Spectrum 插畫

由 Arata Yokoyama

客戶: Arata Yokoyama

平面類別嘅 A' Design Award 銅獎得獎者

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經驗證嘅獲獎者

驗證設計 #144936 嘅獲獎狀態

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色彩

設計

關於 Spectrum 插畫

《Spectrum》係一幅數碼插畫作品,以日本動漫嘅風格描繪日本街頭時尚。呢件作品避免咗寫實主義嘅表現手法,以扁平化嘅方式運用鮮艷嘅色彩,視覺上依然顯得自然。背景呈現出東京嘅霓虹燈光,造型大膽簡化,營造出銳利、扁平而富有光澤嘅效果。作品將西方平面設計嘅元素同日本角色插畫結合埋一齊。《Spectrum》係用Adobe Photoshop CC繪製而成,目的係要令呢種風格無論喺日本國內定係海外嘅觀眾都能夠清晰理解。

榮譽認可

關於A' Design Award 銅獎

Spectrum 插畫是 A' Design Award 銅獎得主，這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品，印證了其設計師豐富的經驗、想像力與機智。預計Spectrum 插畫將成為一件備受推崇、令人欽佩且被珍愛的物品，兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐，並因注重細節而出類拔萃。Spectrum 插畫出色地滿足需求，觸動渴望，迷住情感，並吸引好奇心。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: This work depicts Japanese street fashion in the style of Japanese anime.

Such motifs are popular in Japanese illustration, but this work is unique in that it defies photorealism and uses vivid colors in a flat, yet optically natural-looking manner.

The background represents the neon lights of Tokyo, and here, too, the form is boldly deformed in pursuit of a sharp, flat, yet luminous expression.
尺寸同包裝: 8000 x 5678 pixel, 400dpi, RGB
標籤: street fashion, anime, character design, japanese illustration, vivid color
生產技術: Drawing with Adobe Photoshop CC
設計挑戰: In order to convey the goodness of a particular thing, I must first like it myself.
In order to use street fashion as my subject matter, I focused on improving my sense of style by experiencing and wearing it myself.

I also devoted myself to researching painting styles that would convey the good looks equally to both Japanese and foreign audiences.
To compose the picture with flat surfaces, not lines. He used vivid colors, but kept the entire picture in harmony. And at the same time, to make the characters look cool and cute in a Japanese way.
研究: A study of street fashion in Japan and abroad. Collect snapshots, purchase actual items, and wear them myrself to deepen understanding of function and design.

Research on drawing techniques. Challenged to fuse Western graphic design with Japanese character illustration. Strived to find a balance between deforming the form and color of objects while maintaining the cool, cute, and liveliness of the characters.
靈感: Today, fashion based on techwear and designs using vivid colors are global trends.

Japanese street fashion and illustrations are also in that trend, but they also have their own unique characteristics.

I analyzed the coincidences and differences between them and aimed to visualize them.

Japanese people will find this illustration foreign. Foreigners may feel it is Japanese.

This in-between state is the expression I pursued.
項目時長: This work was created in 10 hours on September 20, 2020, and published on Twitter, pixiv, and other social networking sites that day.
操作流程: Suggestions about the affinity between street fashion and the neon streets of Tokyo and how cool it can be.

Especially in Japan, when proposing a fashion style to an audience, it is more effective to use characters, deformed and idealized visuals rather than photo-realistic ones.

And it is also effective when introducing Japanese culture to people outside of Japan. By incorporating elements of Western graphic design, we aimed to create visuals that would be easy for them to understand.
圖片來源: #1: Illustrator NaBaBa, Private Work, 2020.