Mamba Chiliast Tamseknت n Ummarka sɣur Sxdesign d anerbaz yettwaqadren meqqren n 2022 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant.
LfeṭṭaUnuɣ· 2022
Mamba Chiliast Tamseknت n Ummarka
sɣur Sxdesign
Amsaɣ: MC basketball community
Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Unuɣ
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #131771Afeṣṣel
Ɣef Mamba Chiliast Tamseknت n Ummarka
Mamba Chiliast d tamseknت n umarka i yettwaxedmen i temγiwant n basket-ball i d-ysbedd wid iḥemmlen Mamba Mentality. Tamseknت-a tesdukkul-d imaslazen-is s wurar n basket-ball, u tefk-asen tamahilt n uɣil ɣer, tissas d ferrez. Alugu-a yesseqdac talɣa n uxsimad (hexagram) d amaxsim uẓin-is, i d-yettwaxedmen s usdukkel n isekkilen M d C. Tiṭ i yellan di tlemmast tudimant tettmesdu Mamba. Axsimad yettmektay-d tuddsiwin izdin i tummanت, tuddsa d tezmert. Alugu-a yezmer ad yettwasiggez, ad yettwaxeddem s tissi neɣ ad yettwafreg s useyyed di waṭas n teγززanت.
Asmekti
Ɣef Tarbaḥt A' Design Award n Lfeṭṭa
Mamba Chiliast Tamseknت n Ummarka d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Mamba Chiliast Tamseknت n Ummarka ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- Mamba Chiliast (MC) is a basketball community for Kobe Bryant’s fans who believe in the Mamba Mentality. It organizes fans through basketball activities and provide fans with a sense of belonging, pride and distinction. Different from other brands, MC wants to tell their users that we are sharing a common belief and we are a group through the delivery of the sense of religion and power. The use of elements in the brand is reminiscent of these feelings, and makes the brand unique.
- Tigejdiwin & Akemmus
- It can be printed, sewed or injection molded in a variety of sizes
- Tibzimin
- brand identity, logo, branding, mamba, basketball
- Tasnakta n Ufares
- The logo is combined to the shape of hexagram, so most of the details are in its proportions. However, the foot of m is slightly protruding from the figure, in order to compensate for the visual deviation and make the logo more stable as a whole.
- Asewḥel n Usnulfu
- To appeal to and attract Kobe fans without the use of basketball elements.
- Anadi
- We believe that using people's collective memory in the communication process can not only improve communication efficiency, but also stimulate more emotional feelings. Through long-term communication, the hexagram symbol builds up a collective memory of the image about religion, organization, energy, etc. in people's minds.
- Aseḥbiber
- The logo uses the shape of hexagram as the visual framework, and the letters M and C in it combine to form the shape. This design intuitively calls people's collective memory and conveys comprehensive feelings about religion, organization, and energy.
The eye of Mamba in the Logo, as the visual center, lights up the visual framework of the logo. The eye, representing the Mamba, serves as a reminder that fans' thoughts and deeds are always seen by their hero. This design is reminiscent of 'the eye of providence' and calls more people's collective memory. - Tanzagt n Usenfar
- The project started in August 2021 and finished in November 2021 in Beijing, China.
- Tanila n Umahil
- Powerful visual signals, it distinctly symbolizes the fan community
It conveys the passion, resilience and bravery of the Mamba Mentality - Ibrivan
- Sxdesign
- Igmamen n Terbaɛt
- Xu Chen
Rong Zhang
Fangbo Wu
Hao Huang
Qian Hao
Beibei Liu
Yingfei Sun
Tianshu Liu
Haining Jiang
Shulong Li
Zhihuan Yuan
Mingjie Zhang
Yan Liu - Imsuren n Tugniwin
- Sxdesign
Yettwaxellṣen
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