Ko te hoahoa Pattern Pepa Takai Koha nā Gao He he kaitoa whakahirahira o te 2023 A' Design Award Rino i te Wāhanga Whakataetae Hoahoa Whakairoiro, Whakaahua Ringa me te Whakawhitiwhiti Ataata.

RinoWhakairoiro· 2023

Pattern Pepa Takai Koha

nā Gao He

Kiritaki: Creative Design Studio of Anshan Normal University

Kaitoa o te A' Design Award Rino i te Wāhanga Whakairoiro

9,847

Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #149312

Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Pattern Pepa Takai Koha

He hoahoa pepa takai koha a Pattern e ahu mai ana i ngā tauira Hainamana tuku iho. Ka honoa ngā whakaahua tauwhāiti i tangohia mai i ngā āhua ahi, ika, me te pekapeka kia hangaia ai te māhunga o te tarakona. Ka tāruatia te tauira tarakona ki roto i ngā tapawhā poutū me te whakapae kia hangaia ai he tauira whai take, tonu tonu. Ka whakaputaina te pepa mā te tā tae-whā ki runga i te pepa motuhake kiato-nui. Ka whakamahia anō hoki te hoahoa ki te takai hua, ngā rauemi whakatairanga tāhia, me te hoahoa pouaka karihi. Ko te whāinga kia honoa ngā ariā ātaahua Hainamana tuku iho ki te hoahoa hou.

Te Whakamihi

Mō te A' Design Award Rino

Ko Pattern Pepa Takai Koha te toa o te A' Design Award Rino, he whakaaetanga whai mana e hoatu ana ki ngā hoahoa pai e whakatutuki ana i ngā hiahia ngaio me te ahumahi e tūmanakohia ana mai i ngā mahi kua hoahoatia pai. Ko ngā toa Rino e whakaatu ana i te pukenga nui, te tohungatanga teitei, te māramatanga mātanga me te kaha auaha o ō rātou kaihanga. E tūmanakohia ana ko Pattern Pepa Takai Koha he mahi whakanuia, whakamīharotia, aroha nui, he whaihua, he auaha hoki. Ko tēnei hoahoa i toa i te Rino e whakakotahi ana i ngā tikanga pai rawa o te ahumahi, ā, he āhuatanga hangarau pūkenga tōna e hono ana ki te mōhio me te pūmanawa. E whakahonoretia ana a Pattern Pepa Takai Koha mō tōna tōtika, ā, i hoahoatia hei whakapai ake i te kounga o te oranga me te āwhina i te ao kia pai ake.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: The work selects Chinese traditional patterns and uses graphic language to form the head of the dragon. According to the isomorphic design of flame, fish, bat, etc. In the traditional pattern, the faucet structure is repeated and arranged together with the vertical and horizontal squares, and the abstract patterns are combined again to form a continuous wrapping paper pattern, which combines the traditional Chinese aesthetics with the modern design aesthetics.
Inenga & Pēketanga: Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size::1800mm (H) x 1800mm (W), 300dpi, cmyk.
Tūtohu: Pattern, Paper, Gift, Packaging, Product, Graphic design
Hangarau Whakanao: The gift paper adopts four-color printing technology and high-density special paper, which is widely used in product packaging and shading design of various types of paper.
Wero Hoahoa: The difficulty of project design lies in the extraction and application of traditional culture, so that gift paper products have their unique performance style and meet the aesthetic needs of contemporary young people. In addition, there are the unique style of paper gift brands, the creation of artistic effects, the effect of young people's aesthetic acceptance, and social feedback after sales.
Rangahau: The existing gift paper packaging on the market is rich and diverse, but the traditional culture design paper is not much, and the user's experience of traditional culture is not satisfied. Therefore, through the combination of traditional pattern extraction design and modern design and layout, the new visual design will be carried out, and the traditional Chinese culture will resonate with consumers through the graphic language, satisfy consumers' emotional experience of cultural culture, and improve brand uniqueness and popularity.
Whakaaweawe: Through the visual design of gift paper patterns and the extension design of cultural and creative products, explore the visual novelty artistic expression form of gift paper, extract abstract graphics according to different traditional Chinese patterns, and form its unique order by repeated and continuous arrangement, use graphic language to express the application of traditional patterns in packaging paper, and attract the love of young consumers.
Roanga o te Kaupapa: The project starts in October 2022 and ends in December 2022 in Shenyang, China
Rerenga Mahi: In order to highlight the characteristics of traditional aesthetics and modern design, gift wrapping paper is used for product packaging, printing promotional materials, and carton design respectively. People are in close contact with packaging to feel the artistic charm of traditional Chinese culture and the artistic aesthetics of modern design.
Whakamana Whakaahua: Image #1 : Illustrator Gao He, 2022.
Image #2 : Illustrator Gao He, 2022.
Image #3 : Illustrator Gao He, 2022.
Image #4 : Photographer Gao He, 2022.
Image #5 : Photographer Gao He, 2022.