Enable Change Utambulisho wa Chapa na Squared

Muundo Enable Change Utambulisho wa Chapa na Squared ni mshindi mashuhuri wa tuzo ya kifahari ya 2022 Tuzo ya Chuma ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Michoro, Picha na Mawasiliano ya Kuona.

ChumaMchoro· 2022

Enable Change Utambulisho wa Chapa

na Squared

Mteja: Isabelle Laporte

Mshindi wa Tuzo ya Chuma ya A' Design Award katika Kategoria ya Mchoro

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Mshindi wa Tuzo Aliyethibitishwa

Thibitisha Hali ya Tuzo kwa #140542

Gundua Sasa Tazama kwenye A' Design Award Taarifa kwa Vyombo vya Habari Beji ya Tuzo

Rangi

Muundo

Kuhusu Enable Change Utambulisho wa Chapa

Enable Change ni utambulisho wa chapa ulioundwa kwa ajili ya mtaalamu anayefanya kazi katika usimamizi wa mabadiliko. Utambulisho huu unatumia mtazamo mdogo, mchanganyiko wa fonti nzito, na rangi moja yenye mng'ao. Alama ya nembo inaunganisha herufi za mwanzo I na L na alama ya milele, inayowakilisha ujumuishaji. Fonti zilichaguliwa kuakisi mabadiliko, zikiwa na maumbo yanayobadilika na mpito laini kati ya mistari minene na myembamba. Mchanganyiko wa rangi umepunguzwa na mtindo wa kielelezo ni bapa. Ubunifu na maendeleo yake yalichukua takribani miezi miwili mwaka 2021.

Utambuzi

Kuhusu Tuzo ya Chuma ya A' Design Award

Enable Change Utambulisho wa Chapa ni mshindi wa Tuzo ya Chuma ya A' Design Award, utambuzi wenye heshima unaotolewa kwa miundo mizuri inayokidhi mahitaji ya kitaalamu na ya kiviwanda yanayotarajiwa kutoka kwa kazi zilizobuniwa vizuri. Washindi wa Chuma huonyesha ustadi mkubwa, utaalamu wa hali ya juu, uelewa wa kitaalamu na uwezo wa kibunifu wa waumbaji wao. Enable Change Utambulisho wa Chapa inatarajiwa kuwa kazi inayothaminiwa sana, kupendwa na kuenziwa, ambayo ni ya vitendo na bunifu. Muundo huu ulioshinda Tuzo ya Chuma ya A' Design Award unajumuisha mbinu bora za tasnia na una sifa za kiufundi zenye uwezo zilizounganishwa na ujuzi na kipaji. Enable Change Utambulisho wa Chapa inaheshimiwa kwa uangalifu wake na imebuniwa kutoa maboresho ya ubora wa maisha yanayosaidia kuufanya ulimwengu kuwa mahali bora zaidi.

Nyuma ya Muundo

Vifaa vya Habari

Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.

Sifa za Kipekee: A minimalistic approach with a bold type combination and a vibrant color says it all. It is a graphical representation of the ability to get results by knowing where you want to go and having the right attitude during the way.
The logo symbol is a combination of her name and surname first letters "I" and "L" and the symbol of eternity, representing inclusion.
Lebo: branding, brandidentity, visualcommunication, graphicdesign, inclusion, startup, communication
Teknolojia ya Uzalishaji: We explored different typefaces that would fit into the concept of change. Shapes that change and evolve, fluid and hard transitions between thick and thin, keeping the color scheme reduced.
Changamoto ya Ubunifu: What is most important for a brand is the perception of it. The hardest part was to keep all designs in a very reduced color scheme and flat graphic style at the same time communicate the brand essence.
Utafiti: The research we performed was around the concept of change. We explored everything that changes and evolves, keeping the visual representation of it pretty simple - letters and shapes that change throughout.
Msukumo: Isabelle Laporte is a professional working in the Change Management. She is focusing on consulting, coaching and training always working together with her customers to empower them and further develop their competences. The main inspiration for us as a design team and what is the base of the logotype and identity created is the concept of inclusion.
Muda wa Mradi: The design and development of this brand identity took around 2 months in 2021.
Mtiririko wa Uendeshaji: The identity is clean, bold and straightforward. A graphic representation of the ability to get results by knowing where you want to go and having the right attitude during the way. Not afraid of anything.
Wanatimu: Creative Director - Yana Okoliyska