Episode Hoahoatanga Wheako Waitohu nā Plus X

Ko te hoahoa Episode Hoahoatanga Wheako Waitohu nā Plus X he kaitoa whakahirahira o te 2021 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Whakairoiro, Whakaahua Ringa me te Whakawhitiwhiti Ataata.

ParahiWhakairoiro· 2021

Episode Hoahoatanga Wheako Waitohu

nā Plus X

Kiritaki: Sk D&d Episode

Kaitoa o te A' Design Award Parahi i te Wāhanga Whakairoiro

12,125

Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #119730

Torohia te Pae Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Episode Hoahoatanga Wheako Waitohu

He tuhinga tenei mo Episode, he waitohu me te hoahoatanga wheako waitohu mo tetahi papaanga noho tahi. Ko te hoahoatanga i ahu mai i te kaiwhakamahi, ehara i te kaiwhakarato, a e whakamua ana i te whakawhitiwhiti korero ki nga kainoho. Ko te tapawha kei roto i te waitohu Episode e tohu ana i tetahi waahi e pupuri ana i nga korero rereke maha. Ko nga waitohu, nga tae, nga momotuhi me nga ahua matua e whakamahia ana puta noa i nga waahi pa ipurangi me te waahi pa mataono, tae atu ki nga kaari kainoho me nga nama ruma. He mea ngawari te punaha, ehara i te mea pumau, na reira ka taea e ia kainoho te whakaoti i te hoahoatanga ki tana ake korero whaiaro.

Te Whakamihi

Mō te A' Design Award Parahi

Ko Episode Hoahoatanga Wheako Waitohu te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Episode Hoahoatanga Wheako Waitohu he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Episode Hoahoatanga Wheako Waitohu i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: Many residential space brands provide a supplier-centered brand identity. However, Episode is a user-centered design with a major difference in communication with customers.
Inenga & Pēketanga: Digital Work
Tūtohu: Share, Episode, Dwell, Story, House, Harmony, Relationship, Gathering
Hangarau Whakanao: 1. Brand Value Platform
It defines the brand essence, “Life Storyg (story+storage),” and the core brand value, “living space, value community, and emotional platform.”

2. Visual Identity and Brand Design Element Development
The square in the EPISODE logo indicates a space where diverse stories and harmonization are contained. It is developed to flexibly expand to online/off-line contacts.

3. Brand Experience Design
From various communication contacts, key visual assets such as logos, colors, typefaces, and key visuals are used in the right place to provide Episode’s unique brand experiences.
Wero Hoahoa: Modern residential spaces are not just a resting place but a place of applying the values and tastes and, furthermore, aspects of one’s life. Through this identity design, SK D&D intends to break away from the concept of traditional residence and suggest a new dwelling place.
Rangahau: SK D&D has thoroughly analyzed diverse space share services, which are currently provided to customers, conducted interviews to find ways to create synergy through customer members coming together, and considered ways to visually connect customer experience elements.
Whakaaweawe: Episodeis not only a living space but also a shared residential platform made with customers’ experiences and values. SK D&D develops the design by focusing on a design that can be flexibly changed and applied rather than a fixed design, on a touchpoint to express the characteristics of the brand.
Roanga o te Kaupapa: The project proceeded for 4 months in Seoul, South Korea.
Rerenga Mahi: The design motif developed has been applied to resident cards, room numbers, etc. for customers and completed when they draw their own episode. SK D&D intends to provide a variety of new brand experiences to users through a flexible design rather than a fixed one.
Ngā Mema o te Rōpū: Creative Director: Shin myungsup
Strategy Director: Choe jangsoon
BX Planner: Kook bohyun
BX Planner: Kim jisu
BX Designer: Kim hyunwoo
BX Designer: Lee yoonseong
BX Designer: Im sunghwan
BX Designer: Park jiyong
Motion Designer: Lim kwangmyung
Project Director(SK D&D): Kim dohyun
Project Manager(SK D&D): Lee chungheon
Project Manager(SK D&D): Kim jinhee
Project Manager(SK D&D): Bak areum