Restbase Timsekant n Logo akked Timsirin n Tsertit n Tkebbanit sɣur Sxdesign d anerbaz yettwaqadren meqqren n 2025 Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Tnaflit n Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant.

LbrunzUnuɣ· 2025

Restbase Timsekant n Logo akked Timsirin n Tsertit n Tkebbanit

sɣur Sxdesign

Amsaɣ: RestBase

Anerbaz n Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Unuɣ

14,387

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #169962

Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Restbase Timsekant n Logo akked Timsirin n Tsertit n Tkebbanit

Restbase d timsekant n logo akked tsertit n tkebbanit i d-ttwaxedmen i yiwet n tkebbanit i yezzin ɣef usteɛfu akked usellek. Awal-nnig-wawal (wordmark) yesdukkel tiliɣra n uwennez (serif) akked wid war uwennez (sans serif) s ubruz d ameqqran, ițțɣimin gar tuɣzift akked ubadu. Amonogram RB, i d-yekkan seg wawal-nni, yețțimɣur ɣer tesnulfuyin n tferrant s ilugan. Ini uraɣan iwɛiren mmsedduklen d ttaswirt tamellaḍt akken ad d-ɛiwden azal n tezmert d wemsegdeḍ. Tasiggezt tețwaxdem s tarrayin ifazen ɣef tgeḥbulin izemren ad ɛawden. Timsekant tesken asteɛfu am yiwen n uselḍay urmid, mačči am yiwen n wakud iserḍen war ccɣel.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lbrunz

Restbase Timsekant n Logo akked Timsirin n Tsertit n Tkebbanit d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Restbase Timsekant n Logo akked Timsirin n Tsertit n Tkebbanit ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Restbase Timsekant n Logo akked Timsirin n Tsertit n Tkebbanit yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: RestBase's identity system redefines rest through a hybrid visual language. The wordmark logo blends serif/sans-serif hybrid typography with the deliberate gap, balancing stability and fluidity to visualize intentional rest. The RB monogram from Logo emerges as a bold visual hammer, dynamically extending into angular framing patterns, synergizing with energizing comforting orange and monochrome photography to assert the core philosophy: disciplined rest fuels peak energetic performance.
Tigejdiwin & Akemmus: Primary logo: 6mm minimum height for print. Others can be printed or displayed in various size.
Tibzimin: Rest, Brand Identity, Corporation Identity, RestBase, Visual Identity
Tasnakta n Ufares: Production utilizes sustainable materials, ensuring each physical embodiment of the brand is eco-friendly. The precise execution involves high-quality print technology on recyclable substrates, reflecting the brand’s commitment to environmental responsibility.
Asewḥel n Usnulfu: The core challenge was redefining rest as an active strategy – a novel concept requiring visual departure from traditional "tranquility" motifs. Balancing "action" and "rest" demanded avoiding passive aesthetics like muted tones, instead using warm vitality to express intentional recovery. The solution emerged through the logo's hybrid typography (bridging structure/motion) and VI elements like dynamic orange gradients, collectively framing rest as disciplined preparation for excellence.
Anadi: Meta-analysis neuroscience studies and consumer surveys with 240 participants revealed strategic rest intervals significantly enhance cognitive performance. Color perception tests identified orange as optimal for balancing energy and comfort. Typography studies led to a hybrid serif-sans wordmark with intentional gaps, visually encoding active recovery principles. These findings informed RestBase's evidence-based design system that repositions rest as measurable productivity accelerator.
Aseḥbiber: The brand philosophy "disciplined rest fuels peak performance" became the creative catalyst. The logo embodies this through structural rigor in letterforms contrasting with fluid negative space. The intentional gap acts as a visual manifesto – rejecting passive downtime in favor of strategic recalibration. Warm orange radiates energized comfort, while monochrome photography conveys meditative stillness. Each element systematically rebrands rest from passive state to strategic investment.
Tanzagt n Usenfar: The project started in April 2024 in Beijing and finished in November 2024 in Beijing.
Tanila n Umahil: RestBase operates as a science-driven brand helping individuals achieve peak performance through proactive rest. It delivers rest-related knowledge, methods, and designed products, providing users with scientific recovery solutions. This design helps users intuitively recognize RestBase's expertise, transforming rest from passive downtime into an actively optimized discipline essential for sustained excellence.
Ibrivan: sxdesign
Igmamen n Terbaɛt: Chen Xu, Huang Hao, Dr. Zhang Rong, Liu Beibei, Hao Qian, Wu Fangbo, Li Shulong, Li Jiaxu, Zhang Mingjie, Gao Jingyan, Dr. Wang Lijing, Tian Jianing
Imsuren n Tugniwin: sxdesign