Episode Aslugen n Twennaḍt n Tmarka sɣur Plus X d anerbaz yettwaqadren meqqren n 2021 Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Tnaflit n Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant.
LbrunzUnuɣ· 2021
Episode Aslugen n Twennaḍt n Tmarka
sɣur Plus X
Amsaɣ: Sk D&d Episode
Anerbaz n Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Unuɣ
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #119730Afeṣṣel
Ɣef Episode Aslugen n Twennaḍt n Tmarka
Episode d asuddes n twennaḍt n tmarka akked usnulfu n twennaḍt n tmarka i yiwet n tqaɛdit n uzdeg agejdan. Aslugen-agi yebna ɣef useqdac d ilemmasen, mačči ɣef bab n tqaɛdit, yerna yefka azal ameqran i tmsristi akked yimezdaɣ. Aẓekka yellan deg ulɣu n Episode yesuref-d annar i deg yezmer ad ilin waṭas n tqisas yemgaraden. Ilɣuten, initen, tanezniwin n tira akked twenniwin tigejdanin ttwaseqdacent deg twennaḍin n uneggaru (online) d wid ur nelli ara deg uneggaru (offline), yerna deg-sent tikarḍiwin n imezdaɣ akked wuṭṭunen n texxamin. Anagraw-agi d amsirem mačči d aḥbis, dɣa yal amezdaɣ yezmer ad yessishel aslugen s tqissets-is tudmawant.
Asmekti
Ɣef Tarbaḥt A' Design Award n Lbrunz
Episode Aslugen n Twennaḍt n Tmarka d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Episode Aslugen n Twennaḍt n Tmarka ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Episode Aslugen n Twennaḍt n Tmarka yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- Many residential space brands provide a supplier-centered brand identity. However, Episode is a user-centered design with a major difference in communication with customers.
- Tigejdiwin & Akemmus
- Digital Work
- Tibzimin
- Share, Episode, Dwell, Story, House, Harmony, Relationship, Gathering
- Tasnakta n Ufares
- 1. Brand Value Platform
It defines the brand essence, “Life Storyg (story+storage),” and the core brand value, “living space, value community, and emotional platform.”
2. Visual Identity and Brand Design Element Development
The square in the EPISODE logo indicates a space where diverse stories and harmonization are contained. It is developed to flexibly expand to online/off-line contacts.
3. Brand Experience Design
From various communication contacts, key visual assets such as logos, colors, typefaces, and key visuals are used in the right place to provide Episode’s unique brand experiences. - Asewḥel n Usnulfu
- Modern residential spaces are not just a resting place but a place of applying the values and tastes and, furthermore, aspects of one’s life. Through this identity design, SK D&D intends to break away from the concept of traditional residence and suggest a new dwelling place.
- Anadi
- SK D&D has thoroughly analyzed diverse space share services, which are currently provided to customers, conducted interviews to find ways to create synergy through customer members coming together, and considered ways to visually connect customer experience elements.
- Aseḥbiber
- Episodeis not only a living space but also a shared residential platform made with customers’ experiences and values. SK D&D develops the design by focusing on a design that can be flexibly changed and applied rather than a fixed design, on a touchpoint to express the characteristics of the brand.
- Tanzagt n Usenfar
- The project proceeded for 4 months in Seoul, South Korea.
- Tanila n Umahil
- The design motif developed has been applied to resident cards, room numbers, etc. for customers and completed when they draw their own episode. SK D&D intends to provide a variety of new brand experiences to users through a flexible design rather than a fixed one.
- Igmamen n Terbaɛt
- Creative Director: Shin myungsup
Strategy Director: Choe jangsoon
BX Planner: Kook bohyun
BX Planner: Kim jisu
BX Designer: Kim hyunwoo
BX Designer: Lee yoonseong
BX Designer: Im sunghwan
BX Designer: Park jiyong
Motion Designer: Lim kwangmyung
Project Director(SK D&D): Kim dohyun
Project Manager(SK D&D): Lee chungheon
Project Manager(SK D&D): Kim jinhee
Project Manager(SK D&D): Bak areum
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