Yuyuan Road Baijiu Aţaf n usebbaḍ n leqhwa sɣur Wen Liu and Xuedan Diao d anerbaz yettwaqadren meqqren n 2020 Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.
LbrunzAkemmus· 2020
Yuyuan Road Baijiu Aţaf n usebbaḍ n leqhwa
Amsaɣ: Zhiyu Department (Shanghai) co. Ltd
Anerbaz n Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Akemmus
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #102183Afeṣṣel
Ɣef Yuyuan Road Baijiu Aţaf n usebbaḍ n leqhwa
Yuyuan Road Baijiu d asenfar n usebbaḍ n leqhwa Chinois yettwaxedmen deg temdint n Maotai, tamnaḍt n Guizhou. Asenfar-agi yesnulfa-d seg webrid n Yuyuan Road, abrid aqbur deg Shanghai, akked wesqamu ameqran yellan deg webrid-agi. Alugu yesken-d aḥric n Paramount, asqamu yettwassnen d azamul adelsan deg Shanghai. Tabaqit n uzeqqur tettwaxdem s plastik yettwarekkben, taqerɛet d takermunt s uceṭṭeḥ n uwraɣ, aɣummu d aplastik. Tabaqit tesɛa lḥajmat n 100 s 100 s 290 milimitr. Asebbaḍ-agi ittraju ad d-yawi idles n Shanghai ɣer imsaɣen.
Asmekti
Ɣef Tarbaḥt A' Design Award n Lbrunz
Yuyuan Road Baijiu Aţaf n usebbaḍ n leqhwa d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Yuyuan Road Baijiu Aţaf n usebbaḍ n leqhwa ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Yuyuan Road Baijiu Aţaf n usebbaḍ n leqhwa yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- Yuyuan Road is a well-known street in Shanghai. The element of design applied the main building of Yanyuan Road. The packaging design transfers a strong cultural context of Yuyuan Road to the audience. The main logo of the design shows the element of Paramount a landmark building in Shanghai. Paramount is a cultural symbol. The design intends to convey the idea of Shanghai culture to the consumer.
- Tigejdiwin & Akemmus
- The packaging box dimension is 100mm in length, 100mm in width and 290mm in height.
- Tibzimin
- Shanghai, Yuyuan Road, History, Street, Building
- Tasnakta n Ufares
- The outside box uses a recycle material. The material of the outside box is plastic for cost-saving. The material of the bottle is ceramic with spray paint and gold colour. The material of the cover is plastic.
- Asewḥel n Usnulfu
- In the early stage, the design style was not fit the idea of the product. In the final stage, the material expression and cost control have been solved and the design achieves a good result.
- Anadi
- The idea of this design based on the environment of Yuyuan Road Street in Shanghai. The design conveys a strong cultural background. The designers did the site investigation.
- Aseḥbiber
- The designers did site research on Yuyuan Road during the design process. The designers used the main building on Yuyuan Road for the design element. The packaging design transfers a strong cultural context of Yuyuan Road to the audience. The main logo of the design shows the element of the Paramount a landmark building in Shanghai. The Paramount is a cultural symbol. The design intends to convey the idea of Shanghai culture to consumers.
- Tanzagt n Usenfar
- The project started in November 2018 and finished in September 2019 in Shenzhen.
- Tanila n Umahil
- This Baijiu is produced in Maotai town, Zunyi city, Guizhou province, China. It is a national geographic product of China. The product has been produced 28 years with a collection value. Yuyuan Road is a road with a history in Shanghai. The cooperation between this Baijiu and Yuyuan Road conveys the idea of traditional culture. This design produces many possibilities for design innovation.
- Igmamen n Terbaɛt
- Designer: Wen Liu
Designer: Xuedan Diao
Designer: Min Zhu - Imsuren n Tugniwin
- Image #1 Creator Wen Liu, Yuyuan Road Baijiu, 2019
Image #1 Creator Xuedan Diao, Yuyuan Road Baijiu, 2019
Image #1 Creator Min Zhu, Yuyuan Road Baijiu, 2019
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