Fattoria il Gambero - Winery Tamagit taberrziyt sɣur Laura Ferrario d anerbaz yettwaqadren meqqren n 2017 Tarbaḥt A' Design Award n Uzzal deg Taggayt n Tnaflit n Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant.
UzzalUnuɣ· 2017
Fattoria il Gambero - Winery Tamagit taberrziyt
sɣur Laura Ferrario
Amsaɣ: Ferrariodesign
Anerbaz n Tarbaḥt A' Design Award n Uzzal deg Taggayt n Unuɣ
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #57420Afeṣṣel
Ɣef Fattoria il Gambero - Winery Tamagit taberrziyt
Fattoria il Gambero tessers iman-is deg usuq s unekcam amalay akked umiran, akken ad tessizdeg amezruy-is, i d-yekkin seg 1880. D acu kan i d-yeglan tecreḍt n "G" yeɣbanen; tettaked tikti n umsekki n teqbuct yerna ttemcabi ɣer ubrid yessawḍen ɣer tkebbanit. Tasefsit war tigelzin ternu azal i wezamul-agi amaskar yerna terbit izri-is aqbur d wass-a s wudem war tuffra. Initen ttakent i tugna meṛṛa asideg amaynut, walaɣ kra n tmerna n izri-nni ḥerzent, am deg lkaɣeḍ yettwasenkar n tbrucit.
Asmekti
Ɣef Tarbaḥt A' Design Award n Uzzal
Fattoria il Gambero - Winery Tamagit taberrziyt d amerbaḥ n Tarbaḥt A' Design Award n Uzzal, tagmat i yisnulfa yelhan i yemmalen ayen i d-ttrajun yimdanen seg yisnulfa yelhan. Imerbaḥen n Uzzal ttbanen d tmusni, tmahilt d tazmert n yimahilen-nsen. Fattoria il Gambero - Winery Tamagit taberrziyt ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Isnulfa-a ttwaɛezzen imi ɛawnen deg tudert, rran ddunit ugar n lxir.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- Fattoria il Gambero positioned itself on the market with a well-balanced approach in between the dynamic and the contemporary, while still greatly relying on its history, which dates back to 1880. The intention was thus to imbue the entire image with innovation, color and contemporaneity, while maintaining all the characteristics of the past, as in the embossed paper used for the Brochure. This project was handled at 360°, from the brand to the labels, from the website to the brochure. All communication was based on the owner's family, a big family who followed his father in a big project. The names of the wines found their inspiration in the horses of the owner’s grandfather.
- Tibzimin
- Logo, Brand, Brand identity, Digital, Exhibition, Sign, Promotion, Print
- Tasnakta n Ufares
- The cleanliness and modernity of the wine labels, printed on a coated paper, was contrasted with the embossed paper of the brochure or the uncoated paper business cards to convey two different feelings: modernity, but backed by history.
- Aseḥbiber
- The origin of the logo was a stylized G which conveyed the sense of a corkscrew uncorking a bottle and at the same time looked like the road leading to the company. The sans serif font makes this not entirely defined symbol more substantial and solid. The burgundy color was chosen to represent a full-bodied red wine like the Pinot Nero, one of the company’s battle horses. For labels the symbol G was used as a graphic sign, the colors reflects the type of wine: for younger wines the label is clear with colorful graphics while for wines most important the label base is colored with darker and shiny graphics.
- Tanzagt n Usenfar
- The project started in April 2004 an finish on May 2013
- Igmamen n Terbaɛt
- Creative Director: Laura Ferrario
Photo: Sauro sorana - Imsuren n Tugniwin
- Fotoforma
Yettwaxellṣen
Snirem Seld Designers.org
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