Twiggle Taɣlaft n tay n yemɣan sɣur Dheeraj Bangur

Twiggle Taɣlaft n tay n yemɣan sɣur Dheeraj Bangur d anerbaz yettwaqadren meqqren n 2026 Tarbaḥt A' Design Award n Uzzal deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.

UzzalAkemmus· 2026

Twiggle Taɣlaft n tay n yemɣan

sɣur Dheeraj Bangur

Amsaɣ: Brandsthan

Anerbaz n Tarbaḥt A' Design Award n Uzzal deg Taggayt n Akemmus

6,695

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #182491

Rzu ɣer usmel Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Twiggle Taɣlaft n tay n yemɣan

Taɣlaft n tay Twiggle d anagraw uḍris i yellan d yiwen, i yettwaxedmen i ṛebɛa n yemḍaqen n yemɣan: Hibiscus, Chamomile, Lemongrass, akked Peppermint. Yal talɣa tettwabḍa s useqdec n tegli n yiniten yezgan-as akked usuneɣ n yemɣan yettwadleq s telqey, ayen i yttaǧǧan asulget n ufaris yeban. Tira tazurant tesnerni tɣuri, ma d useɣwen ihuddun yesuddus talɣut s tarrayt tamelḥant. Aẓayer yemsawan yeṭṭafar tuget taẓuri deg wefras akked usuddes udmawan gar warurad, ayen i d-ittaken tifrat n uɣlaf yecebḥen maca yeddukklen i yesnernayen tigzi akked usemgaraz.

Asmekti

Ɣef Tarbaḥt A' Design Award n Uzzal

Twiggle Taɣlaft n tay n yemɣan d amerbaḥ n Tarbaḥt A' Design Award n Uzzal, tagmat i yisnulfa yelhan i yemmalen ayen i d-ttrajun yimdanen seg yisnulfa yelhan. Imerbaḥen n Uzzal ttbanen d tmusni, tmahilt d tazmert n yimahilen-nsen. Twiggle Taɣlaft n tay n yemɣan ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Isnulfa-a ttwaɛezzen imi ɛawnen deg tudert, rran ddunit ugar n lxir.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: Twiggle Tea Packaging is a vibrant identity system developed for four herbal infusions—Hibiscus, Chamomile, Lemongrass, and Peppermint. Each variant uses a distinct chromatic code and botanical illustration to differentiate on the shelf instantly. Bold typography ensures high legibility, while clean layout hierarchy enhances clarity of benefits. The design balances youthful energy with structured branding, creating strong shelf impact and cohesive brand recall across the range.
Tigejdiwin & Akemmus: Twiggle Tea Packaging is designed as a rectangular paperboard carton with dimensions 95 mm width x 70 mm depth x 150 mm height. The front panel features a vertical front of pack layout, while the back panel adapts the same visual system into a horizontal composition to maintain brand continuity. The structure supports efficient shelf stacking and clear visibility. The design is prepared in vector format with print ready CMYK color specifications, defined bleed, and die line alignment for accurate offset printing and consistent production output.
Tibzimin: Twiggle, Herbal Tea, Famous Indian Tea, Tea Packaging Design, Best Herbal Tea, Brandsthan,
Tasnakta n Ufares: Twiggle Tea Packaging was developed using vector-based design methodology to ensure precision and scalability. Each variant employs a controlled color-coded system supported by custom botanical illustrations & realistic photographs created through simplified geometric construction. A structured grid layout was applied to maintain hierarchy and alignment. The packaging is optimized for offset printing on high-quality paperboard with matte finish, selective spot UV, and optional embossing for brand elements, ensuring visual clarity, tactile quality, and consistent reproduction across production batches.
Asewḥel n Usnulfu: The primary challenge was balancing playful visual energy with clear product communication across multiple variants. Excessive color risked reducing readability, while minimal layouts weakened shelf impact. Another difficulty was maintaining consistency while allowing each herbal variant to feel distinct. Print limitations and color accuracy in production required controlled palettes and simplified illustrations. The solution involved a structured grid, disciplined typography, and carefully calibrated color coding, achieving strong differentiation without compromising clarity, hierarchy, or production feasibility.
Anadi: Qualitative and observational research was conducted to understand herbal tea purchase behavior. The objective was to improve shelf recognition and benefit communication. Methodology included retail audits, visual comparison studies, and color association mapping. Data was collected using market photography, competitor analysis, and quick user preference surveys. Participants included regular tea consumers and retail shoppers. Results showed strong preference for color coded variants and clear botanical cues. Insights led to structured hierarchy and bold differentiation, improving visibility, recall, and clearer wellness communication in real retail environments.
Aseḥbiber: The inspiration emerged from the natural vitality of herbal ingredients and the desire to make wellness visually expressive. Research into consumer behavior in retail environments highlighted the need for strong color coding and immediate benefit communication. Botanical forms were simplified into bold, modern compositions to enhance recognition. The design merges playful energy with structured hierarchy, ensuring clarity, emotional warmth, and strong shelf presence.
Tanzagt n Usenfar: The project started in August 2025 in Jaipur and finished in October 2025 in Jaipur
Tanila n Umahil: Twiggle Tea Packaging is designed for simple and intuitive interaction. The clear front layout helps users quickly identify the herbal variant through color and botanical illustration. Key benefits are visible at a glance, supporting fast decision making in retail environments. The carton opens from the top, allowing easy access to tea bags inside. Consistent visual coding across variants helps users recognize flavors during repeat purchase. The structured layout improves readability, while the balanced design enhances shelf visibility and overall user experience.