Johnnie Walker Limited Edition Ka Pahu Makana na Ofen Hu

ʻO Johnnie Walker Limited Edition Ka Pahu Makana na Ofen Hu he mea lanakila hanohano loa o ka 2022 A' Design Award Gula ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.

GulaʻUhi· 2022

Johnnie Walker Limited Edition Ka Pahu Makana

na Ofen Hu

Mea Kūʻai: Diageo Foreign Wine Trading (Shanghai) Co., Ltd

Mea Lanakila A' Design Award Gula ma ka Māhele ʻUhi

58,010

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #138822

Kipa i ka Pūnaewele Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Johnnie Walker Limited Edition Ka Pahu Makana

He hoʻolālā pahu makana ʻo Johnnie Walker Limited Edition no ka ʻōmole waikika i hoʻokuʻu ʻia no ka ʻAhaʻaina Mahina Piha o ke Kau Hāʻulelau ma Kina. He manawa koʻikoʻi ka ʻAhaʻaina Mahina Piha o ke Kau Hāʻulelau no ka hui hou ʻana o ka ʻohana, no laila ʻo nā kumuhana he home, ka hui hou ʻana a me ka naʻau aloha. Ua hoʻohana ka hoʻolālā i nā puka a me nā pukaaniani o ka hana kūkulu hale kuʻuna Kina. Wehe ʻia ka pahu waho e like me ka puka pālua, i paʻa ʻia e ke pihi mākēneki ma waenakonu, a hōʻike ʻia ka ʻōmole i loko. Hōʻike ʻia nā ʻokika, nā pulelehua a me nā ao pōmaikaʻi. Hoʻohana ʻia ka uhi gula a me ke ʻoki laser ma ka pahu, a hoʻohana ʻia ka puhi one ma ka ʻōmole.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Gula

Ua lanakila ka hoʻolālā Johnnie Walker Limited Edition Ka Pahu Makana i ka A' Design Award Gula, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā pae mua, kupaianaha a kūʻokoʻa. He mau hana hou loa, ʻike maka a nani hoʻolaʻa nā lanakila Gula e hōʻike ana i ka ʻuhane akamai, ka naʻauao a me ka mākau o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Johnnie Walker Limited Edition Ka Pahu Makana he mea hoʻokumu i hoʻomaikaʻi nui ʻia, e hoʻokumu ana i nā ʻano hou, he nui, e hāʻawi ana i ka waiwai ʻaʻole i ʻike ʻia ma mua. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Gula he papahana kupaianaha, mahalo ʻia e hāʻawi i ka pōmaikaʻi nui a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. Hoʻāla ka hoʻolālā Johnnie Walker Limited Edition Ka Pahu Makana i nā manaʻo makemake ikaika, hoʻāla i ka ʻiʻini, hoʻoulu i ka hana noʻeau a hoʻopūliki iā mākou.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: This is a Johnnie Walker Blue Label 2021 Mid-Autumn Festival Limited Edition gift. The Mid-Autumn Festival is an important festival for family reunion in China. The key words are home, reunion and emotion. Slogan is "EMOTIONS COME FROM BLUE". The design inspiration comes from the door and window in traditional Chinese architecture. The outer packaging design adopts double-door opening box, when the door is opened, you can see the home directly, expressing reunion and emotion. When the lid opened, the picture of orchids blooming in the courtyard is also similar to the "Chinese Pingfeng".
Nā Ana a me ka Hoʻopili: Length 15cm width 11.5cm height 36cm
Nā Lepili: Whisky, Packaging, Packaging Design, JOHNNIE WALKER BLUE Lab, Mid-Autumn Festival, China, Art, Painting
ʻEnehana Hana: The packaging uses gilding and excitation techniques, as well as laser cutout technology to handle the visual senses of the packaging. Sandblasting technology was used on the bottle
Pilikia Hoʻolālā: The most difficult parts of this packaging design are the size of the windows and the hardness of the paper, which needs to be aesthetic while taking supporting and protecting function that is critical during shipping into account. During the design process, the design of the windows was repeatedly adjusted and packaging production attempts were made.
Noiʻi: In the packaging design, traditional Chinese wooden windows are used as the main vision of the outer packaging. Orchids, butterflies and Chinese auspicious clouds are the main depicting objects. Towering pavilions are built near the moon. The designer wishes to combine the auspicious cloud patterns with the lines of cake rolls, providing an unique visual experience. Blue is the brand symbol of JOHNNIE WALKER. Blue and orchids have the same pronunciation in Chinese, and are equated in the depiction. Orchids also symbolize “gentlemen” in Chinese culture since The Book of Songs is created.
Hoʻoulu Manaʻo: "EMOTIONS COME FROM BLUE" comes from the Chinese idiom “blue is extracted from the indigo plant, but is bluer than it”. By creating through such themes, and adopting the culture of Mid-Autumn Festival, the designer temps to reflect how the people are becoming better and better by generation. The scene of the moonlight flattering some orchids in a courtyard is observed by looking through the gaps of the wooden windows that are traditionally built in Chinese courtyards. This helps presenting an intriguing experience of the traditional Chinese festival.
Ka Lōʻihi o ka Papahana: Started on March 17, 2021, completed in Shenzhen on April 30, 2021, entered the market in October 2021
Kaʻina Hana: The package is opened to the left and right. There is a magnet button in the middle, which lets the package open after it is unbuttoned. Expanding the outer package reveals the inner bottle design.
Nā Lālā Hui: Designer: Ofen Hu
Illustrator: Chushan Chan
Curator: Aha Chan
Nā Kuleana Kiʻi: Image：Diageo Foreign Wine Trading (Shanghai) Co., Ltd