Gift of Huangyao Taɣbula n Huangyao sɣur Jie Yang

Gift of Huangyao Taɣbula n Huangyao sɣur Jie Yang d anerbaz yettwaqadren meqqren n 2022 Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.

LbrunzAkemmus· 2022

Gift of Huangyao Taɣbula n Huangyao

sɣur Jie Yang

Amsaɣ: Decelent

Anerbaz n Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Akemmus

12,137

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #136027

Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Gift of Huangyao Taɣbula n Huangyao

Book Text: Taɣbula n Huangyao d aslugen n ukemmus n tikci i yiwet n ssuṣ n tẓellaḍt i d-yettwaxedmen di temdint taqburt n Huangyao, di Guangxi, Ccinwa. Tlata n tsuraf n lkaɣeḍ yettwaqecṛen ttwaḥerzen yiwet deffir tayeḍ akken ad d-fkent yiwet n tswiɛt n tlata n testeqsiyin. Tasufeɣt tazegzawt tesken tibwaḍin n tewwurin, tiwwura tameqqrant akked yiglassen. Tasufeɣt talemmast tesken timqamin akked tudert n imezdaɣ. Tasufeɣt n daxel tesken idurar akked isaffen. Aserwes-agi issefker-d axxam aqbuṛ aqbayli n uzaddug uqburu acinwa. Aqemmuc n tqerɛet yesɛa talɣa n webrid n uzru azegzaw. Alkaɣeḍ i izemren ad yerreẓ deg tприрода yettwasqedec d ammud agejdan.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lbrunz

Gift of Huangyao Taɣbula n Huangyao d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Gift of Huangyao Taɣbula n Huangyao ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Gift of Huangyao Taɣbula n Huangyao yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: This case is a new package of seasoning sauce produced in Huangyao ancient town, Guangxi. It is a local specialty. It is deeply loved by people because of its long history and unique flavor. At the same time, the ancient town is also a 4A tourist area. This product will be taken home by tourists all over the world in the form of souvenir and spread the story everywhere.
Tigejdiwin & Akemmus: The outer package is 75 mm thick, 380 mm long and 150 mm wide.
Tibzimin: Local specialties, Sauces, Gifts, Connections, Family and soul, Historical details
Tasnakta n Ufares: The material selection uses degradable environmental protection paper as the main packaging body, emphasizing the harmonious coexistence of human and environment.
Asewḥel n Usnulfu: 1. The biggest difficulty of this gift packaging lies in the layered hollowed out carving paper. It also needs to be tightly stitched into a perfect historical and cultural pattern, and has a perspective effect of near reality and far emptiness. The team always felt that it could not meet the expectations in the test stage.
2. Finally, the problem is solved by using Staggered printing.
Anadi: This design is a brand new case. The customer said that seasoning sauce can be seen everywhere in China. Although it is necessary for every family, it is very optional. As a local characteristic product, this case is difficult to stand out from many similar products. So design team decided to make some changes: superimpose the local history and culture and natural scenery in layers to show the progressive family ties , and re create a package connecting the soul and family around the concept of "common but essential".
Aseḥbiber: Taking the local cultural buildings and natural scenery as creative elements, the three-layer carved paper is superimposed to form an enclosed three-dimensional packaging pattern of "outer-middle-inner", which shows the meaning of the traditional Chinese courtyard three-way to form a home. The bottle cap is designed into the shape of the bluestone road with the most historical significance in the ancient town, which means "going into thousands of families". This gift is used as a keepsake to connect family affection, highlighting the Chinese people's good expectations for "Everything prospers at home".
Tanzagt n Usenfar: The project will be started in September 2021 and completed in November 2021. Design completed in Shenzhen, proofing in Shenzhen, production in Guangxi Province.
Tanila n Umahil: Designers try to use traditional culture to create a new brand influence of sauce, which is the original intention of this gift packaging. Through the study of historical and contemporary life scenes, combined with local cultural characteristics, legends and allusions, the designer adopts new visual fusion technology to move the classics and modernity into the same box.
Igmamen n Terbaɛt: Jie Yang