hora, Display Images, 2024.