Toothpaste Agendez sɣur Kazuo Fukushima d anerbaz yettwaqadren meqqren n 2021 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.

LfeṭṭaAkemmus· 2021

Toothpaste Agendez

sɣur Kazuo Fukushima

Amsaɣ: Nippon Zettoc co.,ltd.

Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Akemmus

45,619

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #117108

Rzu ɣer usmel Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Toothpaste Agendez

Tikti n ugendez n lpemad tessemday-d aqecwal n yiniten n yaman. Tecṭu-d ɣer uɛeqqel taẓuri n ufran n yiniten deg uẓeṛɣ. Lpemad-agi d asuddes azuran n iferdisen igamanen d leḥmuḍat n uminan. Ihi, azgen n ufella n ugendez n lpemad d asegzi agaman, azgen n wadda d asegzi n tussna d tetiknulujit. D aṣeggem i yesmezdin sin iferdisen imgerraden deg yiwet. Ɣur taggara, aneɣruf n tjeṛṛumt yessuddes snat n tebrucin n tuɣmas deg telɣa n umcubbek i usbeggem s wudem aẓlay n ifarisen n yimi s teɣlist.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lfeṭṭa

Toothpaste Agendez d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Toothpaste Agendez ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: Zettoc is No.1 brand in the Japanese oral care original equipment manufacturer market, provides high-qualified products with technology in Japan over 60 years.
To enter the Chinese market, Zettoc developed a periodontal disease care product series for the Chinese, attract them to accept oral products with high technology made in Japan.
Tigejdiwin & Akemmus: Paper box: Width 43mm x Depth 35mm x Height 167mm, Paste Tube: Width 30mm x Depth 30mm x Height 155mm
Tibzimin: Toothpaste, Oral care, China, Japan, nature, technology, Medicinal
Tasnakta n Ufares: Paper box: matte paper Surface, Paste Tube: matte plastic Surface
Asewḥel n Usnulfu: The design that the target audience is happy to put the product on their washbasin.
Express with abstract illustrations according to the three tastes.
Devise tubes and boxes so that the illustrations can be seen connected.
Anadi: Analysis of luxury supermarkets where products are sold.
Competitive analysis for internet sales.
Analysis for targets in the market.
Package analysis for the Japanese market.
Aseḥbiber: In recent years, an increasing number of consumers are interested in periodontal disease in China. However, it is not well known that care from a young age can prevent periodontal disease. This time has created an oral care brand series for young consumers, which can be the first step in periodontal disease prevention. The brand mark combines two toothbrushes in the shape of a cross to simply design the insurance oral products. The Toothpaste is a unique combination of natural ingredients and amino acids found. This formulation is technically patented.
Tanzagt n Usenfar: The project started in August 2020 and finished in January 2021 in Shanghai.
Tanila n Umahil: First, analyze the market and understand the current situation.
Next, target analysis to verify what kind of design consumers will like.
Third, the brand analysis compares with competitors.
Fourth, develop creative ideas.
Fifth, original design.
Sixth, sample check, color check, etc.
Finally, check the finished product.
Ibrivan: Nippon Zettoc co.,ltd.
Igmamen n Terbaɛt: Creative Director: Kazuo Fukushima
Designer: Haruka Takeuchi
Project Management: Xu Xuehua
Imsuren n Tugniwin: Photographer: Zhu Jie