Abra Mode Aslugen n Tqacuct n Ijellaben n Idaren sɣur Sajad Izadi

Abra Mode Aslugen n Tqacuct n Ijellaben n Idaren sɣur Sajad Izadi d anerbaz yettwaqadren meqqren n 2025 Tarbaḥt A' Design Award n Uzzal deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.

UzzalAkemmus· 2025

Abra Mode Aslugen n Tqacuct n Ijellaben n Idaren

sɣur Sajad Izadi

Amsaɣ: Abra Mode

Anerbaz n Tarbaḥt A' Design Award n Uzzal deg Taggayt n Akemmus

11,477

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #170028

Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Abra Mode Aslugen n Tqacuct n Ijellaben n Idaren

Abra Mode d aslugen n tqacuct i ijellaben n idaren. Taqacuct-agi tettwaxdem s lkarton s initen n krem akked ddheb, ttwafernen akken ad d-smektint talwit, tasusmi akked lqima ussnan. Yiwet n tewwart s wudem n uḍar n tmeṭṭut yerza yettwagzem s uqaleb, ittban-d wallen n cci, isken-d tiferka-ines, tazayla-ines akked yini-ines. Tewwart-agi tesskar tuḥwaǧt n usiggez n yiwet n tqacuct nnig kra n yini neɣ n tṣuret. Aḍfar n uḍebbeɣ yebna ɣef waman, d amaṭṭar yerna izmer ad yettwarnu, yerna yeṭṭef amur i tmuɣliwin n yiḍudan ɣef tǧirest. Taqacuct tesɛa 138 mm n tehri, 25 mm n lqaɛ akked 240 mm n teɣzi. Talɣa yemdel tessefreg afaris seg uɣebbar akked useqdec deg iḥanuten.

Asmekti

Ɣef Tarbaḥt A' Design Award n Uzzal

Abra Mode Aslugen n Tqacuct n Ijellaben n Idaren d amerbaḥ n Tarbaḥt A' Design Award n Uzzal, tagmat i yisnulfa yelhan i yemmalen ayen i d-ttrajun yimdanen seg yisnulfa yelhan. Imerbaḥen n Uzzal ttbanen d tmusni, tmahilt d tazmert n yimahilen-nsen. Abra Mode Aslugen n Tqacuct n Ijellaben n Idaren ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Isnulfa-a ttwaɛezzen imi ɛawnen deg tudert, rran ddunit ugar n lxir.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: We all live in a modern world, a world where everything is introduced by brands, and people follow them.
These brands dictate what we should wear, what we should eat, or what we should listen to.
A brand that does not lead in packaging design cannot shape tastes.
In this packaging, an effort has been made to create a design that performs differently compared to other similar brands.
Tangibility, product visibility, and ease of use were among the priorities for the brand.
Tigejdiwin & Akemmus: Width:138mm Depth:25mm Height:240mm
Tibzimin: Fashion, Packaging design, Pantyhose, Design, Graphic Design
Tasnakta n Ufares: In the production of the box, cream and gold colors have been used to convey a sense of calmness, softness, and luxury.
The cardboard coating is made from water-based materials, making it recyclable and environmentally friendly. A window has been created on the box using a mold, which showcases the fabric's texture, density, and color.
The water based coating has been designed to be matte, ensuring that no fingerprints are left on the box when touched.
Asewḥel n Usnulfu: The biggest challenge has always been to correctly understand the target audience and provide a solution that aligns with the problem statement.
The product should stand out, be appealing to women, convey a sense of softness and delicacy, and most importantly, the design idea should not be limited to graphics alone. It should also influence the product's structure, allowing the visual identity to expand for other products as well.
Anadi: The packaging for this type of product is usually designed to resemble a tag or a hanger, and all brands have relied on this form of packaging. When selecting the product in the store, the buyer would touch the product, or it might fall from their hands onto the store floor. It could also take a long time for the product to be sold, during which dust and dirt might accumulate on the product itself. All of this happened because the product was not fully covered.
Aseḥbiber: All women wear their beautiful dresses when invited to gatherings and celebrations.
When they sit on chairs or when models pose for fashion photography, they often cross their legs.
This form and posture of women is commonly seen, and the designer decided to draw inspiration from this form for the product identity design, incorporating it as a window-like feature on the box.
Tanzagt n Usenfar: The project started in June 2023 in Tehran and finished in October 2023 in tehran and was launched in the Iranian market.
Tanila n Umahil: This packaging is designed in such a way that it directly highlights the product itself. The window, shaped like a woman's leg, allows the audience to understand the type, color, and fabric texture of the product.
There is no need to produce and print a new box for every color or design.
If the manufacturer wishes to expand their product line in the future, they can extend the visual identity by changing the shape of the window to represent a skirt or a shirt.
Igmamen n Terbaɛt: Graphic Designer:Sajad Izadi
Imsuren n Tugniwin: Graphic Designer:Sajad Izadi