Muundo Momenten Ufungaji wa Vinywaji na E2W Studio ni mshindi mashuhuri wa tuzo ya kifahari ya 2023 Tuzo ya Shaba ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Ufungashaji.
ShabaUfungashaji· 2023
Momenten Ufungaji wa Vinywaji
na E2W Studio
Mteja: E2W Studio
Mshindi wa Tuzo ya Shaba ya A' Design Award katika Kategoria ya Ufungashaji
Mshindi wa Tuzo Aliyethibitishwa
Thibitisha Hali ya Tuzo kwa #146150Muundo
Kuhusu Momenten Ufungaji wa Vinywaji
Momenten ni muundo wa ufungaji kwa ajili ya divai inayotoa povu isiyo na sukari, inayouzwa katika mikebe myembamba. Jina la chapa hii linarejelea wakati muafaka wa kunywa, si mapema mno wala si kuchelewa. Utambulisho wa kuona umejengwa kuzunguka wahusika wanaoitwa "bubble monsters" (mabundu ya mapovu), yaliyochochewa na uso mdogo unaoundwa na alama za uakifishaji. Umbo la kila bundu linaonyesha ladha fulani, ambapo maumbo ya mviringo zaidi yanawakilisha ladha laini, na maumbo yenye ncha kali zaidi yanawakilisha ladha kali zaidi, jambo linalowasaidia wanunuzi kupata ladha wanayoipenda. Mstari wa ziada uitwao KAI unaendeleza mtindo huohuo wa kustarehesha na wa kuchekesha. Muundo huu ulikamilika mwaka 2021.
Utambuzi
Kuhusu Tuzo ya Shaba ya A' Design Award
Momenten Ufungaji wa Vinywaji ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Momenten Ufungaji wa Vinywaji inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Momenten Ufungaji wa Vinywaji hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.
Nyuma ya Muundo
Vifaa vya Habari
Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.
- Sifa za Kipekee
- Momenten is a sugar-free sparkling wine brand. Momenten means the right moment to drink, not too early or late. The brand name itself is already impressive and provides a broad space to imagine. When it comes to how to transfer and link each moment of consumers, we think it needs to differentiate from other visual identities.
- Vipimo na Ufungashaji
- Depth 180mm x Height 140mm
- Lebo
- Wonderful, Vogue, Party, Happy, Open-Minded
- Teknolojia ya Uzalishaji
- During the design process, we found an odd emoji composed of ":" and "1" by chance, which was interesting. Therefore, we decided to create a monster inspired by it, named bubble monsters. Bubble monsters' shapes are based on tastes, the softer taste, the more round shapes. On the contrary, the more pungent, the more sharp shapes. It is not only funny but also could be helpful for consumers to choose their favored taste.
- Changamoto ya Ubunifu
- We try to express the wonderful state of being dizzy, vogue in eyesight and bring people into open visual feelings.
- Utafiti
- In the brand proposition, manifesto, momenten based on the tonality, the young life attitude "unique", so that have more self-attitude after 95, 00 deep resonance. However, in the creation concept of the product, momenten is very familiar with the "people", which is close to the life of young people and creates more interesting consumption and life scenes.
- Msukumo
- As the slender cans maximizes the size of the brand name 22:15, how could the remaining space differentiate the brand? During the process of cooperation, we discovered that the founding team was a group of very funny and absurd young people with all kinds of weird ideas, and we laughed our heads off at every creative meeting, which is exactly what light and delicious sparkling wine feel like.
So we decided on the keywords of this visual upgrade: interesting, relaxed, and fun. - Muda wa Mradi
- The project was completed in 2021.
- Mtiririko wa Uendeshaji
- After completing the design of the basic line, we received a new assignment to do the packaging design for the diffusion line KAI. The name KAI represents a dizzy and open-minded state, also a kind of party mood as well. The products are featured with 9 degrees and make people feel happy and reach the state of drinking.
- Haki za Picha
- N/A
Imedhaminiwa
Gundua Zaidi ya Designers.org
Gundua bidhaa, huduma na fursa kutoka kwa washirika wetu wa matangazo.
Zaidi ya Kuchunguza
Miundo Inayohusiana
Chunguza miundo zaidi iliyoshinda tuzo kutoka kategoria hiyo hiyo, iliyochaguliwa kwa ubora.
