Ɛeddi ɣer ugbur
GAAHK Inauguration Ceremony Asnas n Tugna Tagejdant sɣur Alex King

GAAHK Inauguration Ceremony Asnas n Tugna Tagejdant sɣur Alex King d anerbaz yettwaqadren meqqren n 2022 Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Tnaflit n Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant.


LbrunzUnuɣ· 2022

GAAHK Inauguration Ceremony Asnas n Tugna Tagejdant

sɣur Alex King

Amsaɣ: Alex King

Anerbaz n Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Unuɣ

12,639

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #139741

Initen

Afeṣṣel

Ɣef GAAHK Inauguration Ceremony Asnas n Tugna Tagejdant

Tafaska n Usenker n GAAHK d asnas n tugna tagejdant i d-yettwaxedmen i tfaska tis semmuset di tmurt (tazwarth) n usenker n Tuddsa n Tsna n Ugrafik n Hong Kong. Tugna-agi tebna ɣef usemmiẓ n usemday (l’encre) s wallal n uselkim, ittwales d ugar n meyya iberdan armi d-yewweḍ ɣer usmizzwer iwatan gar wemḍiq amellal d wemḍiq abrik. Tugna tettbeggin-d anaɣur (l’artisan) i yesmizzwiren initen ibraken i lecɣal n usiggez. Asnas-agi yettwasmizzweg i ugilal amitel, tabelḍiḍt n tummant, akaram, tabṭaqt n usuter, tuska n usmekti d wudem (le masque). Agilal n ukaram yesseqdac aḍenṭu (spot UV) s tferḍa n lfeṭṭa d ddheb, akken yezmer ubdil ad t-yeẓr ubdil s ufus.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lbrunz

GAAHK Inauguration Ceremony Asnas n Tugna Tagejdant d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. GAAHK Inauguration Ceremony Asnas n Tugna Tagejdant ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. GAAHK Inauguration Ceremony Asnas n Tugna Tagejdant yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft
Through capturing the magical moment of an artisan who is mixing various vivid colors to create masterpiece of print works, design signifies the Art of Fusing between professional designers and experienced print makers - co-creating a new form of object of desire. We never know the end result and that is why we keep trying. The key visuals design of the 20th Inauguration Ceremony of Graphic Arts Association of Hong Kong is based on the manipulation of mixing ink digitally over hundred times. We see beautiful one not simply by our eyes, but with our hearts.
Tigejdiwin & Akemmus
Brochure 210 x 285 mm, back drop 3000 x 5000 mm, mask (standard size), invitation card: A6, with a super large digital screen for The 20th Inauguration Ceremony of Graphic Arts Association of Hong Kong
Tibzimin
key visual, print production, visual art, digital design, graphic art
Tasnakta n Ufares
The brochure was printed by MGI Digital Technology (Konica Minolta) in order to offer special effects (including spot UV coating, thick layers of silver and gold foils) on brochure cover so that people could even feel its deep reflection, embossing and golden effect with hands. The advantage of digital printing is that the quantity could even be a little and thus the cover design could be in a series of color variant.
Asewḥel n Usnulfu
Designer has been tested out more than hundred times in order to capture the magical and poetic moment where the digital ink could form in harmonious state of art - offering the best composition in terms of positive and negative spaces that could be easily adapted in many areas including mask and sizable backdrop and digital ads. Designer could not imagine the perfect composition until it came to appear on the screen after a long period of trial.
Anadi
Designer tried to challenge the common mind set that design should be well-planned and carefully considered in all matters - seems that there should be a formula to do design. In fact, the most exciting thing is that design should be highly original, expect the unexpected, unique and moved.
Aseḥbiber
This project is an invitation project that covers a wide range of adaptation, including digital backdrop, sign board, brochure, invitation card, souvenir and mask.Through capturing the magical moment of an artisan who is mixing various vivid colors to create masterpiece of print works. The present design signifies the Art of Fusing between visual designers and experienced print makers - co-creating a new form of object of desire using colors and foils (digital prints). We never know the end result and that is why we keep trying each time.
Tanzagt n Usenfar
The project duration lasts for three months. This is a commercial project in Hong Kong.
Tanila n Umahil
Starting the design by trial and error, mixing physical ink and then imitating through digital medium. Designer did not know which methods of design could reach its optimum composition and design until it came to reality. A lot of trials are not successful due to messy presentation and unpleasant look and feel.
Igmamen n Terbaɛt
Designer: Alex King
Imsuren n Tugniwin
Illustrator Alex King

Yettwaxellṣen

Snirem Seld Designers.org

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Asnulfu Yelhan Yesra Asekṛes Ameqqran

Arraz A' n Usnulfu d arraz agraɣlan, yettusneqden sɣur uɣref, i usnulfu yelhan. Ttekki deg Urraz A' n Usnulfu akken ad tesɛuḍ tagnit n usekṛes imeritukratik, ad tawiḍ aẓayer, ameqqer d usissen i umahil-ik. Sumer amahil-ik i Urraz A' n Usnulfu akken ad tnafseḍ s Ulamek A' n Usnulfu.

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