Wen Liu ᱨᱮᱱᱟᱜ Guojiao 1573 ᱵᱟᱭᱡᱤᱭᱩ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2026 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱨᱩᱯᱟᱯᱮᱠᱮᱡᱤᱝ· 2026
Guojiao 1573 ᱵᱟᱭᱡᱤᱭᱩ ᱯᱮᱠᱮᱡᱤᱝ
Wen Liu ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: Shenzhen Oracle Creative Design Co.,Ltd.
ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#173415 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Guojiao 1573 ᱵᱟᱭᱡᱤᱭᱩ ᱯᱮᱠᱮᱡᱤᱝ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱜᱩᱳᱡᱤᱭᱟᱳ ᱑᱕᱗᱓ ᱫᱚ ᱢᱤᱫ ᱯᱨᱤᱢᱤᱭᱟᱢ ᱪᱤᱱᱟᱹ ᱵᱟᱭᱡᱤᱭᱩ ᱞᱟᱹᱜᱤᱫ ᱛᱮ ᱢᱤᱫ ᱞᱤᱢᱤᱴᱮᱰ-ᱮᱰᱤᱥᱚᱱ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱞᱩᱝ ᱠᱷᱚᱱ ᱵᱮᱱᱟᱣ ᱟᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱫᱚ ᱪᱤᱱᱟᱹ ᱞᱟᱠᱪᱟᱨ ᱨᱮ ᱢᱤᱫ ᱥᱩᱵᱷᱚ ᱪᱤᱱᱦᱟᱹ ᱠᱟᱱᱟ᱾ ᱛᱤᱱ-ᱰᱟᱭᱢᱮᱱᱥᱚᱱᱟᱞ ᱥᱠᱟᱞᱯᱴᱤᱝ ᱛᱮ ᱞᱩᱝ ᱫᱚ ᱵᱚᱛᱚᱞ ᱟᱨ ᱵᱟᱦᱨᱮ ᱯᱮᱠᱮᱡᱤᱝ ᱵᱟᱨᱟᱱᱟᱜ ᱨᱮ ᱩᱫᱩᱜ ᱟᱠᱟᱱᱟ, ᱟᱨ ᱪᱤᱱᱦᱟᱹ ᱨᱮᱭᱟᱜ ᱛᱷᱚᱲᱟ ᱦᱟᱹᱴᱤᱧ ᱫᱚ ᱨᱩᱯ ᱵᱷᱤᱛᱨᱤ ᱨᱮ ᱩᱠᱩ ᱟᱠᱟᱱᱟ᱾ ᱵᱚᱛᱚᱞ ᱫᱚ ᱢᱟᱨᱮ ᱠᱤᱞᱱ-ᱨᱮ ᱞᱚᱣᱟᱜ ᱥᱮᱨᱟᱢᱤᱠ ᱛᱮᱠᱱᱤᱠ ᱛᱮ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱᱟ ᱟᱨ ᱛᱤ ᱛᱮ ᱨᱩᱯ ᱮᱢ ᱟᱠᱟᱱᱟ᱾ ᱯᱮᱠᱮᱡ ᱨᱮᱭᱟᱜ ᱢᱟᱯ ᱫᱚ ᱒᱐᱕ ᱛᱮ ᱑᱗᱐ ᱛᱮ ᱒᱙᱕ ᱢᱤᱞᱤᱢᱤᱴᱚᱨ ᱠᱟᱱᱟ᱾ ᱥᱟᱦᱮᱫ ᱟᱨ ᱥᱩᱜᱷᱚᱲ ᱨᱩᱯ ᱫᱚ ᱠᱤᱨᱤᱧᱤᱡ ᱠᱚ ᱯᱮᱠᱮᱡ ᱯᱟᱱᱛᱮ ᱟᱨ ᱡᱷᱤᱡ ᱞᱟᱹᱜᱤᱫ ᱛᱮ ᱟᱹᱪᱩᱨᱮᱫ ᱠᱚᱣᱟ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Guojiao 1573 ᱵᱟᱭᱡᱤᱭᱩ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Guojiao 1573 ᱵᱟᱭᱡᱤᱭᱩ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- This is Luzhou Laojiao's 2024 Year of the loong limited-edition baijiu. Its packaging draws from China's auspicious loong culture, honoring tradition while conveying the brand's sincere wishes. The sculptural form breaks conventions, interpreting Eastern elegance through a calm and refined presence.
- ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- 205mm*170mm*H295mm
- ᱴᱮᱜ ᱠᱚ
- Premium Baijiu, Cultural Tracing, Cultural Export, Integration of Commerce and Art
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- The bottle is crafted using China's intangible cultural heritage technique of ancient kiln-fired ceramics, meticulously shaped by hand to reflect its artisanal spirit. It exudes a mysterious yet restrained power, inviting consumers to explore and open it, thereby connecting them with the profound story behind the brand.
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- As a limited-edition premium Chinese baijiu, it masterfully balances commercial appeal with artistic integrity. Its exceptional craftsmanship and distinctive design establish a compelling sense of value and exclusivity.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
- ᱯᱨᱮᱨᱚᱱᱟ
- The design employs three-dimensional sculpting to present the loong's image across both the bottle and its outer packaging. Parts of the loong remain subtly concealed within the forms, blending seamlessly and organically with the overall structure, evoking a sense of latent power and extraordinary capability.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- March 2024, Shenzhen, China
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- The loong, an auspicious symbol in Chinese culture, is ingeniously integrated into the bottle's form, creating a seamless unity with the product. This design not only generates powerful visual impact but also vividly brings the loong's majestic presence to the consumer.
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Creative Direction: Wen Liu
Design Execution: Xianfeng Wu, Zhipeng Li
ᱥᱯᱚᱱᱥᱚᱨᱰ
Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ
ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾
ᱟᱨᱦᱚᱸ ᱠᱷᱚᱡ ᱢᱮ
ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾
