Donggyun Kang tarapyndan Coreintive Esasy wezipe: Korporatiw şahsyýet

Donggyun Kang tarapyndan döredilen Coreintive Esasy wezipe: Korporatiw şahsyýet dizaýny Grafika, Illýustrasiýa we Wizual Aragatnaşyk Dizaýny Bäsleşik Kategoriýasynda 2020 A' Design Award Kümüş Baýragy baýragynyň abraýly ýeňijisidir.

KümüşGrafika· 2020

Coreintive Esasy wezipe: Korporatiw şahsyýet

dizaýner: Donggyun Kang

Müşderi: Coreintive

Grafika Kategoriýasynda A' Design Award Kümüş Baýragy Ýeňijisi

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Sahypa giriň A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Coreintive Esasy wezipe: Korporatiw şahsyýet hakynda

Coreintive dizaýn agentligi üçin döredilen korporatiw şahsyýet dizaýnydyr. Ady "Core in Creative" (Döredijilikde özek) sözleriniň gysgaldylan görnüşidir. Sözbelgide iň soňky E harpy aýnalanyp, ilkinji C harpy bilen birleşdirilip, ýaý şekilini emele getirýär. Ýaýyň içinde saklanýan özegi aňladýan tegelek ýerleşdirilýär. Tegelek mümkinçilik, özboluşlylyk, ölçeglenip bolýanlyk we bitewilik ýaly gymmatlyklary aňladýar. Şahsyýet C, O we E harplaryna esaslanýan üç motiw diline gurulýar. Taslama Koreýa Respublikasynda tamamlandy.

Ykrar etme

A' Design Award Kümüş Baýragy hakynda

Coreintive Esasy wezipe: Korporatiw şahsyýet A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Coreintive Esasy wezipe: Korporatiw şahsyýet ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Coreintive Esasy wezipe: Korporatiw şahsyýet köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: Coreintive has the meaning of generating core in creative. In order to visualize the concept idea of containing in the logo, the last letter of the wordmark was mirrored to form a bracket together with the first letter. The core, which is a base of all creative, is combined with creative and forms an integrated circle shape as s result. Put into C and E, it completes the final symbol shape. Coreintive's corporate identity design consists of 3 motif languages which are C, O, E.
Ölçegler we Gaplama: Coreintive's corporate identity design consists of 3 motif languages which are C, O, E. Motif type A which is symbol C and E combined, and motif type B are joined together, and they become the key combination of motif generate.
- Symbol Motif
Type A : application of symbol C and E
Type B : application of symbol O
Bellikler: Core, Value, Communication, Creative, Branding, Identity
Önümçilik Tehnologiýasy: We give shape to directions the brand views and found the brand's identity through varied questions and attention such as potential, intrinsic, expandable, immanent, integrated characters that the brand has. Based on that, we put the brand's original core, and we establish brand identity design to let the brand communicate with the world.
Dizaýn Kynçylygy: We paid special attention to give shape to the thoughts we had to express overall design. We refined and simplified our thoughts rather than simply make beautiful things aesthetically. And we paid particular attention and put effort to find the right point that thoughts matched exactly as design.
Gözleg: To create the concept of 'contain', we reversed the last letter 'E' from CoreintivE to the left and right and combined the inverted E with the first letter, C.
Afterward, we expressed core be contained in that space as a circle. It represents the essential value that businesses must have in order to become a good brand, such as possibility, uniqueness, scalability, philosophy, integration, etc.
Ylham: Coreintive was developed as an abbreviation of "Core in Creative." Beyond merely a design agency that seeks aesthetic, our mission is to identify the core values of client companies and to integrate them into convincing brand designs. This will is shown through the logo and slogan of Coreintive. In order to visualize the concept idea of containing in the logo, the last letter of the wordmark was mirrored to form a bracket together with the first letter.
Taslama Dowamlylygy: The project started in April 2017 and finished in August 2018 in Republic of Korea.
Iş Akymy: Understanding services a brand provides, a way the brand looks at the world and a strategy of how to convey them are needed to let the brand communicate with the world. our process for this proceeds with communicating with clients, considering inside and out, doing a great deal of research, creative imagination. We give shape to directions the brand views and found the brand's identity through variated eyes and questions such as potential, expandable, integrable characters that the brand has.
Topar Agzalary: Creative director : Donggyun Kang
Creative director : Yangji Kim
Designer : Saea Kang
Designer : Jeesun Yim
Designer : Heejin Um
Designer : Habin Ku
Designer : Inhwa Song
Developer : Yumin Kim