ʻO Big N Ben Nā Pūʻolo Haukalima na Mohsen Koofiani he mea lanakila hanohano loa o ka 2024 A' Design Award Hao ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.
HaoʻUhi· 2024
Big N Ben Nā Pūʻolo Haukalima
Mea Kūʻai: Big N Ben
Mea Lanakila A' Design Award Hao ma ka Māhele ʻUhi
Mea Lanakila i Hōʻoia ʻIa
Hōʻoia i ke Kūlana Makana no #152038Ka Hoʻolālā
E Pili Ana iā Big N Ben Nā Pūʻolo Haukalima
He hoʻolālā kēia me nā waihoʻoluʻu hoʻohihi maka. ʻO ka hoʻohana ʻana i nā ʻano hoʻolālā kahiko a me nā waihoʻoluʻu like ʻole a me nā kiʻi kaulana o ʻEnelani, i hoʻākeʻakeʻa ʻia ma ke ʻano liʻiliʻi, a he mau moʻolelo ʻokoʻa kā kēlā me kēia e haʻi ana, aia i loko o nā hiʻohiʻona o kēia hōʻiliʻili hoʻolālā. Me he mea lā e haʻi moʻolelo ana nā kiʻi a ʻimi ana i kekahi mea. Pela nā hoʻolālā e hōʻike ana i ka inoa palahalaha a me kona ʻāina. Ma kapa o ka pūʻolo, ua hoʻākeʻakeʻa pololei ʻia ke ʻano o ka huahana a me kona mau mea i loko.
Ka Hoʻomaikai
E Pili Ana i ka A' Design Award Hao
Ua lanakila ka hoʻolālā Big N Ben Nā Pūʻolo Haukalima i ka A' Design Award Hao, he ʻike hoʻohanohano i hāʻawi ʻia i nā hoʻolālā maikaʻi e hoʻokō ana i nā koi ʻoihana a ʻoihana hana i manaʻo ʻia mai nā mea hoʻokumu i hana maikaʻi ʻia. Hōʻike nā lanakila Hao i ka mākau nui, ka loea kiʻekiʻe, ka ʻike akamai a me ka hiki hana noʻeau o ka poʻe i hana iā lākou. Manaʻo ʻia ʻo ka hoʻolālā Big N Ben Nā Pūʻolo Haukalima he mea hoʻokumu i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia e pono a hou. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Hao e hoʻohui ana i nā hana maikaʻi loa o ka ʻoihana a loaʻa nā ʻano ʻenehana mākaukau i hui pū ʻia me ka ʻike hana a me ka makakoho. Mahalo ʻia ka hoʻolālā Big N Ben Nā Pūʻolo Haukalima no kona nānā pono a ua hoʻolālā ʻia e hāʻawi i nā hoʻomaikaʻi ola e kōkua ai i ka hana ʻana i ka honua i wahi maikaʻi aku.
Ma Hope o ka Hoʻolālā
ʻEke Nūhou
Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.
- Nā ʻAno Kūʻokoʻa
- The use of old design patterns and different colors and well-known characters of England, each of which has different stories to tell, are considered unique features of this design series. The designs are such that it represents the name of the brand and its country. Next to the packaging, there is a direct reference to the type of product and its contents.
- Nā Ana a me ka Hoʻopili
- PP container
Printing method: IML
IML Applicable, Tamper Evident, Microwave capability, freezer capability
Capacity: 170 ml
Mouth: 80 mm
Depth: 62 mm - Nā Lepili
- Ice cream, Ice cream Package, colorful, London, Big ben, Package Design, Pattern Design
- ʻEnehana Hana
- Designing and illustration done with Illustrator software. The packaging has a harmonious design structure and does a lot with little visibility.
- Pilikia Hoʻolālā
- In the completed design, the biggest challenge of the designer was to come up with an idea and how to implement it in order to be able to introduce the product to the people according to its brand location and identity.
- Noiʻi
- Type of research: studies
Research objectives: Identifying brand identity in the design along with the visual appeal of packaging and mental storytelling
Data collection: All the research and studies were selected through the internet and selected books and stories.
Participants or Experiments: Because the purpose of the brand is clear, research is planned based on public interest based on books and stories.
Results: According to the viewer's knowledge of the content of the packaging, the viewer's eyes were ready to accept the design, and the results of this work were very satisfactory. - Hoʻoulu Manaʻo
- As it is clear from the name of the brand, all the design ideas are taken from England. Simple and dynamic character design inspired by famous British icons and characters.
- Ka Lōʻihi o ka Papahana
- This project started in November 2022 and continues until now.
- Kaʻina Hana
- The colors and characters in this packaging have been able to depict the identity of the brand, and the simplicity of the characters and the passionate coloring of the design does not target the packaging to a certain age range and attracts everyone.
- Nā Kuleana Kiʻi
- All of the images: Illustrator / Creator: Mohsen Koofiani
Kākoʻo ʻIa
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