Jie Yang tarapyndan Gift of Huangyao Sous Gaby

Jie Yang tarapyndan döredilen Gift of Huangyao Sous Gaby dizaýny Gaplama Dizaýny Bäsleşik Kategoriýasynda 2022 A' Design Award Bürünç Baýragy baýragynyň abraýly ýeňijisidir.

BürünçGaplama· 2022

Gift of Huangyao Sous Gaby

dizaýner: Jie Yang

Müşderi: Decelent

Gaplama Kategoriýasynda A' Design Award Bürünç Baýragy Ýeňijisi

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Tassyklanan Baýrak Ýeňijisi

#136027 üçin Baýrak Ýagdaýyny Barlaň

A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Gift of Huangyao Sous Gaby hakynda

Huangyao Sowgady, Hytaýyň Guangxi welaýatynyň Huangyao gadymy şäherinde öndürilen tagam sousy üçin niýetlenen sowgat gaplaýyş dizaýnydyr. Üç gatlak kesilip oýulan kagyz bir-biriniň yzynda ýerleşdirilip, üç ölçegli sahna emele getirilýär. Daşky gatlakda derwezehanalar, ýaşyl derwezeler we köprüler görkezilýär. Orta gatlakda köşkler we ýerli durmuş şekillendirilýär. Içki gatlakda bolsa daglar we derýalar görkezilýär. Bu düzülişi adaty hytaý howlusyny ýatladýar. Çüýşäniň gapagy gök daş ýoluň şekilinde ýasalypdyr. Esasy material hökmünde dargap gidýän kagyz ulanylypdyr.

Ykrar etme

A' Design Award Bürünç Baýragy hakynda

Gift of Huangyao Sous Gaby A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Gift of Huangyao Sous Gaby uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Gift of Huangyao Sous Gaby zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: This case is a new package of seasoning sauce produced in Huangyao ancient town, Guangxi. It is a local specialty. It is deeply loved by people because of its long history and unique flavor. At the same time, the ancient town is also a 4A tourist area. This product will be taken home by tourists all over the world in the form of souvenir and spread the story everywhere.
Ölçegler we Gaplama: The outer package is 75 mm thick, 380 mm long and 150 mm wide.
Bellikler: Local specialties, Sauces, Gifts, Connections, Family and soul, Historical details
Önümçilik Tehnologiýasy: The material selection uses degradable environmental protection paper as the main packaging body, emphasizing the harmonious coexistence of human and environment.
Dizaýn Kynçylygy: 1. The biggest difficulty of this gift packaging lies in the layered hollowed out carving paper. It also needs to be tightly stitched into a perfect historical and cultural pattern, and has a perspective effect of near reality and far emptiness. The team always felt that it could not meet the expectations in the test stage.
2. Finally, the problem is solved by using Staggered printing.
Gözleg: This design is a brand new case. The customer said that seasoning sauce can be seen everywhere in China. Although it is necessary for every family, it is very optional. As a local characteristic product, this case is difficult to stand out from many similar products. So design team decided to make some changes: superimpose the local history and culture and natural scenery in layers to show the progressive family ties , and re create a package connecting the soul and family around the concept of "common but essential".
Ylham: Taking the local cultural buildings and natural scenery as creative elements, the three-layer carved paper is superimposed to form an enclosed three-dimensional packaging pattern of "outer-middle-inner", which shows the meaning of the traditional Chinese courtyard three-way to form a home. The bottle cap is designed into the shape of the bluestone road with the most historical significance in the ancient town, which means "going into thousands of families". This gift is used as a keepsake to connect family affection, highlighting the Chinese people's good expectations for "Everything prospers at home".
Taslama Dowamlylygy: The project will be started in September 2021 and completed in November 2021. Design completed in Shenzhen, proofing in Shenzhen, production in Guangxi Province.
Iş Akymy: Designers try to use traditional culture to create a new brand influence of sauce, which is the original intention of this gift packaging. Through the study of historical and contemporary life scenes, combined with local cultural characteristics, legends and allusions, the designer adopts new visual fusion technology to move the classics and modernity into the same box.
Topar Agzalary: Jie Yang