Ranger Amakud Udmawan sɣur Zhang Weiwei d anerbaz yettwaqadren meqqren n 2023 Tarbaḥt A' Design Award n Uzzal deg Taggayt n Tnaflit n Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant.

UzzalUnuɣ· 2023

Ranger Amakud Udmawan

sɣur Zhang Weiwei

Amsaɣ: Yunnan Tech & Besiness University

Anerbaz n Tarbaḥt A' Design Award n Uzzal deg Taggayt n Unuɣ

12,556

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #150972

Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Ranger Amakud Udmawan

Aḍris n Tektabt: Ranger d amakud udmawan i d-yettwaxedmen i usensu i yesswaḍan inuḍaf imecṭaḥ. Amakud-agi yettarra amsafar gar mkul anebdu d "ranger", d aqcic yettwassnen deg tmucuha n tirmit. Askum n ranger yettwasqedec d anagraw amenzu n tmusni, syen ad d-yekk zdat-s ubrid n izamulen n uɣawas n ranger. Izamulen-agi ttwasnabguren ɣef tɣawsiwin n texxamt n umahil akked tɣawsiwin n usensu s teɣzi tanagant, ttwasqedcen daɣen ɣef tɣawsiwin i d-yeǧǧen inebdaḍ ad mmagen. Alugu yettwasiggel s tlissa n ufus n laser, ihi udem-is yettbeddil ccbaha-ines ma yettwali seg tɣezfa yemgaraden.

Asmekti

Ɣef Tarbaḥt A' Design Award n Uzzal

Ranger Amakud Udmawan d amerbaḥ n Tarbaḥt A' Design Award n Uzzal, tagmat i yisnulfa yelhan i yemmalen ayen i d-ttrajun yimdanen seg yisnulfa yelhan. Imerbaḥen n Uzzal ttbanen d tmusni, tmahilt d tazmert n yimahilen-nsen. Ranger Amakud Udmawan ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Isnulfa-a ttwaɛezzen imi ɛawnen deg tudert, rran ddunit ugar n lxir.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: Different hotels have different positioning groups, Ranger Hotel is mainly aimed at young tourists, through simple design to create a light luxury fashion social hotel.
Tigejdiwin & Akemmus: This VI design is mainly used in office supplies and hotel supplies, and is made according to regular sizes.
Tibzimin: Ranger, Hotel, Visual Identity, Young man, Traveller
Tasnakta n Ufares: The product mainly adopts laser hot stamping process.
Asewḥel n Usnulfu: The most challenging part of the design was how to use symbols to give visitors from both the East and the West a common understanding of the Ranger.
Anadi: Ranger Hotel is an international hotel, and the difficulty of the project is that there are many differences between the Chinese "Xia" and the Western "Xia", or even completely different. As a Chinese designer, how to recognize and understand the essence of Western "chivalry" in this project is particularly important. Through reading a large number of literature and books, as well as searching for clues of "Xia" from a large number of movies, and expressing it through symbolic, visual, and intuitive forms, and finally using the method of character equipment deconstruction to achieve this visual system.
Aseḥbiber: The design compares visitors to "rangers." In fantasy stories, practitioners are basically elves. The visual system uses the Ranger Mask as the creative element to extend a series of Ranger equipment symbols, the purpose of which is to create derivatives from these symbols to allow visitors to interact, so that every traveler can experience the Ranger.
Tanzagt n Usenfar: The project started in May 2022 in Kunming and finished in July 2022 in Kunming
Tanila n Umahil: The logo of the Ranger Hotel is printed using laser foil stamping technology, and the logo reflects the unpredictable luster from different angles, making it more mysterious.