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Yedao Lugui Baijiu Tawuri Tagejdant: Tiyfut n tissit sɣur Wen Liu and Xianwen Wu

Yedao Lugui Baijiu Tawuri Tagejdant: Tiyfut n tissit sɣur Wen Liu and Xianwen Wu d anerbaz yettwaqadren meqqren n 2020 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.


LfeṭṭaAkemmus· 2020

Yedao Lugui Baijiu Tawuri Tagejdant: Tiyfut n tissit

sɣur Wen Liu and Xianwen Wu

Amsaɣ: Hainan Yedao Liquor Developemt Co., Ltd

Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Akemmus

30,069

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #88698

Initen

Afeṣṣel

Ɣef Yedao Lugui Baijiu Tawuri Tagejdant: Tiyfut n tissit

Yedao Lugui Baijiu d asuqel n tiyfut i yiwen n limark n ccṛab seg tmnaḍt n Hainan deg unẓul n Tṣin. Ṭṭam n yidgan yettwassnen n Hainan ttwaskanen d tugniwin ɣef zdat n tqerɛet n uzujag. Tabzimt n temgerṭ tettwazla s yiwen n yini nniḍen. Asenduq azɣaran yettwaxdem s ukrilik d lkaɣeḍ, s wakka tqerɛet i deg llan tugniwin tettwaẓra akken ilaq. Aḥettem n uwraɣ d tsiɣelt n leḥrir ttwasnsen ɣef usenduq, ma d tiqerɛet tettwafak s tenfalit n ujajiḥ n yijeǧǧigen. Aẓayez azegzaw asuf yettwakel-d idles adigan d tmerrit n Hainan.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lfeṭṭa

Yedao Lugui Baijiu Tawuri Tagejdant: Tiyfut n tissit d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Yedao Lugui Baijiu Tawuri Tagejdant: Tiyfut n tissit ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft
Hainan Province is a famous tourist attraction in the south of China. It has a tropical monsoon climate. Yedao Lugui Baijiu is a well-known brand in Hainan. The idea of producing Yedao Lugui Baijiu is to promote the local characteristics of Hainan. Yedao Lugui Baijiu also conveys Hainan's local tourist culture.
Tigejdiwin & Akemmus
The packaging box size is 325mm in length, 326mm in width and100mm in height.
Tibzimin
Yedao Lugui Baijiu, Hainan Tourism Products, Tourism, Hainan Characteristics, Tourist Attraction Illustration
Tasnakta n Ufares
The material of the outside box is acrylic and paper. The technology of the outside box uses a gold stamp and silk printing. The material of the bottle is a glass bottle. The technology of the bottle uses a craft of roasted flower. The cover of the bottle uses plastic cover as material and uses baking gold as technology.
Asewḥel n Usnulfu
The outcome of box shape design was not ideal in the early stage, as the product details were not well displayed. The design made continuously improved in the later stage. The result of the packaging design seems more prominent in the display effect and shelf placement.
Anadi
The research background is about Hainan's tourism culture. After researching on the product market, visiting the field of Hainan, and reading online sources, thus we find the representative scenic spots of Hainan's tourism culture. The design is mainly based on the form of illustration. The design highlights the product features. It also highlights the theme of the tourist product.
Aseḥbiber
The idea of design is to promote local cultural characteristic and tourist culture of Hainan, so the design applies the eight scenic spots of Hainan as a creative idea. The design in order to create an interaction between product, tourist and scenic spot, so those eight famous tourist attractions are presented in illustration form on the face side of the bottle. The design tries to produce an impressive effect to the tourists for spreading the idea of the product. The neck label is distinguished by a different colour. The surface of the outside box is made of transparent acrylic, so the illustration of the product bottle in the inside can be clearly seen. The overall colour of the design is blue with a simple style. It creates a good display effect. The design has the characteristics of Hainan.
Tanzagt n Usenfar
The project started in October 2018 and finished in May 2019 in Shenzhen.
Tanila n Umahil
Hainan is a famous tourist attraction with Chinese characteristics. In order to promote Hainan's tourism culture to the public, so the design uses the iconic eight tourist attractions of Hainan on the illustration. The illustration on the front of the bottle seems to directly communicate with the audience. The design tries to impress the audience for spreading the idea of the product.
Igmamen n Terbaɛt
Designer: Wen Liu
Designer: Xianwen Wu
Designer: Weijie Kang
Imsuren n Tugniwin
Image #1: Creator Wen Liu, Yedao Lugui Baijiu 2019.
Image #1: Creator Xianwen Wu, Yedao Lugui Baijiu, 2019.
Image #1: Creator Weijie Kang, Yedao Lugui Baijiu, 2019.
Image #1: Illustrator Shuanglong Wang, Yedao Lugui Baijiu, 2019.

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