Onshore Roasters Tabadut: Asnuddim sɣur Cansu Dagbagli Ferreira d anerbaz yettwaqadren meqqren n 2025 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant.
LfeṭṭaUnuɣ· 2025
Onshore Roasters Tabadut: Asnuddim
Amsaɣ: Cansu Dagbagli Ferreira
Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Unuɣ
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #168645Afeṣṣel
Ɣef Onshore Roasters Tabadut: Asnuddim
Adris n Udlis: Tamagit n tezmilt Onshore Roasters tweṣṣef tadukli n cciɛa, n tugna d uɣanib ireqqun. Tazmilt tessemlal aɛeqqa n lqahwa, ifeggagen n yiṭij, akked igumman, i d-yettbegginen lɛada n ṣṣbeḥ ifazen di lebḥer. Talɣa n yini akalan i d-yettwafernen s leɛqel akked usfaylu s lkaɣeḍ yettwaɛiwden, ttgerrzen ananeg n tezmilt ɣer ccbaḥa d wazalen i iɛuzzun tawennaḍt. S tigti seg tudert n yiwiyaẓen, asuddem yessemtawi gar usehbel d uẓerf, yessektamen tuqqna ur nettwagzam gar lqahwa yelhan d waman yeldin.
Asmekti
Ɣef Tarbaḥt A' Design Award n Lfeṭṭa
Onshore Roasters Tabadut: Asnuddim d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Onshore Roasters Tabadut: Asnuddim ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- Onshore Roasters brand identity captures the essence of luxury, sustainability, and simplicity. Designed for the yachting world, the refined logo seamlessly merges a coffee bean, sunbeams, and sea waves, symbolizing a morning ritual on the open waters. The packaging, crafted from recycled paper, reinforces the brand’s eco-conscious values, while a soothing, earthy color palette enhances the sense of purity and sophistication.
- Tigejdiwin & Akemmus
- The brand was applied on to various sizes of items including printed items and digital. Some examples are business cards, posters, web design and packaging designs. Packaging designs are 1 kg pouches and metal tins.
- Tibzimin
- coffee, yacht, sea, logo design, branding, packaging
- Tasnakta n Ufares
- The design thinking method of Diverge and Converge was used. All design was realized digitally as vector based assets with Adobe Creative Suite and then physical items such as coffee bean pouches were produced by 4 color printing technique.
- Asewḥel n Usnulfu
- The challenge was finding a supplier for recyclable paper pouches that also keeps the freshness of the product.
- Anadi
- Interviews with head management of luxury yachts were conducted to better understand the needs of consumers. Thanks to the qualitative interviews the confirmed the need and the idea was validated. Indeed, the luxury yacht owners are complaining of not being able to find good quality coffee constantly when they're on the sea.
- Aseḥbiber
- The brand draws inspiration from the serene beauty of mornings at sea, where the first light meets the horizon, and a perfect cup of coffee sets the tone for the day. The interplay of natural elements sun rays, sea waves, and a coffee bean guides the logo design, evoking a harmonious balance between indulgence and sustainability. Through minimalist elegance, Onshore Roasters encapsulates the art of slow living, transforming coffee into a refined experience for the luxury yacht lifestyle.
- Tanzagt n Usenfar
- From September 2023 to March 2024
France - Tanila n Umahil
- Onshore Roasters provides consistent quality coffee to premium yacht owners, wherever they're in the world.
Yettwaxellṣen
Snirem Seld Designers.org
Af-d iferdisen, imeẓla d tegnatin sɣur yimɛawnen-nneɣ n usissen.
Ugar i tifin
Ifeṣṣelen yemcudden
Snirem ugar n ifeṣṣelen yewwin ammud seg twennaḍt-nni kan, ttwaferzent s lmeɛna.
