Muundo Mountain Sea Rare Treasure Kisanduku cha Zawadi cha Njugu na Wu Yao ni mshindi mashuhuri wa tuzo ya kifahari ya 2025 Tuzo ya Fedha ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Ufungashaji.
FedhaUfungashaji· 2025
Mountain Sea Rare Treasure Kisanduku cha Zawadi cha Njugu
na Wu Yao
Mteja: Beijing Wuyao Cultural and Creative Co. Ltd.
Mshindi wa Tuzo ya Fedha ya A' Design Award katika Kategoria ya Ufungashaji
Mshindi wa Tuzo Aliyethibitishwa
Thibitisha Hali ya Tuzo kwa #165746Muundo
Kuhusu Mountain Sea Rare Treasure Kisanduku cha Zawadi cha Njugu
Mountain Sea Rare Treasure ni kisanduku cha zawadi cha hadhi ya juu kwa ajili ya njugu zilizofungashwa. Kisanduku hiki kina makopo manane ya chuma, na kila kopo lina njugu kutoka nchi au eneo tofauti. Michoro kwenye kila kopo inachanganya mhusika wa chapa na mandhari ya milima na bahari ya uchoraji wa jadi wa Kichina kwa burashi. Kisanduku cha nje kimetengenezwa kwa kadibodi iliyofunikwa kwa ngozi ya kutengenezwa, kikiwa na mshikio wa ngozi juu na miguu ya chuma iliyopakwa dhahabu kwenye pembe. Uchapishaji wa moto unaipa mistari na hati ya maandishi umbo la mnyanyuko. Kufuli ya chuma kwenye upande hufungua kisanduku kwa hatua moja rahisi.
Utambuzi
Kuhusu Tuzo ya Fedha ya A' Design Award
Mountain Sea Rare Treasure Kisanduku cha Zawadi cha Njugu ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Mountain Sea Rare Treasure Kisanduku cha Zawadi cha Njugu inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Mountain Sea Rare Treasure Kisanduku cha Zawadi cha Njugu ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.
Nyuma ya Muundo
Vifaa vya Habari
Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.
- Sifa za Kipekee
- This gift box combines colors of red, blue, and gold, creating a striking visual impact. It contains eight cans of nuts, each with illustrations that represent both the brand IP and the origin of the nuts. The theme incorporates traditional Chinese brushwork landscape painting, featuring mountainous and oceanic scenes with subtle brand IP characters integrated. The calligraphy, inspired by Clerical Script, while the side pattern design is simplified to enhance the gift box’s refined elegance.
- Vipimo na Ufungashaji
- 130 mm x 430 mm x 430 mm
- Lebo
- Nut, Gift Box, Packaging Design, Premium Gift Box
- Teknolojia ya Uzalishaji
- The material is made of cardboard as the main body of the gift box, with synthetic leather wrapping and sealing the top, leather handles to increase the delicate sense of touch, corners and details of the box using gold-plated metal feet to prevent the box from being deformed by the impact. The illustration lines and text on the outer box are embossed by hot stamping process, the inner can is made of silver glossy metal, the content is printed on it to realize the frosted glossy texture.
- Changamoto ya Ubunifu
- This project was a high-end program deployed by the brand in the nut segment, complementing the high-end gift boxes that were missing from the product matrix. The brand pursues packaging with visual impact, which should be able to visually express the content of the product. Based on the positioning of the high-end nut gift box, we thought it was key to de-colorize and de-hyphenate, reducing the color of the brand logo itself and making it more unified with the design.
- Utafiti
- This project perfectly combines the urban landscapes of different regions with brand IP, and through exquisite illustrations and narratives, allows consumers to taste food while also experiencing the customs and traditions of different parts of the world. This gift box not only meets the pursuit of quality by high-end consumer groups, but also creates a unique consumer experience through storytelling packaging design, effectively enhancing the brand's premium ability.
- Msukumo
- The inspiration of design is to travel with Three Squirrels. In order to be able to show the high quality of the product and the variety of origins. The outer box is styled with a hand-held vintage suitcase as inspiration. The gift box contains 8 jars of different nuts from different countries or regions, and 8 vignettes have been created to incorporate the brand's IP, Three Squirrels, to represent the high quality nuts brought back by Three Squirrels traveling to different regions.
- Muda wa Mradi
- The project started in November 2023 in Beijing and finished in January 2024 in Beijing, was produced in July 2024 and officially on sale in September 2024.
- Mtiririko wa Uendeshaji
- To ensure the integrity of the picture, the box is opened from the side by a metal locking mechanism. There are no extra complicated steps to open the gift box, and the products can be seen neatly arranged directly after opening the box. Due to the large size of the box, a carrying handle is placed on the top of the box for the user's convenience. In order to minimize the burden on the user, the gift box is supported by high quality cardboard to reduce the weight.
- Wanatimu
- Design Director: Wu Yao
Illustrator: Zhang Yuchen
Illustrator: Xie Boxing
Graphic Designer: Zheng Ziyang
Graphic Designer: Tan Zhen
Graphic Designer: Tang Wenhu
3D Designer: Liao Hao
Font Designer: Liu Xin
Imedhaminiwa
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Zaidi ya Kuchunguza
Miundo Inayohusiana
Chunguza miundo zaidi iliyoshinda tuzo kutoka kategoria hiyo hiyo, iliyochaguliwa kwa ubora.
