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Pepsi Chinas People Daily New Media Tabwaḍt n tissit sɣur PepsiCo Design and Innovation

Pepsi Chinas People Daily New Media Tabwaḍt n tissit sɣur PepsiCo Design and Innovation d anerbaz yettwaqadren meqqren n 2021 Tarbaḥt A' Design Award n Lplatin deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.


LplatinAkemmus· 2021

Pepsi Chinas People Daily New Media Tabwaḍt n tissit

sɣur PepsiCo Design and Innovation

Amsaɣ: PepsiCo Design & Innovation

Anerbaz n Tarbaḥt A' Design Award n Lplatin deg Taggayt n Akemmus

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Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #118923

Initen

Afeṣṣel

Ɣef Pepsi Chinas People Daily New Media Tabwaḍt n tissit

Everyday Heroes d tazrawt n iɣawasen n tbewḍin n tissit i d-yettwaxedmen i usmekti, i Pepsi s umɛawen d uḥric n New Media n uɣmis People's Daily n Ccinwa. Tibwaḍin-agi ttɛuzzunt imeǧǧahen n tdawsa, ixeddamen, imellalen d wid yettawin isufar, wid iqedcen ɣef tmezdaɣ-nsen deg umnaḍ amezwaru n twaɣit n COVID-19. Yal aɣawas yettɛuzzu tasuta tamaynut n iɣellalen n yal ass, yessken-d tajmilt ɣef wayen xeddmen yal ass. Taɣlaft-agi tettarra allal n tissit yettwassnen d izen aẓayan i medden merra, izen n tajmilt d leqder yettwabḍan.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lplatin

Pepsi Chinas People Daily New Media Tabwaḍt n tissit d amerbaḥ n Tarbaḥt A' Design Award n Lplatin, tagmat ɛlayen i yisnulfa yesɛan tmahilt ur nesɛi amgarad. Imerbaḥen n Lplatin ttbanen d timusniwin n tezmert n yimahilen-nsen. Pepsi Chinas People Daily New Media Tabwaḍt n tissit yesɛa tinawt tamaynut, tazmert d lqima ɛlayen, yerra ddunit ugar n lxir.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft
Pepsi joined hands with Chinas Peoples Daily New Media to introduce and celebrate a new generation of heroes, the global collective of medical staff, workers, volunteers, and delivery persons who have been fighting on the frontlines of this pandemic every single day. As an homage to them, we launched the Everyday Heroes campaign, a meaningful tribute expressed through commemorative can designs.
Tibzimin
Packaging, Beverage
Aseḥbiber
COVID-19 has changed the world forever, and altered lives across the globe. Everyone has been affected, but we have also witnessed bold bravery and incredible acts of kindness. At Pepsi, we have been moved by the courageous people showing up, day after day, for their communities. Their spirit of love is deeply inspiring. We wanted to create something that honored them and expressed our sincere gratitude for their contributions.
Igmamen n Terbaɛt
PepsiCo Design & Innovation

Yettwaxellṣen

Snirem Seld Designers.org

Af-d iferdisen, imeẓla d tegnatin sɣur yimɛawnen-nneɣ n usissen.

Asnulfu Yelhan Yesra Asekṛes Ameqqran

Arraz A' n Usnulfu d arraz agraɣlan, yettusneqden sɣur uɣref, i usnulfu yelhan. Ttekki deg Urraz A' n Usnulfu akken ad tesɛuḍ tagnit n usekṛes imeritukratik, ad tawiḍ aẓayer, ameqqer d usissen i umahil-ik. Sumer amahil-ik i Urraz A' n Usnulfu akken ad tnafseḍ s Ulamek A' n Usnulfu.

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