Hocan Healthy Asentel n tkebbanit sɣur Guangzhou Cheung Ying Design Co. Ltd.

Hocan Healthy Asentel n tkebbanit sɣur Guangzhou Cheung Ying Design Co. Ltd. d anerbaz yettwaqadren meqqren n 2022 Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Tnaflit n Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant.

LbrunzUnuɣ· 2022

Hocan Healthy Asentel n tkebbanit

sɣur Guangzhou Cheung Ying Design Co. Ltd.

Amsaɣ: Guangzhou Cheung Ying Design Co., Ltd.

Anerbaz n Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Unuɣ

12,489

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #137537

Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Hocan Healthy Asentel n tkebbanit

Hocan Healthy d asentel n tkebbanit i d-yettwaxedmen i yiwet n trmit n yifaris n tiknulujiyt n tazmert yebnan ɣef hydrogène akked oxygène. Alugu yesseḥbiber tamulikult n hydrogène ar yiwen udayer afessas. Lgetgutin ipuzitiven d wid inigativen țesmektiyen aḥewwel gar waman d hydrogène, sɣuran daɣen tannumi n usentel-agi. Ini alsug amagnu, ițuseqdac d amagrad agejdan, yezdi d usettel n tlata n tiddimensin. Alugu yezmer ad iɛeddi gar tafat n snat tiddimensin d tafat n tlata n tiddimensin ɣef yisental d yiberdan yemgaraden, s wamek ara yeqqim ittwafran s tefranit. Anagraw ubnay yettwabna s tergalt vectorielle i yiseɣwan yettwasiddgen d yisegzawalen inumidyaten.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lbrunz

Hocan Healthy Asentel n tkebbanit d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Hocan Healthy Asentel n tkebbanit ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Hocan Healthy Asentel n tkebbanit yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: As a provider of hydrogen and oxygen health technology industry, the upgraded 'Hocan healthy' is concise, modern and full of technology in the overall visual effect. With the increasing role of three-dimensional dynamic aesthetics in conveying brand personality, not only does the logo become an image symbol of the coexistence of business and art, which highlights the brand personality, but also is more suitable for digital communication, and invisibly outputs a deeper brand awareness.
Tigejdiwin & Akemmus: The logo and visual system are designed in vector format to make it suitable for different sizes of digital and printed media. In order to prevent the mis-production of any items, we have prepared a comprehensive brand logo guidelines manual.
Tibzimin: Logo, Branding, Visual Identity, Graphic Design, Interior Design
Tasnakta n Ufares: To create a consistent visual system, all the necessary PMS color codes were provided for printed and digital media. In addition, RAL equivalents of these colors and fabric colors were also selected for the interior space.
Asewḥel n Usnulfu: The most challenging part of this project was to find a suitable design language to effectively visualize abstract ideas and interpret the temperament and connotation of the brand.
Anadi: According to analysis, most of the brands in the same field are showing signs of disorder, slowness and weakness, and lack of brand awareness. Therefore, Hocan healthy has ushered in a comprehensive upgrade, and the new visual identity presents a three-dimensional form, establishing a strong visual anchor to describe the brand's belief in innovation and bringing consumers a modern and fresh visual experience.
Aseḥbiber: Hocan healthy mainly develops intelligent technology products around 'hydrogen drinking water, hydrogen breathing and hydrogen health care'. In the design of the logo, we summarized the 'hydrogen molecule' into a more focused circle, showing the change process between water and hydrogen in the form of positive and negative shapes, and skillfully expressing the industrial features of the brand. Boldly use technology blue as the main color, and cooperate with three-dimensional modeling to make it significantly different from similar brands and increase consumer attention.
Tanzagt n Usenfar: The project started in April 2021 in Guangzhou and finished in October 2021 in Guangzhou, and was exhibited in November 2021 in Guangzhou.
Tanila n Umahil: The design creates a unified brand image system. Whether it is in the early stage, the design process, and the implementation, the brand spirit can run through, and it is inseparable from the strongest cooperation between design and craftsmanship. The new logo can continuously switch between two-dimensional and three-dimensional in terms of changes in different materials and processes, but it always remains recognizable. Its flexible three-dimensional shape is full of vitality and possibility.
Igmamen n Terbaɛt: Creative Director: Zhiji Dong
Designer: Lu Gu