Zhen Yuan Zeng Asemsel n Baijiu sɣur Wen Liu d anerbaz yettwaqadren meqqren n 2026 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.
LfeṭṭaAkemmus· 2026
Zhen Yuan Zeng Asemsel n Baijiu
sɣur Wen Liu
Amsaɣ: Shenzhen Oracle Creative Design Co.,Ltd.
Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Akemmus
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #173079Afeṣṣel
Ɣef Zhen Yuan Zeng Asemsel n Baijiu
Zhen Yuan Zeng d afeṣṣel n usemsel i baijiu yeqqimen, d ccṛab aqbur n Ṭṭrad n Ccinwa. Taqerεunt tettwaxdem s ufexxar, tesεa talɣa d taleqqayt tatrart n uqellal aqbur n ccṛab. Udmawen ijyumitriyen s telqey sseɣtayen talɣa taklasikit, ssenqasen taẓayt-is ɣer wallen. Taɣunfa yesεan tiwriqin am waman tettmeslay-d ɣef uqqim s leεqel n ccṛab daxel n uqellal. Taqerεunt tettel s lkaɣeḍ n sulfat, i yesshalen udem-is yerna yeffer ciṭ talɣa-s. Amsaɣ yekkes lkaɣeḍ s leεqel, dɣa taqerεunt tettban-d s umecwaṛ. Asemsel yesεa 85 s 85 s 165 n imilimitren.
Asmekti
Ɣef Tarbaḥt A' Design Award n Lfeṭṭa
Zhen Yuan Zeng Asemsel n Baijiu d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Zhen Yuan Zeng Asemsel n Baijiu ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- With a legacy spanning over five centuries, this product stands as a benchmark for aged baijiu. Its bottle design is deeply rooted in the ancient form of the traditional liquor jar, yet reimagined for the contemporary era—refining the classic through modern design language to achieve a living heritage that connects historical symbolism with contemporary artistry.
- Tigejdiwin & Akemmus
- 85mm*85mm*H165mm
- Tibzimin
- Premium Baijiu, Cultural Tracing
- Tasnakta n Ufares
- The bottle is made of ceramic and wrapped in sulphate paper on the outside.
- Asewḥel n Usnulfu
- The key challenge of this project lay in visually communicating the concept of aged liquor in an immediately understandable way for consumers. This was ultimately resolved by adopting the conceptual framework of the traditional liquor jar.
- Anadi
- Through on-site research, we collected a detailed market report from over 300 consumers and key distributors.
- Aseḥbiber
- The bottle design reinterprets the traditional liquor jar through a contemporary lens. Its precise geometric facets refine the original form, alleviating its visual weight and imparting a modern structure. The rippled cap symbolizes the dynamic aging process of the liquor within the jar, while the tracing paper wrapping the body creates subtle visual softness—striking a balance between concealment and revelation to evoke a sense of discovery and immersive appeal.
- Tanzagt n Usenfar
- August 2024, Shenzhen, China
- Tanila n Umahil
- The bottle's surface is covered with sulphate paper, allowing consumers to gradually unveil the mystery of the aged spirit as they peel away the packaging.
- Igmamen n Terbaɛt
- Creative Direction: Wen Liu
Design Execution: Yuan Jin
Yettwaxellṣen
Snirem Seld Designers.org
Af-d iferdisen, imeẓla d tegnatin sɣur yimɛawnen-nneɣ n usissen.
Ugar i tifin
Ifeṣṣelen yemcudden
Snirem ugar n ifeṣṣelen yewwin ammud seg twennaḍt-nni kan, ttwaferzent s lmeɛna.
