Unto tarapyndan Unto Communication Tool Korporatiw Şahsyýet

Unto tarapyndan döredilen Unto Communication Tool Korporatiw Şahsyýet dizaýny Grafika, Illýustrasiýa we Wizual Aragatnaşyk Dizaýny Bäsleşik Kategoriýasynda 2020 A' Design Award Demir Baýragy baýragynyň abraýly ýeňijisidir.

DemirGrafika· 2020

Unto Communication Tool Korporatiw Şahsyýet

dizaýner: Unto

Müşderi: Unto

Grafika Kategoriýasynda A' Design Award Demir Baýragy Ýeňijisi

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Sahypa giriň A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

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Dizaýn

Unto Communication Tool Korporatiw Şahsyýet hakynda

Kitap Teksti: Unto Communication Tool, paýlaşyp bolýan at kartyna esaslanan korporatiw şahsyýet ulgamydyr. Karta 9 sm-e 5,4 sm ölçeginde bolup, birmeňzeş habarlaşyk maglumatyny iki gezek, biri beýlekisiniň üstünde ýokarsy aşak edilip çap edilen ýagdaýda özünde saklaýar. Kesilip deşilen perforasiýa çyzygy bu iki bölegi bölýär, şeýlelikde karta ýarpa böleklere bölünip ýyrtylyp bilner. Kartyň eýesi bir bölegini özünde saklaýar, beýleki bölegini bolsa başga birine berýär, bu bolsa bir kartyň ikinji bir adama-da ýetmegine mümkinçilik berýär. Şahsyýet ulgamyna şeýle hem gazet kagyzyndan ýasalan flaýer we gaplamak üçin ulanylýan çap edilen köpükli örtük girýär.

Ykrar etme

A' Design Award Demir Baýragy hakynda

Unto Communication Tool Korporatiw Şahsyýet A' Design Award Demir Baýragynyň ýeňijisidir; bu gowy dizaýn edilen eserlerden garaşylýan hünär we senagat talaplaryny kanagatlandyrýan gowy dizaýnlara berilýän abraýly ykrarnamadyr. Demir ýeňijileri döredijileriniň uly başarnygyny, ýokary ugurlaşygyny, hünärmen düşünjesini we döredijilik ukybyny görkezýär. Unto Communication Tool Korporatiw Şahsyýet uly baha berilýän, haýran galynýan we söýülýän, amaly we täzelikçi eser bolmagy garaşylýar. A' Design Award Demir Baýragyny gazanan bu dizaýn pudagyň iň oňat tejribelerini birleşdirýär we bilim we zehin bilen baglanyşykly ukyply tehniki aýratynlyklara eýedir. Unto Communication Tool Korporatiw Şahsyýet jikme-jikligi üçin hormatlanylýar we dünýäni has gowy ýere öwürmäge kömek edýän ýaşaýyş hilini gowulandyrýan zatlary hödürlemek üçin dizaýn edilendir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: Name cards and product wrapping have been necessary assets for individuals and brands to take on with a dash of their individuality. The team explores not only the graphics that go on but the functional limitations. Returning the essential function of a name card, which is connecting, by suggesting the card to be split into two and encouraging the user to keep one and share one, the design aims to increase the connections that one name card can make, and one social networking scene could offer.
Ölçegler we Gaplama: Name card 9cmx5.4cm, Newsprint A3, Bubble wrap 5 ft. long x 12 in. wide x 5in, Perforated every 12in. A thick layer of film with a bubble on one side, the other side custom print pattern.
Bellikler: Name card, branding identity, sharable name card, experiential branding, customizable wrapping, six degrees of separation, second degree connection design
Önümçilik Tehnologiýasy: UV print method for translucent white on black ink, die-cut perforated line, UV print on the external layer of bubble wrap.
Dizaýn Kynçylygy: The challenge here is trying to express the brand identity of experimental design, not only using graphics as communication but as a psychological medium that leads to action. The team decided to play with user experience and the intuition to tear along a perforated line and the satisfaction of it. And to weave together a visual recognition of brand identity using minimal elements, so that it may be distinctive but does not overpower the focus of user experience.
Gözleg: The theory of Six Degrees of Separation navigates as the primary concept in design thinking. In a world of 7 billion people, it seems that we are all connected by six or fewer acquaintances. And since internet networking has widely expanded our online acquaintances, the six people is lowered to four. Using the ancient way of advertising, word of mouth, this first-degree connection who received the name card is encouraged to extend the relationship to a second. Inspired to increase the connections that one name card can make, or one social networking scene could offer.
Ylham: Like many others, the brand identity is an opportunity for the business to introduce themselves from the very first interaction, for example, by handing out a name card. And for this design studio, they would like to communicate their brand language, through challenging ways of experiencing such traditional communicative tools, name card, flyer, and wrapping paper by amplifying its function and introducing new user experiences.
Taslama Dowamlylygy: The project started in July till September 2019, in Taipei.
Iş Akymy: The info on the card is in a dense paragraph format, presented twice, one upside down on top of another, a perforated line subtly parts the two paragraphs, encouraging the reader to tear apart for a more convenient read. The user is then encouraged to give out the other half of the card. One side of the card shows a full paragraph as if orally making a self introduction, the opposite side is highlighting only the necessary. The flyer is a traditional newsprint form, where as the bubble wrap, versatile for packaging purposes, use the patterned brand name to fill the receiver info.
Topar Agzalary: Ming Hsi Chou
Ching Yi Angela Chang
Surat Awtorlary: Image#1: Ming Hsi Chou, creator, 2019, Image#2: Ming Hsi Chou, creator, 2019. Image#3: Ching Yi Chang, creator, 2019. Image#4: Ching Yi Chang, creator, 2019. Image #5: Ming Hsi Chou, 3D artist, 2019.