Green Boat Song Agenduz sɣur Evan Chen and Ziming Guo

Green Boat Song Agenduz sɣur Evan Chen and Ziming Guo d anerbaz yettwaqadren meqqren n 2021 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.

LfeṭṭaAkemmus· 2021

Green Boat Song Agenduz

sɣur Evan Chen and Ziming Guo

Amsaɣ: Lascaux Design Institute Inc.

Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Akemmus

26,962

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #114998

Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Green Boat Song Agenduz

Agenduz-agi yella i yiwen n ufaris n tfellaḥt. Isseqdac azegzaw n Klein deg temnaḍt tameqqrant akken ad d-yesnulfuy tasɣunt taqburt, ad d-yesken taɣara n yifariswn u ad yessiǧhid tamerna n tmacaṛt taɣelsant. Lqaɛa-s tameqqrant tesseqdac timuɣna n usegger ɣef yisekla, i d-yeskanayen tifellaḥin yettalen s tlelli d tegnit n terbya-nsent. Ijdilen d yejjan i tent-yezzin ttawint-d usirew n ugama d tezdeg. Asentel n telɣut n ufaris yettraraf agbur n tugna, yerna deg yiwet n tallust, yettakk-d daɣen tallunt tameqqrant i unefsu.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lfeṭṭa

Green Boat Song Agenduz d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Green Boat Song Agenduz ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: A farmer in Pingdingshan, a beautiful town in Henan province, China, raises a flock of chickens that live happily in nature. Unlike caged chickens, chickens raised here bask in the morning sun, drink mountain springs and eat organic grains as humans do, and the soil is rich in minerals. So chicken and eggs are in good conditions and very safe to eat.
Tigejdiwin & Akemmus: Green Boat Song Egg packaging is made from natural recyclable corrugated material (packaging size is 345mm*280mm*70mm), which is consistent with natural and organic egg products and reduces the pressure on the environment.
Tibzimin: logo,packaging,illustrations,graphics,aggs,Lascaux Design,Chicken
Tasnakta n Ufares: We use spot colour printing on the surface of the natural recycled corrugated paper and use embossing and hot stamping processes for the words "Certified Organic" to allow the consumer to feel the undulations on the surface of the box when they hold the product, expressing the "thickness" and "quality" of the product.
Asewḥel n Usnulfu: The image for this packaging design uses a sketchy expression to depict the chicken, the environment and more. In the year 2020 in China, there is still a lot of poor quality, unattractive packaging on the market, and this solution is an attempt to adapt to the Chinese consumer market, but it seems to be working well so far.
Anadi: At the beginning of 2020, the farmer approached us and offered us to help with the design, but delayed working together because he could not afford our higher design fees. By September, we were so moved by the client's sincerity and his dedication to making the product that we agreed to pay us for the design along with the eggs, and the collaboration began. We are also willing to work with these clients who work from the heart, because we work with the same heart.
Aseḥbiber: We have depicted a fat hen incubating her eggs on a beautiful flat-topped hill, and a canopy of vines and flowers surrounded her. Behind the hen is a beautiful green field, a scene of the nature in which they live, distinguishing the hens from caged chickens. The quality of the water, the organic grains raised in farm and the mineral-rich living soil are also illustrated in picture. This gives the consumer a more direct insight into the excellent quality of the eggs.
Tanzagt n Usenfar: The project started with Suzhou in November 2020.
Tanila n Umahil: The box is made of an "aeroplane box" and when the user opens the lid, 5 rows of 6 rows of eggs are presented to the user. The interior is made of pearl sponge to ensure the safety of each egg while looking safe.
Igmamen n Terbaɛt: Evan Chen
Ziming Guo
Leti Liu
Suheng Yao
Fan Zhang
Jiayi Jiang
Min Fang