设计师 Siwei Lai 的作品 Wu Xing 包装 荣获了极具声望的 2022 A' Design Award 银奖,竞赛类别为包装设计。
银包装· 2022
Wu Xing 包装
设计师: Siwei Lai
客户: Huyu
包装类别A' Design Award 银奖获奖者
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关于 Wu Xing 包装
《五行》系列作品以动物作为诠释载体,依其特性归入五行之中。其中,为强调五行中相生相克的循环关系,设计师在每幅插画中加入了日出与日落的元素,象征一天的开始与结束。整体以画盒为主要结构进行开发,呈现出精装典藏的质感。从书形盒到展开,再到可独立成为陈列架的包装结构,在这一特殊的包装形态中,每张卡片都能得到完整的展示。
荣誉认可
关于A' Design Award 银奖
Wu Xing 包装是 A' Design Award 银奖得主,这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品,展现出其设计师杰出的专业技能、才华与敏锐。预计Wu Xing 包装将成为一件出色的典范之作,兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明,造福并拓展艺术、科学、设计和技术的边界。Wu Xing 包装是一件令人羡慕的创作,它唤起渴望,带来积极的情感,并激发惊叹与赞叹。
设计幕后
媒体资料包
由设计师提供的致谢、团队成员及技术详情。
- 独特属性
- The painting box is the main structure development, showing a sense of hardcover and classic. From the book-shaped box to the unfolding to the packaging structure that independently becomes the display rack. In this special package structure, each card of this work “Wu Xing“ can be fully displayed.
- 尺寸与包装
- Outer box size: W18×L27×H4 cm; The size of the display stand after unfolding: W53×H22.5×D9 cm
- 标签
- Visual Identity, packaging structure, printed matter
- 设计挑战
- In order for the cards to be fully displayed at one time and to reduce the volume during packaging and transportation. We tested and adjusted many times to have been carried out on the display of the packaging and the folding structure.
- 研究
- Our research included: 1. Communications with the client. 2. Defined the tone and manner of the brand 3. Structural packaging design, test, and revise the structure. 4. Visual design.
- 灵感
- This work “Wu Xing“ presents a series of works that categorize these five elements according to their characteristics, and from my own perspective to use animals as a representative interpretation. Among them, in order to emphasize the cycle of gram and symbiosis in the five elements, I added the sunrise and the sunset in each illustration, representing the beginning and the end of the day.
- 项目周期
- The project started in January 2021 and finished in April 2021, in Taichung City, Taiwan.
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