Lele i ka ʻike
Ideamix Lab Hana Mua: Hōʻeke Wahī Inu na Qichao An

ʻO Ideamix Lab Hana Mua: Hōʻeke Wahī Inu na Qichao An he mea lanakila hanohano loa o ka 2024 A' Design Award Hao ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.


HaoʻUhi· 2024

Ideamix Lab Hana Mua: Hōʻeke Wahī Inu

na Qichao An

Mea Kūʻai: Mornice Brand Design

Mea Lanakila A' Design Award Hao ma ka Māhele ʻUhi

11,858

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #153799

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Ideamix Lab Hana Mua: Hōʻeke Wahī Inu

Kikokikona Puke: ʻO Ideamix Lab kahi hoʻolālā hōʻeke wahī no kahi ʻano wai kī hua ʻai. Loaʻa i kēia ʻano ʻekolu mea ʻono: kī ʻeleʻele hua strawberry, kī ʻōmaʻomaʻo jasmine mango, a me ke kī ʻōmaʻomaʻo hua plum ʻōmaʻomaʻo. Hōʻike ʻia kēlā me kēia ʻono e kahi waihoʻoluʻu kūʻokoʻa, no laila hiki ke wehewehe maʻalahi i nā ʻano ʻekolu. Ma ke alo o kēlā me kēia wahī, hōʻike ʻia nā kiʻi hua like ʻole i hana ʻia ma ke ʻano geometric e hōʻike ana i ka ʻono a lawe pū nō hoʻi i ka ʻikepili paʻa o ka waiwai kālepa. ʻAʻohe mea hoʻohui a ʻaʻohe kō i loko o kēia mau inu. ʻO ke ana o kēlā me kēia wahī he 65 mm ka laulā, 65 mm ka hohonu, a me 115 mm ke kiʻekiʻe.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Hao

Ua lanakila ka hoʻolālā Ideamix Lab Hana Mua: Hōʻeke Wahī Inu i ka A' Design Award Hao, he ʻike hoʻohanohano i hāʻawi ʻia i nā hoʻolālā maikaʻi e hoʻokō ana i nā koi ʻoihana a ʻoihana hana i manaʻo ʻia mai nā mea hoʻokumu i hana maikaʻi ʻia. Hōʻike nā lanakila Hao i ka mākau nui, ka loea kiʻekiʻe, ka ʻike akamai a me ka hiki hana noʻeau o ka poʻe i hana iā lākou. Manaʻo ʻia ʻo ka hoʻolālā Ideamix Lab Hana Mua: Hōʻeke Wahī Inu he mea hoʻokumu i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia e pono a hou. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Hao e hoʻohui ana i nā hana maikaʻi loa o ka ʻoihana a loaʻa nā ʻano ʻenehana mākaukau i hui pū ʻia me ka ʻike hana a me ka makakoho. Mahalo ʻia ka hoʻolālā Ideamix Lab Hana Mua: Hōʻeke Wahī Inu no kona nānā pono a ua hoʻolālā ʻia e hāʻawi i nā hoʻomaikaʻi ola e kōkua ai i ka hana ʻana i ka honua i wahi maikaʻi aku.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa
Ideamix Lab Fruit Tea Beverages come in three distinct colors, each representing a unique flavor, allowing easy differentiation between different types. The front packaging showcases flavor profiles with geometric fruit graphics, harmoniously blending brand identity with product individuality.
Nā Ana a me ka Hoʻopili
Width 65mm x Depth 65mm x Height 115mm
Nā Lepili
Package design,Drink Design,Oriental design,Chinese Flavordesign
ʻEnehana Hana
This sets the product apart from others in the market. The imagery layout reflects the product's youthful and refreshing attributes, portraying a sense of cool relief. The successful integration of these geometric fruit designs on the front helps convey the story of Ideamix Lab Fruit Tea Beverages to our customers.
Pilikia Hoʻolālā
In this design project, the most challenging aspect was accurately representing three different flavors of fruit tea within the constraints of limited packaging space while highlighting the brand's characteristics and individuality. We endeavored to make each flavor visually distinct yet cohesive with the overall series, ensuring the design was both simple and captivating. During the development process, creative challenges included blending elements of fruits and tea to convey clear information within the confined graphical space while maintaining aesthetics and appeal. We conducted multiple experiments and adjustments involving color, shape, and arrangement to find the optimal visual presentation.
Noiʻi
Before the design process, we conducted extensive market research and analyzed the appearance and style of similar competitors' products. Our goal was to break away from traditional structures and find the most suitable packaging design for Ideamix Lab fruit tea. We aimed to highlight the brand's identity and the product's personality through geometric fruit graphics in different colors and shapes. The design ensures a perfect display effect at the point of sale, while also emphasizing the elegant, distinctive, and fashionable nature of fruit tea.
Hoʻoulu Manaʻo
Ideamix Lab Fruit Tea Beverages present an innovative drink series featuring three distinct flavors: Strawberry Black Tea, Mango Jasmine Green Tea, and Green Plum Green Tea. The packaging embodies simplicity with geometric fruit graphics, highlighting the various flavors, and boasts zero additives and zero sugar content.
Ka Lōʻihi o ka Papahana
The project started in September, 2022
Kaʻina Hana
Great design always captures the attention of the audience. Utilizing the limited space on the packaging, we showcase the brand's youthful vibrancy and refreshing summer attributes.
Nā Lālā Hui
Qichao An
Nā Kuleana Kiʻi
Qichao An

Kākoʻo ʻIa

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Kūpono ka Hoʻolālā Maikaʻi i ka Hoʻomaikaʻi Nui

ʻO ka A' Design Award he makana hoʻomaikaʻi honua, i hoʻoholo ʻia e nā luna, no ka hoʻolālā maikaʻi. E komo i ka A' Design Award e loaʻa ai ka manawa e ʻike ʻia ai kou hana ma ke ʻano kūpono, a e loaʻa ai ka kaulana, ka hanohano a me ka hoʻolaha no kāu hana. E koho inoa i kāu hana no ka A' Design Award a e hoʻokūkū no ka makana A' Design Prize i makemake nui ʻia.

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