Roundooze Chickpea Snack Tawuri Tagejdant: Aveṛṛu n Wučči Afessas sɣur Salvita Bingelyte

Roundooze Chickpea Snack Tawuri Tagejdant: Aveṛṛu n Wučči Afessas sɣur Salvita Bingelyte d anerbaz yettwaqadren meqqren n 2022 Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.

LbrunzAkemmus· 2022

Roundooze Chickpea Snack Tawuri Tagejdant: Aveṛṛu n Wučči Afessas

sɣur Salvita Bingelyte

Amsaɣ: Salvita Design

Anerbaz n Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Akemmus

15,854

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #138713

Rzu ɣer usmel Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Roundooze Chickpea Snack Tawuri Tagejdant: Aveṛṛu n Wučči Afessas

Aḍris n Tektabt: Roundooze Chickpea Snack d asental n uveṛṛu i yiɣersiwen n lḥimmeẓ ikennun. Taɣzut-agi tesdukkel tmanya n tɣunam, sețța helwin d snat qersiḥin. Tiɣunam n tiḥelwa țțalint ɣef uɣbalu aberkan, tiɣunam qersiḥin ɣef uɣbalu aremgayan. Tadmist tettwaddem seg wugur n Roundooze tessefti udem n uveṛṛu. Yal aveṛṛu yesɛa tibbura ittwakksen s wudem n wallen d yimi, iwakken ad ițwali umsaɣ ilḥimmeẓ send ma yuɣ-it. Idlisen ifessasen d kra n yiniten kan qqimen d asental afessas, yeččuren s urar. Yal aveṛṛu yesɛa 145 mm n tehri d 210 mm n teɣzi.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lbrunz

Roundooze Chickpea Snack Tawuri Tagejdant: Aveṛṛu n Wučči Afessas d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Roundooze Chickpea Snack Tawuri Tagejdant: Aveṛṛu n Wučči Afessas ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Roundooze Chickpea Snack Tawuri Tagejdant: Aveṛṛu n Wučči Afessas yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: A smile taken from the Roundooze logo is key to the packaging visual style. The adorable character is instantly heartwarming and creates a deeper emotional interest in the product. The pouches are characterized by see through windows that are shaped like eyes and a mouth. With a cute smiley face character on the front, it is possible to see the chickpeas before buying them and encourages consumers to get snacking. This promotes a fun and playful experience.
Tigejdiwin & Akemmus: Width 145 mm x Height 210 mm
Tibzimin: Chickpeas, snack, healthy, packaging, design, graphic design, branding, Salvita Bingelyte, Salvita Design, Lithuania
Tasnakta n Ufares: The die cut windows give a promise of transparency, which earns customer trust. This helps transform the packaging into a friendly face that smiles at the consumer to convey a sense of happiness. The graphics on the back side of the pouch show the process of how the chickpeas, of extraordinary taste and texture, are transformed into Mediterranean style roasted chickpeas.
Asewḥel n Usnulfu: The goal was to stand out on the store shelf amongst a wide variety of colourful snack packs and catch the eye of children and adults. Roundooze is an honest brand from Lithuania that aims to offer a healthier food option and bring positivity to the market.
Anadi: Roundooze brand is represented by cute smiles, conveying emotional communication on the shelf. This connects the brand with joy and healthy nutrition, building consumer confidence while maintaining a playful image.
Aseḥbiber: These roasted chickpeas are gluten free and amazingly nutritious, full of protein, fiber, minerals and vitamins that will keep you energized all day long. Roundooze is a convenient and healthy snack alternative for both active children and busy adults. They are especially delicious because they are covered with a thin layer of flavouring that compliments, rather than competes, with the natural taste of the chickpeas.
Tanzagt n Usenfar: Started in October 2021 and finished January 2022 in Vilnius, Lithuania.
Tanila n Umahil: Eight chickpea packages were created for different flavours, six sweet and two savory. The black packaging reflects the highest quality mediterranean style roasted chickpeas, which are prepared in forty five days using unique technology. The gray packaging reflects the two savory styles, double roasted chickpeas and chickpeas with salt. Simple fonts and minimal colours on the packaging help give it a light hearted quality while still highlighting the exciting flavours within.
Imsuren n Tugniwin: Erin Hope Stevens (Copywriter)