Muundo Yunnan Baiyao Kifungashio cha Dawa ya Meno na Tiger Pan ni mshindi mashuhuri wa tuzo ya kifahari ya 2023 Tuzo ya Shaba ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Ufungashaji.
ShabaUfungashaji· 2023
Yunnan Baiyao Kifungashio cha Dawa ya Meno
na Tiger Pan
Mteja: Yunnanbaiyaogroup Co., Ltd
Mshindi wa Tuzo ya Shaba ya A' Design Award katika Kategoria ya Ufungashaji
Mshindi wa Tuzo Aliyethibitishwa
Thibitisha Hali ya Tuzo kwa #145832Muundo
Kuhusu Yunnan Baiyao Kifungashio cha Dawa ya Meno
Yunnan Baiyao ni muundo wa kifungashio kwa mfululizo wa dawa ya meno ya watoto. Mhusika wa chapa ni wingu mchanga, ulioongozwa na jina la chapa, ambapo "yun" maana yake ni wingu. Mhusika huyu huonekana kwa sura tofauti za uso kuonyesha umri tofauti. Michoro imechorwa kwa mtindo wa uchoraji wa watoto ili kuvutia macho ya akina mama kwenye rafu. Masanduku yanafaa kuwekwa kwenye rafu kwa mlalo na wima, na masanduku ya sitroberi yanaunganika kuunda picha kubwa ya sitroberi. Kifungashio kimetengenezwa kwa PLA, ambacho huoza ndani ya miezi miwili hadi kumi.
Utambuzi
Kuhusu Tuzo ya Shaba ya A' Design Award
Yunnan Baiyao Kifungashio cha Dawa ya Meno ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Yunnan Baiyao Kifungashio cha Dawa ya Meno inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Yunnan Baiyao Kifungashio cha Dawa ya Meno hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.
Nyuma ya Muundo
Vifaa vya Habari
Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.
- Sifa za Kipekee
- The IP character is modeled as Baby Cloud, which is inspired by the brand name (yun means cloud). It is personalized and has different facial expressions, which means different ages. The illustrations were made into children's painting style, hoping to attract the attention of mothers on the shelf. The packaging meets the requirements of horizontal and vertical shelf placement. The strawberry toothpaste box design can be assembled into larger strawberry graphic symbols to form a more intuitive communication
- Vipimo na Ufungashaji
- Width 46mm x Depth 39mm x Height 159mm
- Lebo
- toothpaste, kids toothpaste, kids, cloud, Tiger Pan
- Teknolojia ya Uzalishaji
- The packaging is made of PLA polylactic acid material in batches, and the degradation time is as short as 2-10 months. This provided promising experimental results for packaging innovations for the same type of products.
- Changamoto ya Ubunifu
- This is an upgrade case for an aging best-selling product, Yunnan Baiyao- kids toothpaste. We are commissioned to bring a brand new image to the product, so that it can still be attractive to the younger moms.
- Utafiti
- This is an upgrade case for an aging best-selling product, Yunnan Baiyao- kids toothpaste. We are commissioned to bring a brand new image to the product, so that it can still be attractive to the younger moms. The ip figure is shaped into a baby cloud, which is inspired by the name of the brand (Yun means cloud). It is personalized with different facial expressions, which imply different ages. Along the memorable baby cloud, the illustration is made into kids drawing style, which hopefully attracts mums attention on selling shelf.
- Msukumo
- The inspiration is from the name for the brand, where Yun means cloud. And another inspiration is kids hand drawings. It is personalized with different facial expressions, which imply different ages. Along the memorable baby cloud, the illustration is made into kids drawing style, which hopefully attracts mums attention on selling shelf.
- Muda wa Mradi
- The project lasts 2 months, designed in Shenzhen
- Mtiririko wa Uendeshaji
- How to save consumer's effort to look for an ideal product is the key challenge of this case. A distinctive ip figure, a bright color, an explicit layout of info and a unitive serial system of package will help Wellmind to solve the problem, where consumers are able to recognize and pick up the products from far away.
- Wanatimu
- Creative Director: Tiger Pan
Graphic Design: Jingwen Xiang
Image Editing: Yuling Zhu
Technical Direction: Zhangkun Xie
Project Manager: Hua You - Haki za Picha
- Tiger Pan
Imedhaminiwa
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