Wu 礼品包装

设计师： 7654321 Studio

客户: 7654321 Studio

包装类别A' Design Award 银奖获奖者

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关于 Wu 礼品包装

「吾」是一套为银质、黄铜及珐琅高端茶器打造的礼品包装系列。礼盒共有三种尺寸，以墨绿色纸张搭配秋色系珠光工艺点缀，营造出沉静而稳重的格调。每只礼盒均配有一枚流苏，上串黄铜古钱，钱币两面分别镌刻「唯吾知足」与「长乐」字样。「唯吾知足」意为知足者常乐。开启时抽拉外壳，即可显现内置茶器与印制卡片。

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关于A' Design Award 银奖

Wu 礼品包装是 A' Design Award 银奖得主，这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品，展现出其设计师杰出的专业技能、才华与敏锐。预计Wu 礼品包装将成为一件出色的典范之作，兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明，造福并拓展艺术、科学、设计和技术的边界。Wu 礼品包装是一件令人羡慕的创作，它唤起渴望，带来积极的情感，并激发惊叹与赞叹。

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由设计师提供的致谢、团队成员及技术详情。

独特属性: The Client is an enterprise selling high-end utensils. The project focuses on the design of gift packaging for several of its high-end tea vessels made in silver, brass and enamel. The overall tone of dark green, decorated with autumn colors, to make stable atmosphere. Tassels strung with "Wei Wu Zhi Zu" brass ancient coins as pendants, brass ancient coins is engraved on both sides with "Wei Wu Zhi Zu", "Long Happiness". "Wei Wu Zhi Zu" means contented people are always happy.
尺寸与包装: 330*130*130mm / 255*130*130mm / 180*130*130mm
标签: Wu, gift packaging
生产技术: brass coins, tassel, FEDRIGONI Sirio Pearl Aurum #10001012 125g, Colorplan forest 135g
设计挑战: The text and materials and the way the box is opened are perfectly and cleverly combined. All elements work together.
研究: Starting from "Wu", control the color, box shape, opening method, details, accessories and other aspects to create a valuable and high-end traditional etiquette culture. Study the ancient common decoration, tassel. It was popular in women's headdresses in ancient times, but it also exists in men's officialdom. For example, the ancient emperor wore a tassel made of pearls or other silk threads on the head. The most common tassel is also used to hang curtains in the corners of the curtain or the handle of the jade pendant, conveying the quaint and graceful charm. At that time, brass coins were just a kind of "decorating money" or "carrying money". "decorating money" began to appear in the Western Han Dynasty. Spending money over the ages is an image record of ancient folk culture, folk life forms and ideals of the times. It has important documentary value and collection value.
灵感: "Wei Wu Zhi Zu" word first appeared on the ancient coins of Han Dynasty, which reflected the simple aspiration, consign and pursuit of ancient Chinese people, clever, interesting and profound.
项目周期: The project started in November 2018 in Fuzhou, China and finished in December 2018 in Fuzhou, China and officially launched in January 2019.
操作流程: Place the product in the vertical position, you can see the ancient brass coins with tassel strings, pull the box up and down to present the specific product and mind card.
团队成员: Designer:Bosom
Photography:Hello小方
图片版权: Image #1: Photographer Hello小方, 2019.
Image #2: Photographer Hello小方, 2019.
Image #3: Photographer Hello小方, 2019.
Image #4: Photographer Hello小方, 2019.
Image #5: Photographer Hello小方, 2019.