ʻO Lays Dungeons And Dragons Ka Hoʻopili ʻAi na PepsiCo Design and Innovation he mea lanakila hanohano loa o ka 2024 A' Design Award Kala ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.
KalaʻUhi· 2024
Lays Dungeons And Dragons Ka Hoʻopili ʻAi
na PepsiCo Design and Innovation
Mea Kūʻai: PepsiCo
Mea Lanakila A' Design Award Kala ma ka Māhele ʻUhi
Mea Lanakila i Hōʻoia ʻIa
Hōʻoia i ke Kūlana Makana no #159630Ka Hoʻolālā
E Pili Ana iā Lays Dungeons And Dragons Ka Hoʻopili ʻAi
He hoʻolālā hoʻopili ʻai ʻo Lays Dungeons and Dragons i hana ʻia no kekahi mau ʻano chips ʻuala kahiki. Ua hoʻokuʻu ʻia kēia hoʻopili me ka pili ʻana i ke kiʻiʻoniʻoni 2023 ʻo Dungeons and Dragons, Honor Among Thieves, a ua hui pū ʻia me kahi pūʻolo no ka poʻe hoʻolaha kaulana. Kiʻi ka hoʻolālā i ka honua moʻokalaleo o ke kiʻiʻoniʻoni. ʻO ke kanaka koʻikoʻi o ka hoʻolaha ʻo The Potato, he mea i ʻike ʻia ma ke kiʻiʻoniʻoni a he ʻuala kahiki maoli nō hoʻi. Hoʻopili ke kumuhana i ka moʻolelo me nā ʻuala kahiki i ulu ʻia ma nā mahiʻai ʻoi aku ma mua o 100 ma ʻAmelika Hui Pū ʻIa a me Kanakā e hoʻolako nei i nā chips.
Ka Hoʻomaikai
E Pili Ana i ka A' Design Award Kala
Ua lanakila ka hoʻolālā Lays Dungeons And Dragons Ka Hoʻopili ʻAi i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Lays Dungeons And Dragons Ka Hoʻopili ʻAi he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Lays Dungeons And Dragons Ka Hoʻopili ʻAi e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.
Ma Hope o ka Hoʻolālā
ʻEke Nūhou
Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.
- Nā ʻAno Kūʻokoʻa
- LAY’S® went to the movies with epic new packaging and an influencer kit tie-in for the 2023 blockbuster Dungeons & Dragons: Honor Among Thieves. With flavor as our guide, we rolled the dice and entered the legendary world of Dungeons and Dragons, joining the millions of adventurers ready for a taste of excitement.
- Hoʻoulu Manaʻo
- The main character in our campaign was “The Potato,” a character in the movie and—yes—an actual potato. After all, every bag of Lay’s Potato Chips in the U.S. is made from our very own chip-perfecting potatoes grown on over 100 farms across the US and a handful in Canada.
Kākoʻo ʻIa
ʻImi ma ʻō aku o Designers.org
E ʻimi i nā huahana, nā lawelawe a me nā manawa mai kā mākou mau hoa hoʻolaha.
Hou Aku e ʻImi Ai
Nā Hoʻolālā Pili
E ʻimi i nā hoʻolālā lanakila hou mai ka māhele like, i koho ʻia ma ka waiwai.
