Khedr El Attar Talɣa n Tmagit n Wemyaziz sɣur Nour Shourbagy d anerbaz yettwaqadren meqqren n 2022 Tarbaḥt A' Design Award n Uzzal deg Taggayt n Tnaflit n Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant.
UzzalUnuɣ· 2022
Khedr El Attar Talɣa n Tmagit n Wemyaziz
sɣur Nour Shourbagy
Amsaɣ: Khedr el Attar
Anerbaz n Tarbaḥt A' Design Award n Uzzal deg Taggayt n Unuɣ
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #139930Afeṣṣel
Ɣef Khedr El Attar Talɣa n Tmagit n Wemyaziz
Khedr El Attar d talɣa n tmagit n wemyaziz i d-yettwaxedmen i yiwen umsebrid n yefrayen izuranen akked wid ur nettwaxeddem ara, i d-ittwasbedden di Qahira di 1945. Asenfar-agi yesdukkel tastrategit n wemyaziz akked unagraw n uwzel yesbeggen tazrewt tamaynut n wemyaziz. Tamagit tḥerz addad n Khedr El Attar am aɣbalu n yefrayen izuranen d wid ur nettwaxeddem ara. Anagraw n uwzel yesnerni tamsalt s tlata teggayin timeɣbanin: aɛlaj azuran, ccbaḥa tazurant akked yefrayen n uɣṛum. Asnifel n uɣlaf akked yiwellihen n wemyaziz sekfalen anagraw, sdukklen tikti taqburt n uskan akked ubeggen aɣelnaw.
Asmekti
Ɣef Tarbaḥt A' Design Award n Uzzal
Khedr El Attar Talɣa n Tmagit n Wemyaziz d amerbaḥ n Tarbaḥt A' Design Award n Uzzal, tagmat i yisnulfa yelhan i yemmalen ayen i d-ttrajun yimdanen seg yisnulfa yelhan. Imerbaḥen n Uzzal ttbanen d tmusni, tmahilt d tazmert n yimahilen-nsen. Khedr El Attar Talɣa n Tmagit n Wemyaziz ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Isnulfa-a ttwaɛezzen imi ɛawnen deg tudert, rran ddunit ugar n lxir.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- Working with the team at Khedr to develop the brand strategy along with a visual system that reflects the brand's new positioning. This made us start with a vision to retain Khedr's status of being the go-to brand for everything that is organic and raw. The visual identity helped in making the business mature into three main subcategories; organic medicine, raw beauty and culinary.
- Tibzimin
- Rebranding, Arabic Design, Visual Identity, Packaging Design, Brand Guidelines
- Aseḥbiber
- Khedr El Attar established his trade within the old city walls of Cairo back in 1945. He quickly weaved his presence within the fabric of Egyptian culture that Naguib Mahfouz mentioned him in his trilogy, and his fame exploded within the lands that Ahmed Adaweya sang his name. Khedr El Attar is expanding his modern preposition keeping the old ethos, premium raw products with great value.
- Tanzagt n Usenfar
- The project started in March 2020 in Cairo and finished in 2021
- Igmamen n Terbaɛt
- Omnia Magdy Photographer
Yettwaxellṣen
Snirem Seld Designers.org
Af-d iferdisen, imeẓla d tegnatin sɣur yimɛawnen-nneɣ n usissen.
Ugar i tifin
Ifeṣṣelen yemcudden
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