Bank of England Upigaji Picha na Matteo Ruisi

Muundo Bank of England Upigaji Picha na Matteo Ruisi ni mshindi mashuhuri wa tuzo ya kifahari ya 2022 Tuzo ya Shaba ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Upigaji Picha na Uhariri wa Picha.

ShabaUpigaji Picha· 2022

Bank of England Upigaji Picha

na Matteo Ruisi

Mteja: Bank of England

Mshindi wa Tuzo ya Shaba ya A' Design Award katika Kategoria ya Upigaji Picha

31,150

Mshindi wa Tuzo Aliyethibitishwa

Thibitisha Hali ya Tuzo kwa #139565

Tembelea Tovuti Tazama kwenye A' Design Award Taarifa kwa Vyombo vya Habari Beji ya Tuzo

Rangi

Muundo

Kuhusu Bank of England Upigaji Picha

Moja ya kazi za Benki ya Uingereza ni kuchapisha noti za fedha. Noti za Pauni la Kiingereza zina vipengele tofauti vinavyozifanya kuwa za kipekee. Upigaji picha wa noti umeletwa kama sehemu ya mradi mpana wa utambulisho wa kuona, hata hivyo, noti za benki zinaweza kunakiliwa tu kwa kufuata kanuni kali. Picha, zilizopigwa kwa lensi ya macro, zinaonyesha vipengele vya usalama, taswira, na uzuri wa muundo wao. Picha zimepangwa katika makundi 3: makundi ya noti, undani, na abstract.

Utambuzi

Kuhusu Tuzo ya Shaba ya A' Design Award

Bank of England Upigaji Picha ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Bank of England Upigaji Picha inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Bank of England Upigaji Picha hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.

Nyuma ya Muundo

Vifaa vya Habari

Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.

Sifa za Kipekee: One of the functions of the Bank of England is to print banknotes. The British Pound Sterling notes have different features that make them unique. The official photography of the notes depicts security features, characters, and the beauty of their design.
The images have been grouped into three categories, that are groups of notes, details, and abstract.
Vipimo na Ufungashaji: Resolution 350 x 350
Dimensions 6720 x 4480
ISO Speed 100
Exposure time 1 125
Colour profilesRGB IEC61966 2.1
Colour spaceRGB
Lebo: Banknotes, Bank of England, Notes, Pound Sterling, British Pound
Teknolojia ya Uzalishaji: The photographic side of the project was shot on an SDLR Canon EOS 5D Mark IV camera using a macro lens EF100mm f/2.8L Macro IS USM, pushing its capabilities to the limit.
Using a shallow depth of field and backlighting with black material to create show through on areas of the notes.
Particular care was taken to enhance the detail and colour of each note, without being too obvious. The imagery should reflect each area within the design brand.
Changamoto ya Ubunifu: There are several restrictions on the way the Bank of England banknotes can be reproduced. The main challenge was to define a style that showed the beauty of the notes while following the law and the guidelines from the Bank.
Utafiti: The photographic approach was a combination of the photographer's experience and experimentation. The photographer played around with the lighting and pushed the use of the lens to the extreme, manually focusing and moving the notes in front of the lens at close proximity until something interesting happened. The assistant helped press the cable release, adjust the light, or move material around, as most of the time the photographer was manipulating the notes until desired effect was achieved.
Msukumo: The beautiful detail of the notes was inspiration enough, combined with abstract, graphic composition and back lighting, the challenge came in making the notes become more exciting to look at and less obvious.
Muda wa Mradi: The project started back in May 2020, before the approval of the wider project. The first day was during lockdown at the photographer's home studio on 30 March 2021. On 7th May some of the angles and variations have been refined. The project covered the 5, 10, and 20 pound notes. The final shoot day was on 20.02.2022 when the photographer shot the new 50 pound note to complete the set.
Abstract moving image formed part of the shoot and this was achieved using the same camera shooting in slow motion.
The entire body of work was shot at the photographer's home studio in Chartham, Kent.
Mtiririko wa Uendeshaji: Images for branded photography can be used on digital and print applications.
Hataza: Bank of England
Wanatimu: Creative Director: Matteo Ruisi
Creative Director: Peter McCabe
Photographer: Lee Funnell
Haki za Picha: Image #1: Photographer Lee Funnell
Image #2: Photographer Lee Funnell
Image #3: Photographer Lee Funnell
Image #4: Photographer Lee Funnell
Image #5: Photographer Lee Funnell