Huge Love ʻo Ka Pahu Hoʻopaʻa ʻana na Yufeng Li and Xuan Zhang

ʻO Huge Love ʻo Ka Pahu Hoʻopaʻa ʻana na Yufeng Li and Xuan Zhang he mea lanakila hanohano loa o ka 2020 A' Design Award Hao ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.

HaoʻUhi· 2020

Huge Love ʻo Ka Pahu Hoʻopaʻa ʻana

na Yufeng Li and Xuan Zhang

Mea Kūʻai: Huge Love

Mea Lanakila A' Design Award Hao ma ka Māhele ʻUhi

10,752

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #86630

Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Huge Love ʻo Ka Pahu Hoʻopaʻa ʻana

Pono ka hoʻolālā hoʻolālā e hoʻohālikelike i ke ʻano nani o ka poʻe ʻōpio. He aha ka manaʻo o ka poʻe ʻōpio? Hāpai lākou i kahi nohona leʻaleʻa a makemake i nā mea nani maʻalahi. I ka manawa like e hahai i ka pilikino a ʻaʻa e hoʻāʻo e ʻae i nā mea hou. No laila, ua haki ka hoʻolālā i ke ʻano o ka hoʻopili mua ʻana o ka ʻoihana napkin sanitary, ʻoi aku ka pōkole a me ka hoihoi.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Hao

Ua lanakila ka hoʻolālā Huge Love ʻo Ka Pahu Hoʻopaʻa ʻana i ka A' Design Award Hao, he ʻike hoʻohanohano i hāʻawi ʻia i nā hoʻolālā maikaʻi e hoʻokō ana i nā koi ʻoihana a ʻoihana hana i manaʻo ʻia mai nā mea hoʻokumu i hana maikaʻi ʻia. Hōʻike nā lanakila Hao i ka mākau nui, ka loea kiʻekiʻe, ka ʻike akamai a me ka hiki hana noʻeau o ka poʻe i hana iā lākou. Manaʻo ʻia ʻo ka hoʻolālā Huge Love ʻo Ka Pahu Hoʻopaʻa ʻana he mea hoʻokumu i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia e pono a hou. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Hao e hoʻohui ana i nā hana maikaʻi loa o ka ʻoihana a loaʻa nā ʻano ʻenehana mākaukau i hui pū ʻia me ka ʻike hana a me ka makakoho. Mahalo ʻia ka hoʻolālā Huge Love ʻo Ka Pahu Hoʻopaʻa ʻana no kona nānā pono a ua hoʻolālā ʻia e hāʻawi i nā hoʻomaikaʻi ola e kōkua ai i ka hana ʻana i ka honua i wahi maikaʻi aku.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: The product is aimed at young consumers, and the packaging design should conform to the aesthetic style of young people. What do young people care about? After a lot of market research, they pursue a fun lifestyle and like simple aesthetics. At the same time pursue individuality and dare to try to accept new things.

Therefore, the design breaks the original packaging style of the sanitary napkin industry, which is more concise and interesting. Beginning to shift from focusing on market consistency to respecting young people's aesthetic standards, consumer needs, and beginning to respect their aesthetic standards and personal needs.
Nā Ana a me ka Hoʻopili: Width 75mm x Depth 32mm x Height 80mm
Nā Lepili: Love, Packaging, Fashion, Daily use, Life
ʻEnehana Hana: Requires special printing paper and process support, using the right die.
Pilikia Hoʻolālā: A large number of market research and data analysis. Printing technology is combined with production cost control.
Noiʻi: Through market research to analyze the shortcomings of similar product packaging design, consumer preferences, and develop picture style according to their preferences. Learn about the paper and cost of the printing house and consider the manufacturing process based on actual conditions.
Hoʻoulu Manaʻo: During the design process, it suddenly rained outside the window. It heard the ticking sound and looked at the washed leaves. It records the beautiful scenery of this moment. When it came back to the computer, it suddenly thought that perhaps a combination of rain and cloud could be used to show the characteristics of the product.
Ka Lōʻihi o ka Papahana: The project started in Shenzhen in November 2018 and completed in March 2019.
Kaʻina Hana: This product is a packaging box for women. It is made of thick cardboard combined with special paper. The graphics are made of hot stamping and hot silver. The box is long and open from the top. It is in line with the female aesthetic and the graphics are bright. The illustration creates an interactive experience with the product and the woman!
Nā Lālā Hui: Li Yufeng
Zhang Xuan